| 词条 | Christine Moorman |
| 释义 |
|name = Christine Moorman |image = |caption = |birth_name = |birth_date = |birth_place = |death_date = |death_place = |nationality =United States |other_names = |known_for = |title =T. Austin Finch Professor, Sr. |awards = |education = University of Pittsburgh |thesis_title = The effects of stimulus-induced motivation and ability on the processing of nutrition information disclosures |thesis_year = 1988 |doctoral_advisor=Gerald Zaltman C. Whan Park |discipline =Marketing |workplaces =Duke University University of Wisconsin, Madison |doctoral_students = |website = }}Christine Moorman is the T. Austin Finch Professor, Sr. of Business Administration at Fuqua School of Business, Duke University. She is known for her work on marketing strategy,[1][2][3] marketing organization[4] and marketing research.[5][6] She is a Fellow of the American Marketing Association.[7] She is the Editor-in-Chief of the Journal of Marketing.[8] Books
Selected research publications
Awards
References1. ^http://adage.com/article/agency-news/marketers-spending-social-lack-results/302701/ {{authority control}}{{DEFAULTSORT:Moorman, Christine}}2. ^https://hbr.org/2015/11/quantifying-the-impact-of-marketing-analytics 3. ^https://www.forbes.com/sites/christinemoorman/2017/09/22/hiring-a-marketer-join-the-crowd/#1998837c3422 4. ^https://www.forbes.com/sites/christinemoorman/2017/08/29/why-you-should-build-a-digital-marketing-organization/#406756c33024 5. ^https://www.wsj.com/articles/facebook-is-looking-for-likes-for-its-new-work-chat-service-1476091805 6. ^{{cite web|url=https://faculty.fuqua.duke.edu/~moorman/bio/|title=Christine Moorman Bio|website=faculty.fuqua.duke.edu}} 7. ^http://www.prweb.com/releases/2017/05/prweb14321279.htm 8. ^https://www.ama.org/academics/Pages/Christine-Moorman-Named-New-Editor-of-Journal-of-Marketing.aspx 9. ^http://www.financialexpress.com/india-news/outside-the-box-a-timely-book-teaches-to-manage-an-enterprise-outside-in-for-great-success/745065/ 10. ^https://www.ama.org/AboutAMA/Documents/2018%20AMA%20Irwin%20Award%20Release.pdf 4 : Living people|Duke University faculty|Fellows of the American Marketing Association|Year of birth missing (living people) |
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