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词条 S'well
释义

  1. History

  2. Product

  3. References

{{COI|date=July 2015}}{{infobox company
| name = S'well
| logo = S'well.jpg
| type = Private
| founded = 2010
| founder = Sarah Kauss
| hq_location = Manhattan, New York
| products = Water bottles
| website = {{URL|http://www.swellbottle.com/}}
}}S'well is a reusable water bottle company headquartered in Manhattan, New York.[1][2][3][4] Sarah Kauss founded the company in 2010 and is the company's CEO.[5][6]

History

S'well was founded by Kauss in 2010.[7] Kauss started the company after attending a panel at her five-year Harvard Business School reunion focused on the global clean water crisis.[8] She initially invested $30,000 of her own savings and operated out of a brownstone in Manhattan. A year after the company launched, S'well experienced what is widely referred to as the "Oprah Effect" after being featured in O, The Oprah Magazine.[5][7][11] From 2013 to 2014, the company's revenue had grown 400 percent, generating $10 million in sales by the end of the year.[9][10] S'well's operations relocated to the Flatiron District of Manhattan in 2015.[11] By May 2015, S'well had sold 4 million bottles.[12] In 2016, Forbes reported that the company was listed first in a ranking of the fifty fastest growing women-owned or led companies after revenues increased from $10 million in 2013 to $47 million in 2015. The growth rate resulted in a listing on Crain's 2016 and 2017 Fast50.[13][14] In 2016, Forbes reported that S'well had over $100M in sales.[15]

In 2017, the company increased staff at its London headquarters and expanded its retail sales to 65 countries worldwide.[16] That same year, the company relocated its Manhattan headquarters to a larger office space.[17]

In September of 2018, the company partnered with New York City's Department of Education which gave out their Swell water bottles to 600 different high schools including Brooklyn Technical High School, Stuyvesant High School and the Bronx High School of Science. [18]The bottles were given out for free to 320,000 students in New York City's public school and Charter School system. Although not stated, the generous donation would also increase their brand awareness which would eventually lead to further product growth.

Product

The company sells bottles that hold {{convert|9|USoz|ml|abbr=off}}, {{convert|17|USoz|ml|abbr=on}} or {{convert|25|USoz|ml|abbr=on}}. The bottles are reusable and include triple-walled insulation.[19][20] The manufacturer claims the bottles are non-leaching, non-toxic and maintain the content's temperature for 12 to 24 hours.[21][22]

A 2015 consumer report tested the efficacy of the S'well bottle. Initially filling the bottle with water at {{convert|40|F|C|abbr=off}}, the testers compared changes in temperature using a regular plastic bottle as the control. After five hours, the plastic bottle's water temperature read {{convert|79|F|C|abbr=on}} while the S'well's water read {{convert|41|F|C|abbr=on}}. After twenty-four hours, the plastic bottle's water was at {{convert|84|F|C|abbr=on}}, the S'well's water at {{convert|69|F|C}}. Testing the product's heat retention claim, the testers filled the bottle with hot coffee. The initial temperature was above {{convert|168|F|C|abbr=off}}. Six hours later, the thermometer read more than {{convert|140|F|C|abbr=on}}. Twelve hours later the temperature was {{convert|126|F|C|abbr=on}}, dropping more than 40 degrees Fahrenheit (4.4 degrees Celsius).[23]

In March 2016, S'Well released S'ip by S'well, a line of 15oz bottles sold through retail chain Target.[24][25]

As of November 2017, the company produced bottles in over 200 different designs.[26] S'well added new bottles named the Traveler and the Tumbler in 2017.[27] In 2018, the company added the Roamer, a large bottle to its line.[28]

References

1. ^{{cite web|url=http://www.ohgizmo.com/2011/04/28/ohgizmo-review-s%E2%80%99well-insulated-stainless-steel-bottles/|title=S’well Insulated Stainless Steel Bottles|author=Andrew Liszewski|date=April 28, 2011|accessdate=March 13, 2015}}
2. ^{{cite web|url=http://www.sfweekly.com/foodie/2012/12/10/swell-bottle-keeps-the-hot-side-hot-and-the-cool-side-cool|title=S'well Bottle Keeps The Hot Side Hot and The Cool Side Cool|date=December 10, 2012|accessdate=March 13, 2015}}
3. ^{{cite web|url=http://bigthink.com/design-for-good/swell-a-better-reusable-water-bottle|title=S'well: A Better Reusable Water Bottle?|accessdate=March 13, 2015}}
4. ^{{cite web|url=https://www.bloomberg.com/news/videos/2015-03-09/the-s-well-idea-that-built-a-better-water-bottle|title=The S’Well Idea That Built a Better Water Bottle|date=March 9, 2015|accessdate=May 6, 2015}}
5. ^{{cite web|url=http://fortune.com/2014/10/09/sarah-kauss-swell-water-bottles/|title=How S'well swelled|date=October 9, 2014|accessdate=March 13, 2015}}
6. ^{{cite web|url=http://www.palmbeachdailynews.com/news/news/national/what-a-swell-idea/nTdN9/|title=What a ‘S’well’ idea: Stylish bottles benefit WaterAid|date=December 22, 2012|accessdate=March 13, 2015}}
7. ^{{cite web| url=http://smallbiztrends.com/2015/06/eliminate-plastic-bottles-s-well-bottles.html| title=Startup Aims to Eliminate Plastic Bottles with Better Looking Alternatives| author=Annie Pilon| date=June 4, 2015| publisher=Small Business Trends| accessdate=July 28, 2015}}
8. ^{{cite web| url=http://www.australiannationalreview.com/tax-auditing-millionaire-water-bottle/| title=Tax Auditing didn't make her a millionaire, a water bottle did| author=Gabriela Motroc| date=March 19, 2015| publisher=Australian National Review| accessdate=July 28, 2015}}
9. ^{{cite web| url=http://money.cnn.com/2015/05/22/smallbusiness/swell-sarah-kauss/index.html?category=home| title=She's $10M closer to replacing plastic bottles| author= Parija Kavilanz| date=May 22, 2015| publisher=CNN| accessdate=June 8, 2015}}
10. ^{{cite web|url=http://fortune.com/2014/10/13/the-broadsheet-october-13th/|title=The Broadsheet: October 13th|date=October 13, 2014|accessdate=March 13, 2015}}
11. ^{{cite web|url=http://www.crainsnewyork.com/article/20150403/RETAIL_APPAREL/150409951/entrepreneur-is-all-about-the-bottle-as-long-as-it-matches-her-outfit|title=Entrepreneur is all about the bottle—as long as it matches her outfit|date=April 3, 2015|accessdate=May 6, 2015}}
12. ^{{cite web|url=https://www.bloomberg.com/news/videos/2015-03-09/the-s-well-idea-that-built-a-better-water-bottle|title=The S'Well Idea That Built a Better Water Bottle|date=March 9, 2015|accessdate=May 6, 2015}}
13. ^{{cite news|title=Fast50: New York's Fastest Growing Companies|publisher=Crain's New York Business|year=2016|accessdate=26 November 2016|url=http://www.crainsnewyork.com/features/2016-fast50}}
14. ^{{cite web|url=http://www.crainsnewyork.com/features/2017-fast50|title=Crain's Fast 50| publisher=Crain's New York Business}}
15. ^{{Cite news|url=https://www.forbes.com/sites/chloesorvino/2017/05/18/swell-bottle-founder-sarah-kauss-americas-most-successful-self-made-women/#40ae8f6d102f|title=Why S'well Bottle Founder Sarah Kauss Is One Of America's Most Successful Self-Made Women|last=Sorvino|first=Chloe|work=Forbes|access-date=2017-08-23|language=en}}
16. ^{{cite web|url=http://www.cityam.com/277255/swell-founder-sarah-kauss-saving-planet-one-bottle-time|title=S'well Founder Sarah Kauss Is Saving the Planet, One Bottle at a Time|publisher=City A.M.}}
17. ^{{cite web|url=https://www.wsj.com/articles/bottle-maker-quadruples-manhattan-office-space-1490548845|title=Bottle Maker Quadruples Manhattan Office Space|publisher=The Wall Street Journal}}
18. ^{{Cite news|url=https://www.nytimes.com/2018/09/23/nyregion/swell-water-bottles-nyc-high-schools.html|title=320,000 High Schoolers to Get Free Water Bottles. The Goal? 54 Million Fewer Single-Use Drinks|access-date=2018-09-27|language=en}}
19. ^{{cite web|url=http://www.inc.com/ss/10-gadgets-perfect-desk|title=10 Gadgets for Equipping Your Perfect Desk|accessdate=March 13, 2015}}
20. ^{{cite web|url=https://hydrationanywhere.com/swell-water-bottles-review/|title=S'well Water Bottles Review|publisher=Hydration Anywhere}}
21. ^{{cite web|url=https://news.starbucks.com/news/swell-bottles-tap-into-an-appreciation-for-fashion-and-function |title=S’well Bottles Tap into an Appreciation for Fashion and Function |date=August 18, 2015 |accessdate=October 28, 2015}}
22. ^{{cite web| url=http://www.fastcodesign.com/3051047/how-swell-designed-its-way-into-3300-starbucks-stores| title=How S'well Designed Its Way Into 3,300 Starbucks Stores| author=Michael Grothaus| date=August 18, 2015| publisher=Fast Company & Inc| accessdate=October 28, 2015}}
23. ^{{Cite web|title = DIW: S'well bottle|url = http://www.kwch.com/news/local-news/diw-swell-bottle/34066504|accessdate = 2015-09-10|last = KWCH}}
24. ^{{cite web| url=https://finance.yahoo.com/news/target-swell-exclusive-new-water-bottle-line-sip-180110606.html| title=Why Target is going big on this small water-bottle startup| author=Daniel Roberts| date=March 1, 2016| publisher=Yahoo Finance| access-date=July 22, 2016}}
25. ^{{cite web| url=http://www.popsugar.com/fitness/Sip-Swell-Water-Bottles-From-Target-40431919#photo-40431919| title=Target and S'well Just Combined Forces For the Prettiest Water Bottles We've Ever Seen| date=March 3, 2016| author=Michele Foley| publisher=Popsugar| access-date=July 22, 2016}}
26. ^{{cite web|url=http://wwd.com/business-news/retail/swell-looks-to-textiles-for-inspiration-11041920/|title=S'well Looks to Textiles for Art and Design Inspiration|publisher=WWD}}
27. ^{{cite web|url=https://www.homeworldbusiness.com/swell-debuts-tumblers-ny-now/|title=S'well Debuts Tumblers at NY Now|publisher=HomeWorld}}
28. ^{{cite web|url=https://gearpatrol.com/2018/03/02/swell-roamer-collection/|title=S'well Launches Growlers and They're Pretty Nice|publisher=Gear Patrol}}

5 : 2010 establishments in New York City|Bottles|Companies based in Manhattan|Manufacturing companies based in New York City|Manufacturing companies established in 2010

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