词条 | Draft:Skopen Creative |
释义 |
Skopen, also know as Skopen Creative, is a small boutique specialist management consultancy agency. Based in Cheltenham UK, Skopen specifically works with organisations to help them measure and improve 'commercial creativity and innovation' within the staff/operations. The name SkopenThe brand name Skopen is derived from the word Sköpun which is the Icelandic word for creativity. Commercial CreativitySkopen specifically works on developing, improving and measuring commercial creativity as defined by its own proprietary research. It is defined by four key commercial creativity perceptions which are used to then provide scorings in those areas and out of 100 for the organisations commercial creativity. Measuring Commercial CreativityThe Skopen brand offers its clients two different audits to measure creativity. The first is a smaller and cheaper solutions called the Commercial Creativity Indicator. The second is the more in-depth Commercial Creativity Index which provides both a company and individual staff report on commercial creativity. Improving Commercial CreativityThe Skopen brand offers its clients three development programs to improve commercial creativity. The programs optimal impact is dependent on their clients/the team size, objectives, spend and timeline.
ReferencesSkopen (Company)Resubmission with removed references |
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