词条 | TRUSTcollective |
释义 |
| name = TRUSTcollective | logo = TRUSTcollective_logo.png | logo_size = 180px | type = Private | foundation = 2006 | founder = Adam Fine | location_city = New York City | industry = Marketing Public relations | homepage = {{URL|http://www.trustcollective.com/}} }} TRUSTcollective is a marketing and public relations company headquartered in New York City. HistoryFounded in 2006 by Adam Fine, communications professional and industry commentator,[1][2] TRUSTcollective represents advertising agencies, branding agencies, retail agencies, design agencies, digital and experiential agencies, technology startups, content creation studios, and small to mid-sized brands.[3][4][5][6][7] TRUSTcollective’s services include public relations,[8] marketing strategy, social media marketing, web design and development, securing public speaking, and media training.[9] Notable CampaignsTRUSTcollective is best known for their work publicizing the Netflix original series Sense8 via the "Brainwave Symphony" campaign, an experiment that measured several subjects' brain activity and arranged them into a single, cohesive song.[10] TRUSTcollective is also known for the viral interactive short film and Facebook app Take This Lollipop, which won a Daytime Emmy Award, two Webby Awards, and three SXSW awards.[11] The agency received broad recognition for its work popularizing the virtual reality[12] version of South Park for the Oculus Rift.[13] Additionally, TRUSTcollective launched a viral campaign at the Cannes Lions festival, entitled HaveYouBeenShortListed. This guerrilla marketing project utilized interactive and experimental content for the iPad shortly after its release.[14][15][16][17] References1. ^{{cite web|last1=Fine|first1=Adam|title=What to Get a Client, Creative Partner or Co-Worker for the Holidays|url=http://www.adweek.com/news/advertising-branding/time-its-personal-ad-execs-unwrap-industrys-holiday-gift-giving-etiquette-168727|website=Adweek}} 2. ^{{cite web|last1=Fine|first1=Adam|title=8 Ways to Become Everyone's Favorite Boss|url=http://www.entrepreneur.com/article/253381|website=Entrepreneur}} 3. ^{{cite web|title=An Interview with Adam Fine, Founder and Creative of TRUST: Collective|url=http://www.areaofdesign.com/inthespotlight/2009/trust.htm|website=Area of Design}} 4. ^{{cite web|last1=Fine|first1=Adam|title=Dear New Yorker: Please stop lying about your company|url=http://www.crainsnewyork.com/article/20151112/OPINION/151109860/dear-new-yorker-please-stop-lying-about-your-company|website=Crain's New York Business}} 5. ^{{cite web|last1=Fine|first1=Adam|title=Courtship 101: 4 Ways to Facilitate Strong Relationships|url=https://www.entrepreneur.com/article/278982|website=Entrepreneur}} 6. ^{{cite web|last1=Fine|first1=Adam|title=The Courtship Conundrum: 3 Ways to Filter Out Bad Partners|url=https://www.entrepreneur.com/article/281454|website=Entrepreneur}} 7. ^{{cite web|last1=Fine|first1=Adam|title=So you’ve launched a product, now what?|url=https://thenextweb.com/contributors/2017/05/16/youve-launched-product-now/#.tnw_rkMfGdxZ|website=The Next Web}} 8. ^{{cite web|last1=Fine|first1=Adam|title=7 Ways to Determine Who on Your Team Could Speak for the Company|url=http://www.entrepreneur.com/article/252711|website=Entrepreneur}} 9. ^{{cite web|last1=Fickes|first1=Michael|title=The New Media E-Volution Has Begun|url=http://markeemagazine.com/wp/the-new-media-e-volution-has-begun/|website=Markee Magazine}} 10. ^{{cite web|last1=Brownlee|first1=John|title=Netflix Designed A Symphony From Random Brainwaves|url=http://www.fastcodesign.com/3049223/netflix-designed-a-symphony-from-random-brainwaves|website=Fast Company}} 11. ^{{cite web|last1=Gale|first1=Porter|title=How Jason Zada Created Facebook's Scariest Viral Sensation: TakeThisLollipop.com|url=http://adage.com/article/digitalnext/jason-zada-created-facebook-s-scariest-viral-sensation/230609/|website=AdAge}} 12. ^{{cite web|last1=Plunkett|first1=Luke|title=Visit South Park, Thanks To The Magic Of Virtual Reality|url=http://kotaku.com/visit-south-park-thanks-to-the-magic-of-virtual-realit-1600134381|website=Kotaku}} 13. ^{{cite web|last1=Kumparak|first1=Greg|title=South Park, Now In Virtual Reality|url=https://techcrunch.com/2014/07/03/south-park-now-in-virtual-reality/|website=Tech Crunch}} 14. ^{{cite web|last1=Ritchie|first1=Kevin|title=Have You Been Short Listed?|url=http://www.thefwa.com/article/have-you-been-shortlisted|website=The FWA}} 15. ^{{cite web|last1=Fine|first1=Adam|title=Not every startup has a cool origin story — and that’s okay|url=https://thenextweb.com/contributors/2018/05/12/not-every-startup-has-a-cool-origin-story-and-thats-okay/|website=The Next Web}} 16. ^{{cite web|last1=Fine|first1=Adam|title=Adam Fine On The Power of Earned Media|url=https://vimeo.com/261842847|website=PR Week}} 17. ^{{cite web|last1=Fine|first1=Adam|title=Reporters Don't Take Orders and Other PR Truths|url=https://www.entrepreneur.com/article/270666|website=Entrepenuer}} 6 : Companies established in 2006|Public relations companies of the United States|Marketing companies of the United States|Companies based in New York City|Branding companies|Digital media |
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