| 词条 | Wildcraft |
| 释义 |
| name = Wildcraft | logo = Logo_of_Wildcraft_Accessories.svg | logo_size = 260px | type = Private Ltd | hq_location_city = Bangalore | area_served = Worldwide | key_people = Eric , Gaurav Dublish | industry = Retail | products = Outdoor Clothing, Footwear and Gear | foundation = 1998 | homepage = {{url|https://wildcraft.com}} }} Wildcraft is an indian outdoor and adventure product company headquartered in Bengaluru. The company's products are sold in over 175 exclusive stores and 4,000 multi-branded stores in India & abroad.[1] The co-founders of the company are Dinesh Kaigonahalli, Siddharth Sood & Gaurav Dublish. ProductsWildcraft's first product in the '90s was a dome tent. The company shifted into manufacturing packs & associate outdoor gear, and expanded into multi-terrain footwear and outdoor clothing.[1] In 2014 it rolled out the expanded head-to-toe range of gear, clothing and footwear,[2] hiring an additional 1,000 employees across its two factories located in Solan & Bangalore.[4] Wildcraft, which makes backpacks, rucksacks, camping and hiking equipment, among others, entered the performance footwear and clothing two-and-a-half years back & the new segments today contribute significantly to its revenues.here am stating that wildcraft surives in profitability when enlarge their stores [3]RetailThe company's products are sold in 170+ exclusive stores and 4,000 multi-branded stores in India,[2] with plans to open an additional 20-30 stores each year.[4] In December 2014 the company announced they would explore the middle and south east Asian markets.[5] Wildcraft today also has its products available in Nepal, Sri Lanka, Pakistan & Bangladesh. In Kathmandu, Wildcraft runs a store and is planning to open another one there shortly. In February 2017, it did a tie-up to place Wildcraft in Europe. "From the revenue side, 5-6% of our business comes from exports at present," said co-founder Gaurav Dublish. Wildcraft is also planning to strengthen its presence in 5 lac+ population townships over the next 18–24 months. FinancesEarlier on, Wildcraft was run as a hobby, with limited commercial focus.[1] Under the current management, that has led the firm since 2008, it pursued a strategy of expansion & has achieved over 100x revenue jump in less than a decade.[5] According to co-founder & director Gaurav Dublish, the company grew at a compound annual growth rate of 75% from 2007 to 2012 [1] & continues to grow at 50% CAGR over the last 5 years. In September 2013, Sequoia Capital, a California-based private equity firm, invested[6] Rs 70 crore in the company, giving it an enterprise valuation of about US$50 million.[4] Wildcraft clocked a retail sales of Rs 400 crore in FY 2017, and is looking at a total deployment of Rs 350 crore, to achieve a revenue run-rate of Rs 1,000 crore by 2020 said co-founder Gaurav Dublish.[5] References1. ^1 2 {{cite web|title=Hiking in uncharted territory|url= http://www.thehindubusinessline.com/features/brandline/hiking-in-uncharted-territory/article2144949.ece |newspaper=Business Line |first=Shyam G. |last=Menon |date=29 June 2011}} 2. ^1 2 {{cite news|title= Sequoia-backed Wildcraft plans to expand further|url= http://businesstoday.intoday.in/story/sequoia-backed-wildcraft-plans-to-expand-footprint/1/213618.html |newspaper=Business Today |first=Venkatesha |last=Babu |date=18 December 2014}} 3. ^balaji 4. ^1 {{cite news|title= Sequoia Capital invests Rs 70cr in Wildcraft|url= http://timesofindia.indiatimes.com/business/india-business/Sequoia-Capital-invests-Rs-70cr-in-Wildcraft/articleshow/27521398.cms |newspaper=The Times of India |first=Anshul |last=Dhamija|date=17 December 2013}} 5. ^1 2 3 {{cite news|title= Wildcraft to expand into Middle East, South East Asia markets|url= http://articles.economictimes.indiatimes.com/2014-12-17/news/57154821_1_new-brand-identity-middle-east-new-markets |newspaper=The Economic Times |date=17 December 2014}} 6. ^{{cite web|title=Sequoia: India|url=https://www.sequoiacap.com/india/home/wildcraft/info|publisher=Sequoia Capital|accessdate=26 January 2015}} 4 : Outdoor clothing brands|Camping equipment manufacturers|Companies based in Bangalore|Indian brands |
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