词条 | Wendy Thomas |
释义 |
|name = Wendy Thomas |image = File:Wendy Thomas of Wendy's, right, with Dr. Parmis Khatibi.jpg |caption = Wendy Thomas (right) in 2016 |birth_name = Melinda Lou Thomas |birth_date = {{Birth date and age|1961|9|14}} |birth_place = Columbus, Ohio, U.S. |death_date = |death_place = |residence = Upper Arlington, Ohio, U.S. |known_for = Wendy's hamburger chain is her namesake |alma_mater = University of Florida[1] |employer = The Wendy's Company |home_town = Columbus, Ohio |spouse = Paul Morse |parents = Dave Thomas Lorraine Thomas }} Melinda Lou "Wendy" Thomas-Morse (born September 14, 1961) is the daughter and fourth child of American businessman Dave Thomas, the founder of the fast food brand Wendy's. Morse is best known for being the namesake and mascot of the brand. She uses the name Wendy Thomas in her role as a spokesperson for Wendy's. Early life and educationThomas was born in Columbus, Ohio, the fourth child of Dave Thomas. As a child Morse was unable to pronounce her L's and R's, struggling with her own name Melinda, and so became known by her nickname Wendy (with the pen-pin merger). Then 8-year old Melinda would eventually become the namesake of her father's restaurant Wendy's Old Fashioned Hamburgers, or just "Wendy's" for short.[2] In addition to being the namesake, her likeness was used as the Wendy's logo in the form of a young freckle-faced girl in red braids.[3] Morse graduated from the University of Florida in 1983 with a bachelor's degree in consumer behaviorism.[1] CareerMorse owned several Wendy's restaurants near Dallas, Texas until 1999.[6] After the death of her father Dave Thomas in 2002, Morse and her siblings bought restaurants in her native Columbus area. {{As of|2010|09}}, Morse herself owned or co-owned more than 30 Wendy's stores.[7] In November 2010, she began appearing in Wendy's ads on camera for the first time.[8][9] (Her voice was featured in a 1989 ad giving her father advice from off-camera.)[2] The 2010 ads aired first in Las Vegas, Nevada; Mobile, Alabama; and Virginia Beach, Virginia; test markets before being rolled out nationally.[11] Since April 2012, she has starred in a series of ads for Wendy's called That Wendy's Way, reinforcing the quality values in ingredients, preparation and service her father established.[12][13] She also appeared in the 'Dave's Hot 'N Juicy Cheeseburger' commercial produced by Publicis Groupe's Kaplan Thaler Group.[11][15] References1. ^{{Cite web|url=http://www.gainesville.com/news/20070430/fast-food-gator-wendy-thomas-is-proud-of-her-uf-connection|title=Fast food Gator: Wendy Thomas is proud of her UF connection|last=KIRKLAND|first=GARY|access-date=2016-09-15}} Re-run on January 31, 2010.[2][3][4][5][6][7][8][9][10][11][12]2. ^1 {{cite news |first=Karlene |last=Lukovitz |work=Marketing Daily |title=Grown-Up Wendy Stars In Wendy's TV Spots |url=http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=139226 |date=November 9, 2010 |accessdate=November 13, 2010}} 3. ^1 {{cite news |agency=Los Angeles Times News Service |work=The Milwaukee Journal |title=The family way figures big in commercial campaigns |pages=1D, 6D |url=https://news.google.com/newspapers?id=sWkaAAAAIBAJ&sjid=YCwEAAAAIBAJ&dq=wendy-thomas&pg=2423%2C251689 |date=September 24, 1989 |accessdate=August 6, 2011}} 4. ^1 2 {{cite news |work=People |title=After 20 Years of Fame, Wendy Thomas Still Relishes Being on a Roll |url=http://www.people.com/people/archive/article/0,,20116543,00.html |date=January 15, 1990 |accessdate=August 6, 2011}} 5. ^1 {{cite news |first=David |last=Kiefaber |work=Adweek |title=Wendy Thomas starring in first Wendy's ads |url=http://www.adweek.com/adfreak/wendy-thomas-starring-first-wendys-ads-11947 |date=November 12, 2010 |accessdate=August 6, 2011}} 6. ^1 {{cite news |first=Gianna |last=Englert |work=Capitalist Chicks |title=Woman on Top: Melinda Lou 'Wendy' Thomas |url=http://www.capitalistchicks.com/?q=node/240 |accessdate=August 6, 2011}} 7. ^1 {{cite news |first=Amanda |last=Finnegan |work=Las Vegas Sun |title=Las Vegas to serve as test market for Wendy’s burger line; Ad campaign next week will feature daughter of founder Dave Thomas |url=http://www.lasvegassun.com/news/2010/nov/05/las-vegas-serve-test-market-wendys-burger-line/ |date=November 5, 2010 |accessdate=August 6, 2011}} 8. ^1 2 {{cite news |first=Maureen |last=Morrison |work=Advertising Age |title=Real Wendy Takes Star Turn in Wendy's Advertising |url=http://adage.com/article/news/real-wendy-takes-star-turn-wendy-s-advertising/147097/ |date=November 12, 2010 |accessdate=August 6, 2011}} 9. ^1 {{cite news |first=Gary |last=Kirkland |work=Gainesville Sun |title=Fast food Gator: Wendy Thomas is proud of her UF connection |url=http://www.gainesville.com/article/20070430/MAGAZINE19/70430010/ |date=April 30, 2007 |accessdate=October 9, 2011}} 10. ^1 {{cite press release |url=http://www.aboutwendys.com/News/New-Advertising-Campaign-Reveals-Why-%E2%80%9CWendy%E2%80%99s-Way%E2%80%9D-has-High-Quality-Ingredients,-Fresh-Preparation/ |title=New Advertising Campaign Reveals Why "Wendy’s Way" has High Quality Ingredients, Fresh Preparation |date=April 27, 2012 |work=The Wendy's Company |accessdate=July 11, 2014}} 11. ^1 {{cite news |url=http://adage.com/article/news/wendy-s-redheads-push-burgers/234438/ |title=Why Wendy's Needs Two Redheads to Push Burgers |last=Morrison |first=Maureen |date=April 27, 2012 |work=Advertising Age |accessdate=July 11, 2014}} 12. ^1 {{cite news |url=https://www.nytimes.com/2011/09/26/business/media/after-27-years-an-answer-to-the-question-wheres-the-beef.html?_r=0 |title=After 27 Years, an Answer to the Question, ‘Where’s the Beef?’ |last=Elliott |first=Stuart |date=September 25, 2011 |work=The New York Times |accessdate=July 11, 2014}} 13. ^{{cite web |publisher=Dave Thomas Foundation for Adoption |title=Board & Staff |url=http://davethomasfoundation.org/who-we-are/board-staff/ |accessdate=August 6, 2011}} 14. ^{{cite news |work=City Scene Magazine |location=Columbus, OH |title=UA resident Wendy Thomas joins Dave Thomas Foundation for Adoption Board of Trustees |url=http://www.cityscenecolumbus.com/ua_resident_wendy_thomas_joins_dave_thomas_foundation_for_adoption_board_of_trus|date=February 1, 2010 |accessdate=January 16, 2012}}
6 : Living people|1961 births|Businesspeople from Columbus, Ohio|University of Florida alumni|Wendy's International|Corporate mascots |
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