| 词条 | Drop (loyalty program) |
| 释义 |
| name = Drop Technologies Inc | logo = Drop (loyalty program) logo.svg | company_type = Private | industry = Loyalty program | location = Toronto, Ontario | founded = {{start date and age|2015|8|25}} | creators = Derrick Fung, Darren Fung, Cameron Dearsley, Akhil Gupta | website = {{url|https://earnwithdrop.com}} | native_clients = iOS and Android }}Drop is a coalition customer loyalty program, in which users earn points using their linked debit or credit cards.[1] Users choose five rewards partners such as Sephora, Starbucks, Uber, and Whole Foods Market to earn points with.[2] Drop is a Toronto-based company which was founded by Derrick Fung, Darren Fung, Cameron Dearsley, and Akhil Gupta in August 2015.[3] The program started in the Canadian market during August 2015 and expanded into the American market during October 2017, after a six-month private beta.[4] The Drop Rewards program requires that users download a companion app on an iOS or Android device. According to Drop, the service was designed as a way for brands to earn exposure with millennials.[5] As of November 2017, the company had 500 thousand users.[6] This number has since risen to 1 million users as of January 2018.[7] FundingIn August 2015, Drop raised a CA$1 million round of initial financing for launching the app.[8] In October 2017, Drop raised a $5.5 million seed round of venture capital financing led by Sierra Ventures.[9] In February 2018, the company announced that they had raised a US$21 million series A round, led by New Enterprise Associates.[10] References1. ^{{Cite news|url=https://www.popsugar.com/career/photo-gallery/42552078/image/42552082/When-You-Want-Treat-Yo-Self|title=8 Personal Finance Apps You Need in Your Life|last=Fischer|first=Alyssa|date=10 September 2017|work=Popsugar|access-date=26 December 2017}} {{Customer loyalty programs}}2. ^{{Cite news|url=https://www.digitaltrends.com/mobile/drop-rewards-app/|title=Earn rewards as you spend money with the new Drop app|last=Chang|first=Lulu|date=11 October 2017|work=Digital Trends|access-date=25 December 2017}} 3. ^{{Cite web|url=https://www.crunchbase.com/organization/drop-loyalty|title=Drop Loyalty profile|website=Crunchbase|access-date=26 December 2017}} 4. ^{{Cite news|url=http://www.businessinsider.com/drop-is-a-millennial-focused-rewards-app-2016-12?op=1|title=This Canadian rewards app has 70,000 millennials using it — now, it's coming to the US|last=Hartmans|first=Avery|date=4 December 2016|work=Business Insider|access-date=26 December 2017}} 5. ^{{Cite news|url=http://video.foxbusiness.com/v/5259610427001/?#sp=show-clips|title=The loyalty reward app getting attention from Millennials|date=23 December 2016|work=Fox Business|access-date=25 December 2017}} 6. ^{{Cite news|url=https://www.pymnts.com/mpos-tracker/2017/mobile-rewards-platform-drop/|title=Many Merchants, One Mobile Rewards Program|date=6 November 2017|work=Pymnts|access-date=26 December 2017}} 7. ^{{Cite news|url=https://techcrunch.com/2018/01/30/nea-leads-21m-round-for-drop-a-loyalty-app-for-millennials/|title=NEA leads $21m round for Drop, a rewards app for millennials|date=30 January 2018|work=TechCrunch|access-date=13 February 2018}} 8. ^{{Cite news|url=https://betakit.com/drop-pitches-millennial-focused-rewards-app-on-thedisruptors/|title=Drop Pitches Millennial-Focused Rewards App on #thedistrupters|last=Zubairi|first=Amira|date=16 April 2017|work=BetaKit|access-date=26 December 2017}} 9. ^{{Cite news|url=https://techvibes.com/2017/10/11/drop-rewards-app-earns-5-million-expands-to-us-market|title=Drop Rewards App Earns $5.5 Million, Expands to U.S. Market|last=Cornick|first=Kate|date=11 October 2017|work=Techvibes|access-date=26 December 2017}} 10. ^{{Cite news|url=https://www.cnbc.com/2018/01/30/drop-raises-21-million-for-mobile-rewards-app.html|title=Drop, a rewards app start-up, snags Airbnb's former head of engineering|last=Kolodny|first=Lora|date=30 January 2018|work=CNBC|access-date=6 February 2018}} 6 : Customer loyalty programs|Customer loyalty programs in Canada|Companies based in Toronto|Canadian companies established in 2015|IOS software|Android (operating system) software |
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