| 词条 | Zulily |
| 释义 |
| name = Zulily, LLC | logo = Zulily logo 2019.svg | logo_size = 200px | type = Subsidiary | traded_as = | foundation = {{start date and age|2009|12|10}}[1] | location_city = Seattle, Washington | location_country = U.S. | location = | founders = Darrell Cavens Mark Vadon | key_people = Jeff Yurcisin {{small|(CEO)}} Mark Vadon {{small|(Chairman)}}[2] | area_served = North America, Canada, United Kingdom, Australia, Ireland[3] | industry = Internet, online retailing | products = Children's and Women's Apparel, Toys, Infant gear, and Home Decor.[4][5] | services = Flash sale notifications | revenue = $366 million (August 5, 2016)[3] | operating_income = | net_income = −$10.33 million (Year ended December 30, 2012)[3] | num_employees = | divisions = | subsid = | caption = | homepage = {{URL|http://zulily.com}} | dissolved = | footnotes = | intl = | parent = Qurate Retail Group }} Zulily, LLC is an American e-commerce company headquartered in Seattle, Washington, that sells clothing, footwear, toys, and home products. HistoryZulily was founded in 2009 by former Blue Nile executives Mark Vadon and Darrell Cavens[8] after Vadon's wife become pregnant and he was overwhelmed by the supplies they were not aware of needing. Zulily went live on January 27, 2010 with an initial focus on children's apparel. By the fourth quarter of 2010, Zulily was a cash-flow-positive business.[6] When Zulily went public in November 2013, the company had 2.6 million active customers and $331 million in revenue.[6] Its initial public offering valued the company at $2.6 billion.[7] In August 2015, Zulily was purchased by Liberty Interactive's QVC division for $2.4 billion.[8][9] In September 2017, Zulily launched Private Label Credit Card.[10] Business modelZulily's target audience is mothers have an interest in unique brands and products for their children; their audience has also been described as "young, tech-savvy mothers".[11] Sales change daily, starting from 6 a.m. Pacific time, and they hold no inventory.[12] In 2014, half of Zulily's orders came from mobile devices.[5] Sales generally last 72 hours.[13] In 2015, it decreased the number of flash sales, in response to some customers who were overwhelmed by the amount of merchandise from which to select.[14] Retaining customers is a challenge for it: "the flash-sale website is straining to hold on to customers and realizing it may have inundated shoppers with too many deals".[14] Although revenue was up 29% in the first quarter of 2015 compared to the prior year, that was less of a huge increase than the 52% shown for the last quarter of 2014 compared to one year earlier, leading the company to lower its estimate of anticipated revenues in 2015.[14] Although the web site for the company says they hold no inventory, in 2015 they began to hold some merchandise in warehouses to shorten the time for delivery. The lack of inventory has caused quality control issues including defective merchandise, damaged merchandise, incorrect or incomplete products being sent to customers. The company will issue refunds for shipping paid on the damaged, defective or incorrect merchandise if it was the only item bought, or it will replace the item for free (emailing photos of the issue is helpful). The company is including some established brands in addition to the emerging brands on which it had completely relied.[14] References1. ^{{cite web|url=http://whois.domaintools.com/zulily.com|title=zulily.com WHOIS, DNS, & Domain Info - DomainTools|work=WHOIS|date= |accessdate=September 29, 2016}} 2. ^{{cite web |url=http://www.zulily.com/ourteam |title=About Us: Our Team |publisher=zulily |accessdate=August 18, 2015}} 3. ^1 2 {{cite web |url=https://www.sec.gov/Archives/edgar/data/1478484/000119312513439207/d552850ds1a.htm |title=Form S-1/A Amendment #4 |date=November 13, 2013 |publisher=Securities and Exchange Commission |accessdate=November 19, 2013}} 4. ^{{cite web |url=http://www.zulily.com/aboutus |archiveurl=https://web.archive.org/web/20130115181737/http://www.zulily.com/aboutus |archivedate=January 15, 2013 |title=About Us |publisher=zulily |accessdate=August 18, 2015}} 5. ^1 {{cite news |last1=Cook |first1=John |title=zulily posts revenue of $285 million, tops 4.5M active customers in Q3 as half of North American sales come from mobile |url=http://www.geekwire.com/2014/zulily-posts-revenue-285-million-tops-4-5-million-active-customers-half-north-american-sales-come-mobile/|accessdate=November 20, 2014 |publisher=GeekWire |date=November 4, 2014}} 6. ^1 {{Cite news|url=https://www.fastcompany.com/3041404/inside-zulily|title=The Billion-Dollar E-commerce Company You Know Nothing About|date=February 6, 2015|work=Fast Company|access-date=August 23, 2017|language=en-US}} 7. ^{{cite web|author=González, Ángel |url=http://seattletimes.com/html/businesstechnology/2022957853_zulilyfeaturexml.html |title=zulily: Hot site for moms hits a moment of truth | Business & Technology |work=The Seattle Times |date=February 21, 2014 |accessdate=June 1, 2014}} 8. ^{{cite news|url=https://www.wsj.com/articles/zulily-is-lost-up-the-amazon-with-latest-deal-1439841642|title=zulily Is Lost Up the Amazon With Latest Deal|last=Gottfried|first=Miriam|date=August 17, 2015|newspaper=The Wall Street Journal|accessdate=August 18, 2015}} {{subscription required}} 9. ^http://www.cnet.com/news/qvc-owner-to-buy-zulily-shopping-site-for-2-4-billion/ 10. ^{{Cite news|url=https://www.retailtouchpoints.com/features/news-briefs/zulily-launches-private-label-credit-card|title=zulily Launches Private Label Credit Card - Retail TouchPoints|access-date=October 12, 2017|language=en-gb}} 11. ^1 {{Cite news|url = http://www.bizjournals.com/seattle/blog/techflash/2015/08/behind-the-qvc-deal-zulily-leadership-built-decade.html|title = Behind the QVC deal: zulily leadership built decade-long relationship that led to $2.4B acquisition|last = Parkhurst|first = Emily|date = August 28, 2015|work = Puget Sound Business Journal|access-date = August 28, 2015|via = }} 12. ^{{cite web |url=http://www.zulily.com/howzulilyworks |title=How zulily works |publisher=zulily |accessdate=July 25, 2015}} 13. ^{{cite web |url=http://www.zulily.com/faq#b3 |title=zulily FAQ: How long do events last? |publisher=zulily |quote=Most events last 72 hours—then they move along to make room for something new! Occasionally events will be extended. |accessdate=August 18, 2015}} 14. ^1 2 3 {{cite news |url=https://www.wsj.com/articles/zulily-names-apollo-education-executive-as-new-finance-chief-1430861707 |title=zulily Cuts Its Revenue Forecast |date=May 5, 2015 |author=Ng, Serena |newspaper=The Wall Street Journal}} {{subscription required}} External links
12 : 2009 establishments in Washington (state)|Children's clothing retailers|Clothing retailers of the United States|Companies based in Seattle|American companies established in 2009|Companies formerly listed on NASDAQ|Deal of the day services|Online clothing retailers|Online retailers of the United States|Retail companies established in 2009|2013 initial public offerings|2015 mergers and acquisitions |
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