| 词条 | Draft:9.9 Group |
| 释义 |
9.9 Group is a content and community driven company that was established on September 9, 2007 in Delhi, India. The company name is based on the Managerial grid model that was developed by Robert R. Blake and Jane Mouton in 1964. Based on the grid, where concern for people is plotted on the Y axis and concern for production is on the X axis, with grades from 0 to 9, then 9,9 is the point on the grid where the managerial style is geared towards maximum concern for people as well as maximum concern for production. In some ways, it is the ideal that all companies hope to achieve. 9.9 Group started off as 9.9 Mediaworx in 2007, when Dr Pramath Raj Sinha and his colleagues (Anuradha Das Mathur, Asheesh Gupta, Vikas Gupta and Kanak Ghosh) quit the ABP Group. [1] References1. ^{{cite web | url=https://www.exchange4media.com/advertising-news/dr-pramath-sinhavikas-gupta-announce-launch-of-9.9-media-28962.html | title=Dr Pramath Sinha, Vikas Gupta announce launch of 9.9 Media}} |
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