词条 | VroomGirls |
释义 |
History and profileThe site was founded in October 18, 2011 by editor-in-chief Tara Weingarten, a longtime automotive journalist and formerly author of the "Road Test" car review feature for Newsweek magazine.[2][3] The magazine has offices in Los Angeles and Austin.[3] In their columns about VroomGirls, Forbes and The Dallas Morning News pointed out that women buy a large percentage of all new cars and influence most of the rest of the purchases,[4][5] and that marketers of auto-related products prefer targeted advertising venues.[5][6] As Psychology Today columnist E.E. Smith observed", what matters to the male buyer may be quite different from what matters to us girls."[7][8] The VroomGirls website has twice been named a Webby Award honoree in the Car Sites & Car Culture category. In 2014, it was one of just six sites so honored, and in 2013 it was one of seven.[9] VroomGirls features new car reviews, auto-buying advice,[10] driving tips[11] and information on getting value and enjoyment from automobiles.[12][13][14] In October 2011, VroomGirls entered into an agreement with TrueCar to sell automobiles via the VroomGirls website. .[15] The site created its first Cars of the Year "Vroomie" awards in December 2011. References1. ^VroomGirls: New automotive website for women | Drive, She Said 2. ^Interview with Tara Weingarten, VroomGirls| socalTECH.com 3. ^1 {{cite news|title=VroomGirls.com Helps Women Make Informed Car-Buying Decisions|url=http://www.businesswire.com/news/home/20111018007127/en/VroomGirls.com-Helps-Women-Informed-Car-Buying-Decisions|accessdate=14 November 2015|work=BusinessWire|date=18 October 2011|location=Los Angeles}} 4. ^{{cite web|url=https://www.forbes.com/2010/05/18/women-auto-industry-influence-forbes-woman-leadership-car-dealers.html |title=Transformers: Women And The Automotive Industry|work=Forbes|date=18 May 2010|accessdate=18 May 2010}} 5. ^1 {{cite web|url=http://www.dallasnews.com/business/autos-latest-news/20111210-vroomgirls-beckons-to-women-who-care-about-cars.ece|title=Vroomgirls beckons to women who care about cars|work=Dallas News|date=10 December 2011|accessdate=10 December 2011}} 6. ^Specialized websites beckon to women who care about cars - Los Angeles Times 7. ^{{cite web|url=http://www.psychologytoday.com/blog/not-born-yesterday/201205/what-does-vroomgirl-want |title=What Does A Vroomgirl Want?|date=May 2012|accessdate=1 May 2013}} 8. ^"Car Site for Women". Cool Business Ideas. 9. ^{{cite web|url=http://winners.webbyawards.com/2013/web/general-website/car-sites-car-culture/honorees|title=Car Sites & Car Culture|date=2013|accessdate=15 May 2010}} 10. ^[https://web.archive.org/web/20160223000454/https://www.highbeam.com/doc/1G1-271177914.html "VroomGirls.com Helps Women Make Informed Car-Buying Decisions."] Marketing Weekly News November 5, 2011 via Highbeam (subscription required) 11. ^[https://www.zawya.com/story/The_Augmentation_of_Female_Influence_in_the_Automotive_Industry-ZAWYA20141016111356/ "The Augmentation of Female Influence in the Automotive Industry."] Zawya. 14 October 2014. 12. ^Vroom Girls is a website for women who love cars PureWow National 13. ^Drinking and Driving: Women, Be Careful on New Year’s Eve | Williamsville Wellness 14. ^"Top 10 cars for women". Chron. 15. ^{{cite web|url=http://www.prnewswire.com/news-releases/truecar-partners-with-vroomgirls-to-help-improve-car-buying-experience-for-women-132130663.html|title=TrueCar Partners with VroomGirls to Help Improve Car Buying Experience for Women|date=2011|accessdate=19 October 2011}} External links
5 : American automobile magazines|American online magazines|American women's magazines|Magazines established in 2011|Magazines published in California |
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