| 词条 | Optimizely |
| 释义 |
| name = Optimizely, Inc. | logo = File:Optimizely_Logo.png | caption = | trading_name = | native_name = | native_name_lang = | romanized = | former type = | type = Private | traded_as = | industry = Software, Website Optimization | genre = | fate = | predecessor = | successor = | foundation = January 2010 | founder = Dan Siroker, Pete Koomen | defunct = | location_city = San Francisco, California | location_country = | locations = | area_served = Worldwide | key_people = Jay Larson, CEO Dan Siroker, Executive Chairman Pete Koomen, CTO | products = | production = | services = | revenue = | operating_income = | net_income = | aum = | assets = | equity = | owner = | num_employees = 400 (as of July 2015)[1] | parent = | divisions = | subsid = | homepage = https://www.optimizely.com | footnotes = | intl = | bodystyle = }}Optimizely is an American company that makes customer experience optimization software for other companies. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing. Optimizely also enables personalization, which may be used for making data-driven decisions. The personalization capability can be used for serving online advertising.[2] The company's headquarters are in San Francisco, California with offices in Amsterdam, Netherlands, Cologne, Germany, London, United Kingdom and Sydney, Australia.[3][4] HistoryOptimizely was founded in 2010 by Dan Siroker and Pete Koomen, both formerly of Google.[5][6][7] Optimizely completed the Y Combinator program in the winter of 2010.[8] In November 2010, Optimizely closed a US$1.2 million funding round from angel investors.[9] The company became cash flow positive in 2011. In May 2012 Optimizely announced that it had raised new funding from Battery Ventures, Google Ventures, and InterWest Partners.[10] In April 2013, Optimizely raised $28 million in Series A round funding. The round was led by Benchmark, with participation from Bain Capital Ventures and Optimizely's existing investors Battery Ventures, InterWest Partners, and Google Ventures. Benchmark's Peter Fenton joined Optimizely's board of directors.[11] As part of a larger international expansion plan, Optimizely announced in April 2013 the launch of their platform in nine additional languages: Danish, Dutch, French, German, Italian, Japanese, Portuguese, Spanish, and Swedish.[12] In April 2014, the San Francisco Business Times ranked Optimizely as the #1 place to work among medium-sized companies (101-500 employees).[13] On April 17, Optimizely held its first Opticon user conference, where they announced the launch of their new mobile app A/B testing software.[14] In May 2014, Optimizely raised $57 million in Series B funding. The round was led by Andreessen Horowitz with participation from Benchmark and Bain Capital Ventures. As part of the round, Scott Weiss general partner at Andreessen Horowitz joined Optimizely's board of directors.[15] In October 2015 the company released its second product for mobile and website personalization.[16][17][18] In the same month Optimizely raised $58 million in Series C funding, led by Index Ventures, with participation from firms such as Andreessen Horowitz, Bain Capital Ventures, Battery Ventures, Benchmark Capital, Citi Ventures, Danhua Capital, Salesforce Ventures and Tenaya Capital. As part of the round, Ilya Fushman of Index joined Optimizely's board of directors.[19][20][21] On March 10, 2016 Optimizely laid off 40 employees, 10% of the workforce.[22][23] In September 2016, the company released Optimizely X, with expanded solutions for web experimentation, personalization, recommendations, mobile, full stack and OTT.[24] In July 2017, Jay Larson replaced Dan Siroker as the company's CEO.[25] Pete Koomen was the company's CTO in 2012.[25][26][27][28] Co-founder Dan Joseph Siroker became the company's Executive Chairman in July 2017.[29][5][30][31][32] SoftwareOptimizely's experimentation platform is called Optimizely X, with tools for web experimentation, personalization, recommendations, mobile, full stack and over-the-top content. The optimization is delivered in a software as a service (SaaS) model.[33] ConferenceOpticon is a user conference organized by Optimizely focused on web experience optimization.[34] The first Opticon conference was held on April 17, 2014 in San Francisco, where Optimizely announced their mobile A/B testing product.[14][35] The second Opticon conference was held on June 17 & 18, 2015, also in San Francisco[36], where they announced a new Personalization product.[16][17][18] Marc Andreessen was the keynote speaker. Awards and recognition
References1. ^{{cite web|title=Optimizely:The secret to winning a presidential campaign|url=http://money.cnn.com/2015/07/29/technology/optimizely-presidential-candidates/|publisher=CNN Money|date=30 July 2015|accessdate=25 November 2015}} 2. ^{{Cite news|url=http://www.smartinsights.com/conversion-optimisation/ab-multivariate-testing/popular-ab-testing-tools-chartoftheday/|title=Which are the most popular A/B testing tools? [#ChartoftheDay] - Smart Insights Digital Marketing Advice|date=2016-06-29|newspaper=Smart Insights|language=en-US|access-date=2016-10-26}} 3. ^{{cite web |url=http://www.afr.com/technology/silicon-valley-startup-optimizely-sets-up-apac-hub-in-sydney-20170808-gxrhp7 |title=Silicon Valley start-up Optimizely sets up Asia-Pacific hub in Sydney| publisher=The Australian Financial Review |date=August 14, 2017 |accessdate=November 7, 2017}} 4. ^{{cite web |url=http://www.zdnet.com/article/optimizely-launches-asia-pacific-headquarters-in-australia/ |title=Optimizely launches Asia-Pacific headquarters in Australia| publisher=ZDNet |date=August 15, 2017 |accessdate=November 7, 2017}} 5. ^1 {{cite web|authorlink=Laurie Segall|title=Optimizely aims to give Obama 2012 a data edge|last=Segall|first=Laurie|url=http://money.cnn.com/2012/04/23/technology/startups/optimizely-election/|date=23 April 2012|publisher=CNN|accessdate=7 February 2014}} 6. ^{{cite web |url=https://techcrunch.com/2010/07/15/optimizely-ab-test/ |title=YC-Funded Optimizely Makes It Remarkably Easy To Run A/B Tests On Your Website |publisher=TechCrunch |date=July 15, 2010 |accessdate=August 29, 2013 }} 7. ^{{cite web |url=https://venturebeat.com/2013/08/20/celebrities-but-not-ashton-kutcher-share-their-top-cloud-infrastructure-picks-at-yc/ |title=Celebrities (but not Ashton Kutcher) share their top cloud & infrastructure picks at Y |publisher=VentureBeat |date=2013 |accessdate=August 29, 2013 }} 8. ^{{cite web |url=http://yclist.com/ |title=Yclist.com |publisher= |date=2013 |accessdate=August 29, 2013 }} 9. ^{{cite web |url=https://techcrunch.com/2010/11/16/optimizely-ab-tests-its-way-to-1-2-million-in-funding-from-a-roster-of-top-angels/ |title=Optimizely A/B Tests Its Way To $1.2 Million In Funding From A Roster Of Top Angels |publisher=TechCrunch |date=November 16, 2010 |accessdate=August 29, 2013 }} 10. ^{{cite web |url=https://techcrunch.com/2012/05/30/optimizely-funding/ |title=A/B Tester Optimizely Raises Funding From Battery And Google Ventures, Plans Mobile Launch |publisher=TechCrunch |date=May 30, 2012 |accessdate=August 29, 2013 }} 11. ^{{cite web |url=https://techcrunch.com/2013/04/10/optimizely-series-a/ |title=Website Testing Service Optimizely Raises $28M Round Led By Benchmark, Plans Global Expansion |publisher=TechCrunch |date=April 10, 2013 |accessdate=August 29, 2013 }} 12. ^{{cite web |url=http://www.prnewswire.co.uk/news-releases/optimizelys-web-optimization-platform-now-available-in-ten-languages-204625111.html |title=Optimizely's Web Optimization Platform Now Available in Ten Languages |publisher=PR Newswire |date=April 25, 2013 |accessdate=August 29, 2013 }} 13. ^1 {{cite web |url=https://www.bizjournals.com/sanfrancisco/slideshow/2014/04/18/best-places-to-work-2014.html?s=image_gallery&img_no=30 |title=Best Places to Work 2014|website=San Francisco Business Times |date=28 April 2014|author= |accessdate= 21 February 2019}} 14. ^1 {{cite web |url=https://techcrunch.com/2014/04/17/optimizely-for-ios/ |title=Optimizely Brings Its A/B Testing Platform To iOS Apps |publisher=TechCrunch |date=April 17, 2014 |accessdate=April 13, 2015 }} 15. ^{{cite web |url=https://techcrunch.com/2014/05/05/optimizely-raises-a-lot-of-money/ |title=Website Testing Company Optimizely Raises $57M Round Led By Andreessen Horowitz |publisher=TechCrunch |date=May 5, 2014 |accessdate=May 17, 2014 }} 16. ^1 {{cite web |url=https://www.forbes.com/sites/benkepes/2015/06/17/optimizely-moves-from-simple-ab-testing-to-complex-personalization/ |title=Optimizely Moves From Simple A/B Testing To Complex Personalization |first=Ben |last=Kepes |date=July 17, 2015 |accessdate=October 7, 2015 }} 17. ^1 {{cite web |url=https://techcrunch.com/2015/06/17/optimizely-personalization/ |title=Optimizely Moves Beyond Web And Mobile Testing With New Personalization Tools |publisher=TechCrunch |first=Anthony |last=Ha |date=July 17, 2015 |accessdate=October 7, 2015 }} 18. ^1 {{cite web |url=https://venturebeat.com/2015/06/17/optimizely-introduces-new-web-and-mobile-personalization-tool/ |title=Optimizely introduces new personalization capabilities for web and mobile |publisher=VentureBeat |first=Andrew |last=Jones |date=July 17, 2015 |accessdate=October 7, 2015 }} 19. ^{{cite web |url=https://techcrunch.com/2015/10/13/optimizely-series-c/ |title=Testing Company Optimizely Raises $58M As It Moves Into Personalization |publisher=TechCrunch |date=October 13, 2015 |accessdate=October 13, 2015 }} 20. ^{{cite web |url=https://www.reuters.com/article/2015/10/13/us-optimizely-funding-idUSKCN0S71CA20151013 |title=Optimizely raises $58 million in latest funding |publisher=Reuters |date=October 13, 2015 |accessdate=October 13, 2015 }} 21. ^{{cite web |url=http://www.bizjournals.com/sanfrancisco/blog/techflash/2015/10/san-francisco-startup-google-optimizely-disn-msft.html |title=San Francisco startup founded by former Googlers grabs $58 million in funding |publisher=San Francisco Business Times |date=October 13, 2015 |accessdate=October 13, 2015 }} 22. ^{{cite web |url=https://blog.optimizely.com/2016/03/10/controlling-our-own-destiny/ |title=Controlling Our Own Destiny By Dan Siroker|date=March 10, 2016 |accessdate=March 10, 2016}} 23. ^{{cite web |url=https://www.forbes.com/sites/alexkonrad/2016/03/10/optimizely-is-the-latest-big-startup-to-announce-layoffs/|title=Optimizely Is The Latest Big Startup To Announce Layoffs, And Likely Not The Last|date=March 10, 2016}} 24. ^{{Cite web|url=https://www.optimizely.com/products/|title=Optimizely: Meet Optimizely X|website=www.optimizely.com|access-date=2016-10-26}} 25. ^{{cite web|title=The A/B Test: Inside The Technology That's Changing The Rules Of Business|last=Christian|first=Brian|url=https://www.wired.com/2012/04/ff_abtesting/|publisher=Wired|accessdate=17 March 2015}} 26. ^{{cite web|title=Pete Koomen: The Quest for More Clicks|first=Mark|last=Milian|url=https://www.bloomberg.com/bw/articles/2012-09-20/pete-koomen-the-quest-for-more-clicks|publisher=BusinessWeek|accessdate=17 March 2015}} 27. ^{{cite web|title=Ex-Googlers penetrating Silicon Valley startup hierarchy|last=Swift|first=Mike|url=http://www.mercurynews.com/ci_17579357|publisher=San Jose Mercury News|accessdate=17 March 2015}} 28. ^{{cite web|url=https://blogs.wsj.com/venturecapital/2015/03/03/man-crates-packages-3-1-million-seed-round-for-unusual-gifts-for-men/|title=Man Crates Packages $3.1 Million Seed Round for Unusual Gifts for Men|first=Lizette|last=Chapman|accessdate=17 March 2015|publisher=Wall Street Journal}} 29. ^1 {{cite web|url=https://techcrunch.com/2017/07/11/optimizely-new-ceo/|title=Optimizely hires Jay Larson as its new CEO|last=Ha|first=Anthony|publisher=TechCrunch|date=11 July 2017|accessdate=23 October 2017}} 30. ^{{cite web|title=Obama's second term is upending what we think we know about Washington|last=Klein|first=Ezra|url=https://www.washingtonpost.com/blogs/wonkblog/wp/2013/04/19/obamas-second-term-is-upending-what-we-think-we-know-about-washington/|publisher=The Washington Post|accessdate=17 March 2015}} 31. ^{{cite web|url=https://www.forbes.com/pictures/lmf45fdij/dan-siroker/|title=30 Under 30: Technology|first=Victoria|last=Barret|publisher=Forbes|accessdate=17 March 2015}} 32. ^{{cite web|url=https://techcrunch.com/2013/09/03/optimizely-co-founder-pete-koomen-on-using-the-art-of-ab-testing/|title=Optimizely Co-Founder Pete Koomen On Using The Art Of A/B Testing|last=Taylor|first=Colleen|publisher=TechCrunch|accessdate=2 April 2015}} 33. ^{{cite web |url=https://www.forbes.com/sites/tomiogeron/2013/04/10/optimizely-raises-28-million-to-expand-to-custom-website-service/ |title=Optimizely Raises $28 Million To Expand To Custom Website Service |publisher=Forbes |date=April 10, 2013 |accessdate=August 29, 2013 }} 34. ^{{cite web |url=https://venturebeat.com/2014/05/05/ab-testing-company-optimizely-raises-a-massive-57m/ |title=A/B testing company Optimizely raises a massive $57M |publisher=VentureBeat |date=May 5, 2013 |accessdate=April 13, 2015 }} 35. ^{{cite web|url=https://www.usatoday.com/story/tech/columnist/shinal/2013/12/18/optimizely-startup-website-optimization/4113943/ |title=Optimizely's so fast, Web surfers won't notice it |publisher=USA Today|date=December 18, 2013 |accessdate=April 13, 2015}} 36. ^{{cite web|url=https://www.optimizely.com/opticon/|title=Opticon Conference|publisher=Optimizely |accessdate=April 13, 2015}} 37. ^{{cite web |url=http://www.redherring.com/events/red-herring-americas/2013-top-100-north-america-finalists/ |title=2013 Top 100 North America: Finalists |publisher=Red Herring |date=2013 |accessdate=August 29, 2013 }} 38. ^{{cite web |url=http://www.gartner.com/technology/research/cool-vendors/ |title=Cool Vendors 2013 |publisher=Gartner |date=2013 |accessdate=August 29, 2013 }} 39. ^{{cite web |url=http://www.digitalanalyticsassociation.org/?page=awards2013_finalists |title=Awards for Excellence 2013: Finalists |publisher=Digital Analytics Association |date=2013 |accessdate=August 29, 2013 }} 40. ^{{cite web |url=http://www.forrester.com/The+Forrester+Wave+Online+Testing+Platforms+Q1+2013/fulltext/-/E-RES89901 |title=The Forrester Wave™: Online Testing Platforms, Q1 2013 |publisher=Forrester |date=February 13, 2013 |accessdate=August 29, 2013 }} 41. ^{{cite web |url=https://www.forbes.com/pictures/lmf45fdij/dan-siroker/ |title=30 Under 30: Technology |publisher=Forbes |date=2013 |accessdate=August 29, 2013 }} 42. ^{{cite web |url=http://www.bizjournals.com/sanfrancisco/best-places-to-work/news/2015/04/14/best-places-to-work-large-optimizely-software.html?page=all |title=Best Places to Work Q&A: Empowered employees fuel Optimizely's rise |publisher=San Francisco Business Times |date=April 14, 2015 |accessdate=April 15, 2015}} External links
10 : 2010 establishments in California|Companies based in San Francisco|Companies established in 2010|Internet companies of the United States|Internet properties established in 2010|Multinational companies headquartered in the United States|Online companies|Privately held companies of the United States|Web service providers|Y Combinator companies |
| 随便看 |
|
开放百科全书收录14589846条英语、德语、日语等多语种百科知识，基本涵盖了大多数领域的百科知识，是一部内容自由、开放的电子版国际百科全书。