| 词条 | Research Now |
| 释义 |
| name = Research Now | logo = | type = | industry = Online sampling and data collection | fate = Merged with Survey Sampling International in 2017 and the combined business renamed Dynata in 2019 | predecessor = | successor = | founded = 1999 | defunct = | hq_location_city = Plano, Texas | hq_location_country = United States | area_served = Worldwide | key_people = Hal Brierley and Mort Meyerson (co-founders of e-Rewards, Inc) Chris Havemann and Andrew Cooper (co-founders of Research Now) | products = | owner = | num_employees_year = | parent = | website = https://www.researchnow.com/ }} Research Now was a global online sampling and digital data collection company, providing market research insights to its clients. HistoryInitially founded in 1999 in Dallas Texas by Hal Brierley and Mort Meyerson, the company was called E-Rewards, Inc.[1][2][3] E-Rewards had grown fast to over 100,000 clients in a just few months, and it was named in 2007 by Inc. magazine as one of America's fastest growing companies[4]. In December 2009, E-Rewards, Inc. acquired Research Now Plc[5][6], which was co-founded by Chris Havemann and Andrew Cooper[7], and headquartered in London, England. At the time, Research Now was publicly listed on the London Stock Exchange’s AIM market. Through the integration process, the company re-branded globally under one name as Research Now. The company went on to acquire some other smaller businesses including Peanut Labs, Inc.[8][9] between 2010-2015. In January 2015, private equity firm Court Square acquired Research Now Group Inc.[10][11] At a similar time, private equity firm HGGC had acquired a majority stake a rival market research firm, Survey Sampling International (SSI)[12], and in 2017, the two PE firms announced they would be merging the two market research firms.[13][14] In January 2019, the combined Research Now SSI was renamed to Dynata.[15] ServiceResearch Now is used to track online consumer's website history to look collect data about their purchasing behavior.[16] The company also composes and proposes surveys to its users to get more accurate and clarified responses from broad-based consumers.[17] With gathered data, the company conducts up-to-date market research to determine the trends occurring around the world. Aside from gathering information on their purchasing behaviors, the company guarantees to protect consumer's unauthorized personal data. Since handheld technology has been developed to become a core part of our society, the company started to look for mobile research tools.[18] The company gives surveys to mobile users to get an idea for the mobile panel's tastes. References1. ^{{cite web|last=Hunter|first=Glenn|title=5 questions for Hal Brierley|url=http://www.dmagazine.com/publications/d-ceo/2010/january-february/5-questions-for-hal-brierley|publisher=D Magazine Partners}} 2. ^{{cite web|last=Colvin|first=Geoffrey|title=Think About This as You Don Your Tuxedo Mort Meyerson canceled the company Christmas party, but he wasn't a Scrooge. On the contrary, he put the spirit of the season above all.|url=http://money.cnn.com/magazines/fortune/fortune_archive/2000/12/18/293150/index.htm|publisher=CNN Money}} 3. ^{{cite web|last=Collins|first=Kendra|title=E-Rewards: worth it or walk away?|url=http://pointsandpixiedust.boardingarea.com/e-rewards-worth-it-or-walk-away/#sthash.cA6fhWFa.dpbs|publisher=Points and Pixie Dust}} 4. ^{{Cite web|url=https://www.businesswire.com/news/home/20081007005243/en/TA-Associates-Completes-60-Million-Minority-Investment|title=TA Associates Completes $60 Million Minority Investment in e-Rewards|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 5. ^{{Cite web|url=http://www.marketwired.com/press-release/e-rewards-inc-reaches-agreement-on-terms-recommended-acquisition-research-now-plc-1170329.htm|title=e-Rewards, Inc. Reaches Agreement on the Terms of a Recommended Acquisition of Research Now PLC|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 6. ^{{Cite web|url=http://www.mrweb.com/drno/news11005.htm|title=e-Rewards Completes Research Now Buy|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 7. ^{{Cite web|url=https://www.campaignlive.co.uk/article/research-predicts-turnover-increase-five-fold/529813|title=Research Now predicts turnover to increase five-fold|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 8. ^{{Cite web|url=https://www.adweek.com/digital/peanut-labs-acquired-by-e-rewards-renamed-research-now/|title=Peanut Labs Acquired by e-Rewards (renamed Research Now)|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 9. ^{{Cite web|url=https://www.adweek.com/digital/peanut-labs-sells-to-research-now-promises-new-survey-offers-efforts-on-facebook/|title=Peanut Labs Sells to Research Now, Promises New Survey Offers Efforts on Facebook|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 10. ^{{Cite web|url=https://www.pehub.com/2015/01/court-square-to-acquire-research-now/|title=Court Square to acquire Research Now|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 11. ^{{Cite web|url=https://www.wsj.com/articles/DJFLBO0120150126eb1qnkref|title=Court Square Buys Research Now From TA Associates, Polaris Partners, Sutter Hill|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 12. ^{{Cite web|url=https://www.pehub.com/2014/12/hggc-acquires-majority-stake-in-ssi/|title=HGGC acquires majority stake in SSI|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 13. ^{{Cite web|url=https://www.privateequitywire.co.uk/2017/10/13/257131/court-square-and-hggc-merge-market-research-firm-research-now-and-ssi|title=Court Square and HGGC to merge market research firm Research Now and SSI|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 14. ^{{Cite web|url=https://www.prnewswire.com/news-releases/research-now-and-ssi-merger-successfully-completed-300573912.html|title=Research Now and SSI Merger Successfully Completed|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 15. ^{{Cite web|url=https://www.research-live.com/article/news/research-now-ssi-rebrands-to-dynata/id/5048462|title=RESEARCH NOW SSI REBRANDS TO DYNATA|last=|first=|date=|website=|archive-url=|archive-date=|dead-url=|access-date=}} 16. ^{{cite web|last=Murphy|first=Leonard|title=A Brave New World: Thoughts On The Research Now/Vision Critical Partnership|url=http://www.greenbookblog.org/2013/05/08/a-brave-new-world-thoughts-on-the-research-nowvision-critical-partnership/|publisher=GreenBook}} 17. ^{{cite web|title=Research Now|url=http://www.researchnow.com/en-US/Services/Sample.aspx}} 18. ^{{cite web|last=Harris|first=Richard|title=Flurry and Research Now Launch New Platform to Measure In-App Advertising Effectiveness|url=http://appdevelopermagazine.com/1252/2014/3/26/Flurry-and-Research-Now-Launch-New-Platform-to-Measure-In-App-Advertising-Effectiveness/|publisher=App Developer Magazine}} 3 : Surveys|Companies established in 1999|Web analytics |
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