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词条 Jagdish Sheth
释义

  1. Early days

  2. Academic career

  3. Writings and activities

  4. References

  5. External links

{{Use dmy dates|date=September 2018}}{{Use Indian English|date=September 2018}}Jagdish N. Sheth (born 1938) is the Charles H. Kellstadt Professor of Marketing at the Goizueta Business School of Emory University.[1] He was a prominent member of the core team during the initial years of the Indian Institute of Management Calcutta, the first Indian Institute of Management.[2]

Early days

Sheth was born in Burma (now Myanmar) in a Jain family, where his father had migrated from Western India to set up a business as a rice merchant . In 1941, the family emigrated as a refugees in wake of Japanese invasion of Burma to India. He received most of his schooling in Madras (now Chennai). It was here that he met his future wife, Madhuri Shah, at a local literacy society for high school students that he had founded.

Academic career

Sheth came to the United States to further his academic career and received his MBA at the University of Pittsburgh in 1962.[3] He was fascinated by the psychological theories being advanced at that time and pursued a career in academia. During the mid-1960s he studied and researched at MIT, Columbia and the University of Pittsburgh, where he received his PhD in 1966 from its Katz Graduate School of Business. It was during this period that he started developing his "Theory of Buyer Behavior." A book that he co-authored with his mentor Professor John Howard provided the foundation for the future of research in the field of consumer psychology and marketing.

In 2017, he was named a fellow of the Association for Consumer Research[4].

Writings and activities

Sheth has published more than 200 articles in leading journals and has written a number of books. His most recent book is The Accidental Scholar.[5] Prior, he wrote Chindia Rising. His other significant books have been Tectonic Shift: The Geoeconomic Realignment of Globalizing Markets with Rajendra S. Sisodia,[6] The Rule of Three: Surviving and Thriving in Competitive Markets, Clients for Life: How Great Professionals Develop Breakthrough Relationships, and Handbook of Relationship Marketing. In 2007, he published The Self-Destructive Habits of Good Companies.

The "Sheth Family Foundation" has established Sheth International Awards at the University of Pittsburgh's University Center for International Studies.[3]

He was also founding chairman of the Academic Council of the Mumbai Business School, a business school located in Mumbai, India, but which closed after attracting just 15 students.[7]

References

1. ^{{cite news|url=http://www.highbeam.com/doc/1G1-61227144.html|archive-url=https://web.archive.org/web/20140610050427/http://www.highbeam.com/doc/1G1-61227144.html|dead-url=yes|archive-date=10 June 2014|title=The Atlanta Journal and Constitution |last=Holsendorph|first=Ernest|date=3 April 2000|work=Knight Ridder {{Subscription required|via=HighBeam Research}}|accessdate=11 November 2013}}
2. ^{{Cite web |url=http://www.iimcal.ac.in/campus/default.asp |title=About IIM Calcutta |author= |accessdate=16 March 2010 |publisher=Indian Institute of Management Calcutta |date= |deadurl=yes |archiveurl=https://web.archive.org/web/20040923081857/http://www.iimcal.ac.in/campus/default.asp |archivedate=23 September 2004 |df= }}
3. ^1 {{cite news|url=http://www.chronicle.pitt.edu/story/pitt-professor-kathleen-musante-alumnus-kakenya-ntaiya-win-sheth-international-awards|title=Pitt Professor Kathleen Musante, Alumnus Kakenya Ntaiya Win Sheth International Awards|first=Adam|last=Reger|newspaper=Pitt Chronicle|publisher=University of Pittsburgh|date=14 October 2013|accessdate=15 October 2013}}
4. ^{{cite web | url=https://www.acrwebsite.org/web/core-activities/acr-fellow-awardees.aspx | title=ACR Fellow Awardees | publisher=Association for Consumer Research | accessdate=24 September 2018 }}
5. ^{{cite web|title=The Accidental Scholar|url=https://www.amazon.com/The-Accidental-Scholar-Jagdish-Sheth/dp/935150039X|website=Amazon|accessdate=10 November 2014}}
6. ^{{cite news|url=http://www.highbeam.com/doc/1P2-10955710.html|archive-url=https://web.archive.org/web/20140610050420/http://www.highbeam.com/doc/1P2-10955710.html|dead-url=yes|archive-date=10 June 2014|title=The Face Of Tomorrow Some bold predictions about globalisation from two-no, not economists but-professors of marketing|last=Sridharan|first=R|date=12 March 2006|work=Business Today {{Subscription required|via=HighBeam Research}}|accessdate=11 November 2013}}
7. ^{{cite web|url=http://www.businessbecause.com/news/mba-india/2558/hundreds-of-schools-forced-close-as-indian-business-bites|title=Hundreds Of Indian B-Schools Are Forced To Close As Business Bites|access-date=19 September 2017|date=20 May 2014|last=Murray|first=Seb}}

External links

  • Sheth's Official Web site
  • Emory's Profile of Jagdish Sheth
  • India, China & America Institute
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11 : Joseph M. Katz Graduate School of Business alumni|University of Pittsburgh faculty|American psychologists|Living people|Gujarati people|Marketing people|1938 births|Emory University faculty|Indian Institute of Management Calcutta faculty|American Jains|American academics of Indian descent
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