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词条 Jel Sert
释义

  1. History and products

  2. References

  3. External links

{{Infobox company
|name = The Jel Sert Company
|type = Private
|logo =
|foundation = {{start date and age|1926}}
|founder =
|location = West Chicago, Illinois, U.S.
|key_people =
|industry = Snack foods, beverages
|products = Flavor Aid, Fla-Vor-Ice, Pop-Ice, MONDO, Otter Pops, Wyler's drink mixes, Royal, My-T-Fine
|revenue =
|operating_income=
|net_income =
|num_employees =
|homepage = http://www.jelsert.com
}}The Jel Sert Company is a privately held company based in West Chicago, Illinois, United States.[1] Established in 1926, its primary products are snack foods and beverages.[2]

History and products

The Jel Sert company was named for its original product, a gelatin dessert mix named by combining the words "jelly" and "dessert".[3] In 1929, Jel Sert created a powdered drink mix called Flavor Aid. These remained Jel Sert's flagship products until the 1960s when the company acquired the Pop-Ice company and its line of frozen ice pop desserts. Later that decade, Jel Sert introduced Fla-Vor-Ice, another freezer pop, to complement its Flavor-Aid line. Fla-Vor-Ice quickly became the leading freezer pop brand in the United States.

In 1991, the company launched the MONDO line of juice drinks and with it a promotional tactic involving the recycleability of their plastic container over conventional individual boxed juice containers.

Otter Pops were acquired by the company in 1996. Similar to Jel Sert's other freezer pops, the Otter Pop brand is perhaps the strongest on the United States' West Coast and features flavor-based characters such as Lil' Orphan Orange, Sir Isaac Lime, and Strawberry Short Kook. In 1999 it signed a promotional deal with General Mills' Honey Nut Cheerios to promote its freezer bars.[4]

In 2000, Jel Sert acquired three other trademarks: Wyler's, a brand of powdered beverage mixes, and the Royal and My-T-Fine brands of puddings, pie fillings, and flan. In 2001 it bought Nabisco's gelatin, pudding and baking powder businesses,[5] including Royal Brand gelatin, one of the main competitors of Kraft Foods' Jell-O.[6]

On July 9, 2012, Jel Sert acquired Super C, Pure Kick and Zoic from Solis Brands.[7][8]

The Jel Sert company has done charity work with the American Childhood Cancer Organization, the National Ovarian Cancer Coalition, and Operation Homefront.{{cn|date=September 2015}}

References

1. ^"Contact Us." Jel Sert. Retrieved on May 15, 2010. Picture: "Route 59 & Conde Street West Chicago, IL 60185"
2. ^{{cite web|title=Company Overview of The Jel Sert Company|url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=1050294|work=Bloomberg Businessweek|accessdate=18 January 2013}}
3. ^{{cite news|last=Lobner|first=Colleen|title=Illinois pension fund sells 2 industrial buildings|url=http://www.chicagorealestatedaily.com/article/20100818/CRED03/100819870|accessdate=18 January 2013|newspaper=Chicago Real Estate Daily|date=August 18, 2010}}
4. ^{{cite news|last=Lazarus|first=George|title=Jel Sert Has A Sweet Ally In Cereal Promotion|url=http://articles.chicagotribune.com/1999-04-27/business/9904270159_1_honey-nut-cheerios-cheerios-brand-cereal-boxes|accessdate=18 January 2013|newspaper=Chicago Tribune|date=April 27, 1999}}
5. ^{{cite news|title=Jel Sert wiggles into Kraft-dominated market|url=http://www.chicagobusiness.com/article/20010120/ISSUE01/100015754|accessdate=18 January 2013|newspaper=Crain's Chicago Business|date=January 22, 2001}}
6. ^{{cite news|title=Jel Sert ready to take on Kraft|url=http://www.chicagobusiness.com/article/20010117/NEWS07/20001339|accessdate=18 January 2013|newspaper=Crain's Chicago Business|date=January 17, 2001}}
7. ^{{cite web|url=http://drugstorenews.com/article/jel-sert-acquires-super-c-pure-kick-and-zoic-brands|title=Jel Sert acquires Super C, Pure Kick and Zoic brands|publisher=Drug Store News|date=July 9, 2012|accessdate=July 10, 2012}}
8. ^{{cite press release | url=http://www.jelsert.com/SolisPressRelease.htm | title=JEL SERT ACQUIRES FAMILY OF FUNCTIONAL BEVERAGE BRAND NAMES, INCLUDING SUPER C, PURE KICK AND ZOIC, FROM SOLIS BRANDS, INC. | publisher=Jel Sert | date=June 29, 2012 | accessdate=August 23, 2013}}

External links

  • Jel Sert
  • Jel Sert LinkedIn

9 : Jel Sert brands|Food and drink companies established in 1926|Snack food manufacturers of the United States|Drink companies of the United States|Food and drink companies based in Illinois|Manufacturing companies based in Illinois|Companies based in DuPage County, Illinois|1926 establishments in Illinois|Food and drink companies based in Illinois

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