“FloristWare”的意思、由来-开放百科全书

FloristWare is an order-taking and Point of Sale (POS)/Customer Relationship Management (CRM) system for retail florists.

Systems of this type are intended to aid retail florists with all aspects of their business. Features designed to speed order-taking and help with accounting, performance reporting, marketing, etc. are standard in products of this nature.

History

FloristWare was developed over a four-year period starting in 2001. Development included ongoing focus groups with florists across North America. The intention was to have the people that would use the software play a pivotal role in shaping how it looked, worked and performed.

FloristWare was released to beta testers in September 2005 and went into wide release in January 2006. The current version of FloristWare is 4.0.716, which was released in January 2016. Version 5.0 is currently being tested for release in March 2016.

Other information

FloristWare is considered an "independent" POS system in that is independent of wire services such as FTD or Teleflora. These companies and others like them offer their own proprietary POS systems for florists. It also uses a "Question & Answer" interface. Each step asks the user one question, which in turn determines the next step until the desired task has been completed.

Industry Sponsorships

FloristWare works with non-profit associations serving the retail floral industry like SAF to sponsor educational content at their conventions and events. Because the focus of so much education in the floral industry is on design FloristWare tries, with some exceptions, to focus on the business side of the industry. The idea is that by helping florists enjoy greater success from a business standpoint they will have more opportunities to express themselves creatively.

Educational Version

A free version of the software is available to schools and training programs that offer courses and programs related to floral design and the retail flower business.^[1]^[2] Most programs focus on design and the goal of the educational version is to help schools provide students with additional skills that will make them more employable as they enter the workforce.

References

1. ^FloristWare's Special Educational Version {{Webarchive|url=https://web.archive.org/web/20100817034308/http://www.canadianfloristmag.com/content/view/1233/38 |date=2010-08-17 }}, Canadian Florist Magazine.
2. ^FloristWare Releases Free Educational Version, PRWeb - April 2007.
3. ^Flower Shop Network and FloristWare: Working Together to Make the Floral Business Simple Again, News from FSN - Spring 2009.
4. ^Technology For Florists - Industry Experts Speak, Flowers Canada - Floral Trend Tracker.
5. ^FSN & FloristWare POS System Integration, Flower Shop Network.
6. ^Marketing Via E-Mail: How to create and implement a successful e-mail marketing campaign., Florists' Review Magazine - Feature Story February 2009.
7. ^High-tech gear promises to make flower-buying easier, more convenient and even fun for your customers {{Webarchive|url=https://web.archive.org/web/20100818074014/http://www.floristsreview.com/main/february2008/featurestory0208.html |date=2010-08-18 }}, Florists' Review Magazine - Feature Story February 2008.
8. ^Gift Cards: A Growing Option For Florists., Florists' Review Magazine - Feature Story July 2007.

History

Other information

Industry Sponsorships

Educational Version

References

External links