| 词条 | Sophie Newton |
| 释义 |
| name = Sophie Newton | alma_mater = University of Oxford | employer = Brainlabs Digital | known_for = Mathematics Pay-per-click Marketing | website = https://www.brainlabsdigital.com/ }} Sophie Newton is the Chief Operating Officer at Brainlabs Digital, an award-winning pay-per-click marketing agency. She is committed to improve the representation of women in technology. EducationNewton attended South Hampstead High School, which she says helped to shape her career in technology.[1] "South Hampstead gave me the confidence to fight for what I believe in and showed me how rewarding it is to work on something that I am passionate about".[2] She completed a master's degree in Mathematics at the University of Oxford in 2011, where she finished top of the year.[3] Newton was awarded Oxford's Gibbs Mathematics Prize.[4][5] Newton is related to Albert Einstein.[6] She is an Arsenal fan, and worked briefly in fashion before becoming director of Brainlabs.[7] CareerBrainlabs Digital are focused on the use of data and statistics to scientifically optimise web businesses.[2] Newton joined Brainlabs in 2013 and has since been personally responsible for £4 million of new business.[1] Since Newton became director she has designed training programmes for new staff and built new technology, picking up 11 industry awards.[8] Newton notes that despite the data-driven environment, it is essential to have a creative, collaborative mindset.[9] In 2015 Brainlabs won three awards at the UK Search Awards: Best Local Campaign, Best PPC Campaign and Best Large PPC Agency.[10] In 2016 Brainlabs Digital won Agency of the Year and the Direct & Digital Marketing Award from The Masters of Marketing.[11] In 2017 Brainlabs was listed first on Deloitte Tech Tack's Fast 50 for UK companies, and 4th in the Financial Times' 1000 Fastest Growing Companies in Europe.[12][13] EqualityBrainlabs are renowned for challenging the toxic culture of technology.[14] When Newton joined Brainlabs Digital, she analysed pay across all staff and found an average difference of 8.6% between men and women's salaries.[15] After consulting her team, Newton decided to increase women's salaries by 8.6%, a "pay gap tax" that has resulted in Brainlabs boasting 50:50 men and women employees.[16] She is recognised as being a leader in work-place equality.[17][18] In 2016 Newton won the Institute of Practitioners in Advertising Women of Tomorrow Award.[19][8] In 2017 she won the FDM Everywoman in Tech Inspiration Award.[20][21] References1. ^1 {{Cite news|url=https://www.gdst.net/article/alumna-year-2017-nominee-profile-sophie-newton-south-hampstead-high-school|title=Alumna of the Year 2017 nominee profile: Sophie Newton, South Hampstead High School|date=2017-04-13|work=Girls' Day School Trust|access-date=2018-01-31|language=en}} 2. ^1 {{Cite web|url=http://www.shhs.gdst.net/media/news/article/275/SHHS-Motivational-Monday-Sophie-Newton|title=SHHS Motivational Monday: Sophie Newton {{!}} News {{!}} South Hampstead High School|website=www.shhs.gdst.net|access-date=2018-01-31}} 3. ^{{Cite web|url=http://www.campaigntechawards.com/judges/sophie-newton/|title=Sophie Newton|last=webvid.co.uk|website=Campaign Creative Tech Awards|language=en|access-date=2018-01-31}} 4. ^{{Cite web|url=https://www.thejc.com/news/people/sophie-newton-can-count-herself-a-very-clever-mathematician-1.17204|title=Sophie Newton can count herself a very clever mathematician|last=|first=|date=|website=www.thejc.com|access-date=2018-01-31}} 5. ^{{Cite web|url=https://www.maths.ox.ac.uk/members/students/undergraduate-courses/ba-master-mathematics/examinations-assessments/prizes|title=Undergraduate Prizes {{!}} Mathematical Institute|website=www.maths.ox.ac.uk|language=en|access-date=2018-01-31}} 6. ^{{Cite web|url=https://www.thejc.com/news/the-diary/after-einstein-a-new-newton-1.61424|title=After Einstein, a new Newton|last=|first=|date=|website=www.thejc.com|access-date=2018-01-31}} 7. ^{{Cite news|url=https://www.brainlabsdigital.com/management-team/|title=The Team - Programmatic, Paid Social & PPC Agency in London & New York|work=Programmatic, Paid Social & PPC Agency in London & New York|access-date=2018-01-31|language=en-US}} 8. ^1 {{Cite web|url=http://www.ipa.co.uk/page/Women-of-Tomorrow-Awards-2016-Winners#.WnIwZpOFiMJ|title=Women of Tomorrow Awards 2016 Winners|website=www.ipa.co.uk|access-date=2018-01-31}} 9. ^{{Cite news|url=https://www.campaignlive.co.uk/article/search-superstars-getting-creative-search/1362407|title=Search Superstars: Getting creative with search|access-date=2018-01-31}} 10. ^{{Cite news|url=https://www.brainlabsdigital.com/brainlabs-best-large-ppc-agency/|title=Brainlabs: Best Large PPC Agency - Programmatic, Paid Social & PPC Agency in London & New York|date=2015-11-27|work=Programmatic, Paid Social & PPC Agency in London & New York|access-date=2018-01-31|language=en-US}} 11. ^{{Cite news|url=https://www.brainlabsdigital.com/brainlabs-picks-up-agency-of-the-year-and-direct-digital-marketing/|title=Brainlabs is Agency Of The Year! - Programmatic, Paid Social & PPC Agency in London & New York|date=2016-10-05|work=Programmatic, Paid Social & PPC Agency in London & New York|access-date=2018-01-31|language=en-US}} 12. ^{{Cite web|url=https://ig.ft.com/ft-1000/|title=The FT 1000: Europe’s fastest-growing companies|website=ig.ft.com|language=en-GB|access-date=2018-01-31}} 13. ^{{Cite news|url=https://www.brainlabsdigital.com/brainlabs-1-deloitte-tech-track-fast-50/|title=Brainlabs #1 in Deloitte Tech Track Fast 50 - Programmatic, Paid Social & PPC Agency in London & New York|date=2016-11-18|work=Programmatic, Paid Social & PPC Agency in London & New York|access-date=2018-01-31|language=en-US}} 14. ^{{Cite news|url=https://www.gdst.net/article/good-time-be-girl|title=A good time to be a girl?|date=2017-06-14|work=Girls' Day School Trust|access-date=2018-01-31|language=en}} 15. ^{{Cite web|url=https://www.theguardian.com/business/2016/jun/12/how-to-end-uk-gender-pay-gap|title=How to end the UK's gender pay gap|last=Allen|first=Katie|date=2016-06-12|website=the Guardian|language=en|access-date=2018-01-31}} 16. ^{{Cite news|url=http://www.womanthology.co.uk/yes-can-eradicate-gender-pay-gap-heres-sophie-newton-chief-operating-officer-brainlabs/|title=Yes, you can eradicate the gender pay gap … and here’s how - Sophie Newton, Chief Operating Officer at Brainlabs - Womanthology|date=2017-04-05|work=Womanthology|access-date=2018-01-31|language=en-US}} 17. ^{{Citation|last=CloudMovesTV|title=Thought Leader Interview Sophie Newton, Co-Founder BrainLabs|date=2017-03-24|url=https://www.youtube.com/watch?v=dTCDKNe3O_E|accessdate=2018-01-31}} 18. ^{{Cite web|url=https://marketinglandevents.com/speaker-bio.php/?id=1806|title=Marketing Land Events Speaker: Sophie Newton|website=marketinglandevents.com|access-date=2018-01-31}} 19. ^{{Citation|last=Institute of Practitioners in Advertising|title=IPA Women of Tomorrow Awards 2016 winner Sophie Newton|date=2016-03-09|url=https://www.youtube.com/watch?v=xXsSbIw2b7s|accessdate=2018-01-31}} 20. ^{{Cite news|url=http://www.techuk.org/insights/opinions/item/11280-guest-blog-sophie-newton-winner-of-fdm-everywoman-in-tech-inspiration-award|title=Guest Blog: Sophie Newton, Winner of FDM Everywoman in Tech Inspiration Award|last=Soni(techUK)|first=Doniya|access-date=2018-01-31|language=en-gb}} 21. ^{{Cite news|url=https://www.everywoman.com/my-development/learning-areas/articles/tech-industry%E2%80%99s-brightest-stars-celebrated-2017-fdm|title=Tech industry’s brightest stars celebrated at 2017 FDM everywoman in Technology Awards|date=2017-02-08|work=Everywoman|access-date=2018-01-31|language=en}} External links
4 : Alumni of the University of Oxford|British women in business|Living people|Year of birth missing (living people) |
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