| 词条 | Grana (fashion company) |
| 释义 |
| name = Grana | logo = Grana_Logo.jpg | logo_size = 150px | caption = | type = eCommerce | foundation = {{Start date and age|df=yes|2014|10|01}} | key_people = Luke Grana (Founder & CEO) | location = Hong Kong | locations = | area_served = Worldwide [1] | products = Women's and Men's clothing | industry = Fashion Retail | homepage = {{url|http://www.grana.com}} }}Grana is an online fashion company based in Hong Kong.[2][3] In addition to operating online, Grana has an offline showroom called “The Fitting Room”[4] in Hong Kong, where people can try on the products and order online.[3] Grana was co-founded by Luke Grana and Pieter-Paul Wittgen and officially launched in October 2014.[5] Grana opened their first brick-and-mortar store in Hong Kong in September 2015.[3] Products{{expand section|date=August 2017}}The company sources its products directly from fabric mills, which reduces markup pricing.[6] HistoryGrana raised the initial seed round of US $1 million from Bluebell group and angel investors in October 2014[7], and in July 2015, closed another seed funding round of US $1.5 million involving investors from Singaporean VC Golden Gate Ventures.[3] Grana recently announced their Series A funding round of US $10 million led by Alibaba Group under The Hong Kong Entrepreneurs Fund, with participation from existing investors.[8] References1. ^{{Cite web|url=https://www.grana.com/choose-your-country/|title=Select your shipping location|website=www.grana.com|language=en-US|access-date=2017-08-16}} 2. ^{{cite web | author=Soo, Zen| title=As more online shoppers complain of clothes that don’t fit, Hong Kong's Grana tests hybrid try-before-you-buy approach at first store | website=South China Morning Post | date=September 17, 2015 | url=http://www.scmp.com/tech/e-commerce/article/1858668/more-online-shoppers-complain-clothes-dont-fit-hong-kongs-grana | accessdate=January 4, 2016}} 3. ^1 2 3 {{Cite web|title = Fashion basics e-commerce start-up Grana raises $5 million|url = http://www.afr.com/technology/fashion-basics-startup-grana-raises-5-million-20151026-gkj8ay|website = Financial Review|accessdate = 2015-12-02|language = en-US}} 4. ^{{Cite web|title = The Hong Kong Clothing Retailer Revolutionizing Shopping|url = https://www.bloomberg.com/news/videos/2015-09-02/the-hong-kong-clothing-retailer-revolutionizing-shopping|website = Bloomberg.com|accessdate = 2015-12-02}} 5. ^{{Cite web|title = GRANA, Which Makes Affordable Clothing In Premium Fabrics, Picks Up $1.5M|url = https://techcrunch.com/2015/07/21/grana-which-makes-affordable-clothing-in-premium-fabrics-picks-up-1m/|website = TechCrunch|accessdate = 2015-12-02|first = Catherine|last = Shu}} 6. ^{{cite web | author=Frankel, Lindsay | title=Five ethical clothing brands you can actually afford | website=The Christian Science Monitor | date=December 10, 2016 | url=https://www.csmonitor.com/Business/Saving-Money/2016/1210/Five-ethical-clothing-brands-you-can-actually-afford | access-date=August 11, 2017}} 7. ^{{Cite news|url=http://www.startupshk.com/grana-funded/|title=Hong Kong Online-Only Fashion Brand GRANA Raises US$1 Million in Seed Funding From Local Investors - StartupsHK|date=2014-10-22|work=StartupsHK|access-date=2018-05-09|language=en-US}} 8. ^{{Cite web|url=https://techcrunch.com/2016/10/03/grana-10-million-series-a/|title=Online fashion retailer Grana raises $10M led by Alibaba’s entrepreneurship fund|last=Russell|first=Jon|website=TechCrunch|access-date=2016-10-06}} Further reading
External links
3 : Clothing companies of Hong Kong|Companies of Hong Kong|E-commerce |
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