词条 | Myril Axelrod Bennett |
释义 |
| name = Myril Axelrod Bennett | image = | caption = | birth_name = Myril Jessica Davidson | birth_date = April 4, 1920 | birth_place = Weehawken, New Jersey, US | residence = | death_date = January 21, 2014 (age 93) | death_place = Newton, Massachusetts, US | nationality = American | other_names = | education = B.A. New York University | alma_mater = | occupation = | years_active = | spouse = Joseph Axelrod (divorced) Abner Bennett | children = David Axelrod Joan Axelrod Lehrich | parents = }} Myril Axelrod Bennett (April 4, 1920 – January 21, 2014) was one of the first female executives in the advertising industry. BiographyShe was born Myril Jessica Davidson on April 4, 1920 to a Jewish family in Weehawken, New Jersey and was raised in Jersey City.[1][2] Her father was a dentist. Taking inspiration from her elder brother Bill, she followed his lead and graduated from New York University's journalism program where she edited the student newspaper.[1] After school during World War II, she wrote mental health survey reports for her husband who was in the U.S. Army.[1] After the war, the couple moved to Stuyvesant Town in Manhattan where she worked at the left-leaning, ad-free daily newspaper PM where she worked for then journalist Albert Deutsch and I.F. Stone[2] and later at the newspaper's successor, the New York Star.[1] After both papers folded, she wrote free-lance articles before switching to another male-dominated field, advertising. In 1958, she took a job with Compton Advertising and then moved to Young & Rubicam in 1966 where she served as a vice president.[1] She had a successful career focusing on pitching the qualitative and emotional message in advertisements.[1] She retired in the 1980s although she continued to conduct research for the senior housing industry.[1] She continued to write under her pen name, Myril Axelrod, until her death serving as a guest columnist for Boston.com's Your Town series.[1] Personal lifeIn 1943, she married Joseph Axelrod who worked as a psychologist in the U.S. Army; they had two children, Joan Axelrod Lehrich, and David Axelrod, before divorcing in 1968 (he later died in 1974).[1] In 1970, she married marketing executive Abner Bennett; he died in 1986.[1] She died on January 21, 2014 of heart failure in her home in Newton, Massachusetts.[1] She was buried at the United Jewish Center Cemetery in Brookfield, Massachusetts.[2] References1. ^1 2 3 4 5 6 7 8 9 10 {{Cite web|first= Bryan |last= Marquard|authorlink= |title=Myril Axelrod Bennett, 93, Female Pioneer in Ad World |newspaper=Boston Globe|date=January 31, 2014 |url=https://www.bostonglobe.com/metro/2014/01/31/myril-axelrod-bennett-writer-and-advertising-executive-who-refined-role-research-campaigns/kO4HrgaxtPnwc24gy9yK3I/story.html |accessdate=}} {{DEFAULTSORT: Axelrod Bennett, Myril}}{{authority control}}2. ^1 2 {{Cite web|first= |last= |authorlink= |title=Myril Axelrod Bennett |newspaper=The New York Times|date=January 22, 2014 |url=https://www.legacy.com/obituaries/newstimes/obituary.aspx?n=myril-axelrod-bennett&pid=169209877&fhid=24247 |accessdate=}} 10 : 1920 births|2014 deaths|Jewish American journalists|New York University alumni|American advertising businesspeople|Women in advertising|20th-century American businesspeople|20th-century businesswomen|Businesspeople from Jersey City, New Jersey|People from Weehawken, New Jersey |
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