请输入您要查询的百科知识:

 

词条 Women's Running
释义

  1. History

     Founding  Rebranding  Redesign  Acquisition  Other 

  2. Circulation

  3. Women's Half Marathon Series

  4. References

  5. External links

{{italic title}}{{Use mdy dates|date=January 2014}}Women's Running, formerly Her Sports + Fitness is a magazine geared towards female running enthusiasts. Published 10 times yearly by Competitor Group, Inc., it is the only women's-specific running magazine available in the North American market.[1] According to the publisher it was created "to serve a rapidly growing community of female runners."[2]

The magazine's editor-in-chief is Jessica Sebor, former editor and writer for a number of publishing houses and periodicals including Interview Magazine, Random House and Ultrarunning Magazine.[3]

History

Founding

Before becoming Women's Running the magazine was first published in 2004 under the name Her Sports + Fitness, founded by former marketing executive and Martha Stewart apprentice Dawna Stone. Stone, also a triathlete, has said she got the idea to start an athletic magazine specifically designed for women after finding out Sports Illustrated for Women, her favorite magazine, was being discontinued.[4]

In 2004, Her Sports won the Florida Magazine Association's Charlie Award for "Best New Magazine."[5]

Rebranding

In 2008, Her Sports was renamed Women's Running, a change aimed at serving the growing community of female runners—a demographic also noticed by other industry magazines such as Runner's World.[6][7] According to RunningUSA, the rebranding tripled newsstand sales and dramatically increased subscriptions.[8]

Redesign

The magazine was redesigned in early 2012, unveiled for the first time in the March/April 2012 issue. The redesign included a new cover featuring celebrities and elite athletes, a "reader's corner" that featured issues popular on the magazine's social media websites, and the "parting shot" – dubbed "a sneak peak into the running life of a professional athlete."[9]

Acquisition

On June 1, 2012 Competitor Group announced their acquisition of Women's Running Magazine, WomensRunning.com, and the Women's Half Marathon Series for an undisclosed amount.[10] "This is a watershed moment for our organization as we greatly expand our media and event portfolio with a collection of powerful assets from which we will create the largest participatory platform in the world dedicated to female athletes,” said Scott Dickey, CEO of CGI in a press release.[11]

Other

In 2016 Amelia Gapin became the first openly transgender woman to be featured on the cover of Women's Running.[12]

Circulation

The magazine has a nationwide circulation of 105,000 (unaudited).[13] The publisher estimates the readership to be 192,000.[2]

Women's Half Marathon Series

In 2009 Dawna Stone launched the Women's Running Magazine 5k Half-Marathon Series in St. Petersburg, Florida. The marathon grew to include cities across the U.S. and is now the nation's largest women's race series.[14] Sponsored by Lady Speed Stick, Stone claims the Women's Half Marathon has raised more than $1 million for charity since 2009.[4]

References

1. ^Media Bistro. (October 16, 2012) How to Pitch Women's Running Retrieved Mar 9, 2013
2. ^Competitor Group. Overview – Women's Running Magazine Retrieved March 9, 2013
3. ^Womensrunning.com The Team
4. ^University of California Haas School of Business. Dawna Stone CalBusiness. (Winter 2011). Retrieved March 9, 2013
5. ^IMDb.[https://www.imdb.com/name/nm1998698/bio Biography for Dawna Stone] Retrieved March 9, 2013
6. ^Traxee.com Women's Running Magazine Launches in 2009 Retrieved March 9, 2013
7. ^Tampa Bay Online. Women's Running Slims Focus to Fill Niche
8. ^RunningUSA Women's Running Magazine More Than Triples Bookstore Newsstand Orders Retrieved March 9, 2013
9. ^Publishing Executive. (February 22, 2012) Women's Running Magazine Debuts Redesign with Christy Turlington Burns Retrieved Mar 9, 2013
10. ^St. Petersburg's Women's Running Magazine, related fitness assets, Sold to San Diego company
11. ^Competitor Group. (June 1, 2012) Competitor Group to Launch Women's Endurance Sports Global Initiative Retrieved Mar 9, 2013
12. ^{{cite web|last=Barnes |first=Katie |url=http://espn.go.com/espnw/culture/article/16228684/transgender-runner-featured-women-running-cover |title=Transgender runner featured on Women's Running cover |publisher=Espn.go.com |date=2016 |accessdate=2016-06-18}}
13. ^CisionNavigator. Top 10 Running/Marathon/Triathlon magazines in the US Retrieved March 9, 2013
14. ^PR Newswire. The Leukemia Lymphoma Society and Women's Running Magazine Join Forces to Launch New All-Women Half Marathon Retrieved March 9, 2013

External links

  • Official Website

1 : Magazines established in 2004

随便看

 

开放百科全书收录14589846条英语、德语、日语等多语种百科知识,基本涵盖了大多数领域的百科知识,是一部内容自由、开放的电子版国际百科全书。

 

Copyright © 2023 OENC.NET All Rights Reserved
京ICP备2021023879号 更新时间:2024/9/22 17:36:06