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词条 Prateek Apparels
释义

  1. History

  2. Retail outlets

     FSquare  Coupon Malls 

  3. Past campaigns

  4. References

  5. External links

{{Orphan|date=June 2011}}{{Infobox company
|logo =
|name = Prateek Apparels Pvt. Ltd
|type = Private
|owner = PhulChand Group of Companies [1]
|key_people = Pradeep Aggarwal (Chairman & MD)
Sanjay Dalmia(President)

|location = Bengaluru, India
|num_employees = 3,000
|industry = Textiles & Retail
|products = Jeans
Shirts
|homepage = prateekapparels.com
}}Prateek Apparels is a clothing manufacturing and retail company based in Bengaluru, India, with more than 100 retail outlets across Karnataka. It was founded in 1995 by the PhulChand Group of Companies. Prateek Apparels has six manufacturing units in Bengaluru and Hubli which manufacture several global brands, in addition to their own.[2] Munch Design Workshop, launched in June 2004, serves as their fashion and lifestyle design subsidiary.[3]

History

  • 1995   Prateek Apparels is founded; the operations for the first factory unit commences.
  • 2001   The operations for the second factory unit are started.
  • 2003   The operations for the third factory unit are started.
  • 2007   Coupon Malls is first launched in Bangalore and Raipur. Prateek Apparels acquires Hubli Apparels Pvt. Ltd.
  • 2009   FSquare is first launched in Bangalore.
  • 2011   A joint venture with Bilsar-Bilteek commences.
  • 2012   12th Coupon Mall launched at Bannergatta Road Bangalore.
  • 2013   13th Coupon Mall launched at Saroornagar Hyderabad

Retail outlets

FSquare

In 2009, Prateek Apparels opened the FSquare retail outlets, which catered only their own private labels for men.[4] In a parallel move, they closed their ties with Kanz, a Germany-based company which was placed as the international kids' fashion outlet.

Coupon Malls

Coupon Malls was first launched in Bangalore in 2007. Following this, Prateek Apparels ventured into different cities outside Karnataka such as Raipur (2007),[5] Faridabad (2008),[6] Hyderabad (2008), Calicut (2008)[7] Bhilai and Durg.[8]

Past campaigns

In 2010, Kannada cinema actor Puneet Rajkumar was the celebrity spokesperson for FSquare brands.

Coupon Malls has promoted their campaigns with South Indian stars such as Harika and Bengali actress Payal Ghosh.[9]

References

1. ^{{cite web|title=PhoolChand Group of Companies|url=http://www.pel.in|work=Exports in Minerals, Metals, Apparels|accessdate=9 June 2011}}
2. ^{{cite web|first=ShivKamal|title=Fashioning a new business|url=http://www.ibef.org/download/outsourcing_fashion.pdf|accessdate=10 June 2011}}
3. ^{{cite web|title=About Us|url=http://munchdesignworx.com/about.htm|work=Munch Design Workshop|publisher=Munch Design Workshop Ptv Ltd|accessdate=23 June 2012}}
4. ^{{cite news|title=Prateek Apparels launches FSquare|url=http://www.retailangle.com/Newsdetail.asp?Newsid=2708&Newstitle=Prateek_Apparels_launches_F_Square,_shuts_Kanz|accessdate=9 June 2011|date=04-01-2010}}
5. ^{{cite web|title=Prateek Lifestyle launches exclusive Coupon mall in Raipur|url=http://www.domain-b.com/industry/retail/20071103_raipur.htm|work=domain.b.com|publisher=The Information Company Private Limited|accessdate=23 June 2012|date=3 November 2007}}
6. ^{{cite web|title=Prateek Group launches COUPON in Faridabad|url=http://www.modelsntrends.com/story-Prateek-Group-launches-COUPON-in-Faridabad-240.html|work=Models n Trends|publisher=Arty Ad-n-Design Pvt. Ltd.|accessdate=23 June 2012|date=14 October 2008}}
7. ^{{cite news|url=http://www.thehindubusinessline.com/todays-paper/tp-marketing/article1635853.ece?ref=archive|newspaper=The Hindu}}
8. ^{{cite web|title=Prateek Apparels Store Locator|url=http://www.prateekapparels.com/storelocator.php|work=Prateek Apparels|publisher=Prateek Apparels Pvt. Ltd|accessdate=23 June 2012}}
9. ^{{cite web|title=The Grand Hyderabad Sale Launch at Coupon Mall|url=http://www.ragalahari.com/localevents/2483/the-grand-hyderabad-sale-launch-coupon-mall.aspx|accessdate=10 June 2011}}

External links

  • http://www.prateekapparels.com
{{Use dmy dates|date=June 2011}}

2 : Clothing retailers of India|Textile companies of India

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