| 词条 | Vipshop |
| 释义 |
| name = Vipshop | logo = Vipshop logo.png | type = Public | traded_as = {{NYSE|VIPS}} | industry = E-commerce | area_served = China | founded = December 2008 | founders = Eric Ya Shen, Arthur Xiaobo Hong | owner = Vipshop Holdings Ltd | website = }} Vipshop ({{zh|s=唯品会|p=Wei Pin Hui}}) is a Chinese company that operates the e-commerce website VIP.com (formerly Vipshop.com) specializing in online discount sales. Vipshop is based out of Guangzhou, Guangdong, China, and was listed on New York Stock Exchange (NYSE) on March 23rd, 2012. [1][2] As of 2017, Vipshop had 52.1 million customers, and there were 269.8 million orders for the year 2016.[2] Following Tmall and JD.com, it is now the third largest e-commerce site in China. According to the US Fortune magazine, VIP.com ranked the 115th in its 2017 China 500 listing as well as the top 3 B2C e-commerce retailer. The 2017 Top 250 Global Powers of Retailing co-authored by Deloitte and STORES Media listed VIP.com as the world’s fastest growing retailer. And in BrandZ™ Top 100 Most Valuable Chinese Brands 2017, VIP.com ranked 40th.{{cn|date=June 2018}} History
Sales modelAccording to I Research, VIP.com's on-line discount sales model is one of the three mainstream e-commerce models in China (the other two are market place model of Tmall and general B2C model of JD). And VIP.com is ranked No.1 in China's on-line discount market with 38.1% market share.[5] According to the 2015 Q3-2016 Q4 “China B2C online shopping market share monitoring report” released by Analysys, VIP.com has ranked No.3 in terms of B2C market share consecutively for the last 6 quarters. VIP.com has become the world’s largest flash sale platform as well as the third-largest online retailer in China.[6] MetricsAccording to VIP.com, over 20,000 brands have cooperated with VIP.com, serving more than 300 million users across China; of the total, more than 2,200 brands have developed exclusive online cooperation with VIP.com. Following Tmall and JingDong, VIP.com is now the third largest e-commerce site in China. [6] In 2016, VIP.com reported annual net revenue of US$2.73 billion and a total of 269.8 million orders. [7] As of March 31st, 2017, VIP.com had been profitable for 18 consecutive quarters.[8] Financial servicesVIP.com is building a finance service platform to provide users with services of financing, supply-chain financing, payment, financial management and insurance.{{cn|date=June 2018}} Internet Finance Division was founded at the end of 2015. With one year’s development, “VIP Expense”, a consumer finance product, had attracted 5 million new users. Currently, 15% of orders at Vip.com are paid through the “VIP Expense”. {{cn|date=June 2018}} During the “12.8” Anniversary celebration sales period in 2016, the average transaction value per customer paid through “VIP Expense” was 45% higher than that of the overall transaction and the user activity rate improved by 27%.{{cn|date=June 2018}} In 2016, the average monthly new user growth of “VIP Expense” stood above 30%.{{cn|date=June 2018}} References1. ^{{cite web|url=https://www.forbes.com/sites/hengshao/2013/11/26/meet-vipshop-the-highest-valued-chinese-e-commerce-stock/#29dde4653ea4|title=Meet Vipshop, The Highest Valued Chinese E-Commerce Stock|first=Heng|last=Shao|publisher=}} 2. ^{{cite web|url=http://www.enterpriseinnovation.net/article/personalization-diverse-merchandising-drive-vipshops-growth-2016-2022554276|title=Personalization, diverse merchandising drive Vipshop’s growth in 2016|publisher=}} 3. ^{{cite web|url=http://en.people.cn/90778/7769021.html|title=Chinese firms restart IPOs in U.S.|publisher=People's Daily Online}} 4. ^{{cite web|url=http://www.fonow.com/view/188361.html|title=唯品會宣布將分拆互聯網金融和重組物流業務|publisher=}} 5. ^{{cite web|url=http://www.iresearchchina.com/content/details8_19357.html|title=2014 China Online Flash Sale Report (Brief Edition)|publisher=iResearch Consulting Group}} 6. ^1 2 {{cite web|url=https://www.analysys.cn/analysis/8/detail/1000147/|title=中国网络零售B2C市场年度综合报告2016|publisher=易观智库}} 7. ^{{cite web|url=http://media.corporate-ir.net/media_files/IROL/25/250900/VipshopHoldingsLtd_20F_20170414-1.pdf |title=UNITED STATES SECURITIES AND EXCHANGE COMMISSION|publisher=}} 8. ^{{cite web|url=http://media.corporate-ir.net/media_files/IROL/25/250900/VIPS_1Q17_Earnings_Release_FINAL2.pdf|title=Vipshop Reports Unaudited First Quarter 2017 Financial Results|publisher=}} 4 : Online retailers of China|Chinese websites|Chinese companies established in 2008|Companies listed on the New York Stock Exchange |
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