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词条 Zesto Drive-In
释义

  1. History

  2. Current Territorial Locations

  3. See also

  4. References

  5. External links

{{refimprove|date=November 2017}}{{Use mdy dates|date=February 2012}}{{Infobox company|
  name   = Zesto Drive-In|  type   = Private  |  foundation     = 1945 |  location       = |  industry       = Food |  products       = Fast food, including hamburgers, french fries, ice cream, banana splits, and homemade/ hand blended milkshakes |

}}

Zesto is a licensed trademark owned by TJ Group Investments, LLC and currently used by a significant amount of independently owned restaurants and independent franchise chains who sublicense the trademark to franchise owners. Until 1955, Zesto Drive-In was a chain of drive-in restaurants, owned by Taylor Freezer Corp, featuring ice cream and frozen custard. Several of the original restaurants operated under the chain continue to operate independently today using the trademark, but many of the original and newer restaurants are not drive-ins.

History

Zesto was started by entrepreneur and inventor L.A.M. Phelan as a national franchise chain. Phelan was head of the Taylor Freezer Corporation, which in 1945 had developed the "Zest-O-Mat" frozen custard machine, and franchise agreements granted exclusive use of the Zest-O-Mat machines in a given territory under the Zesto name.[1] The first known Zesto Drive-In was opened in Jefferson City, Missouri by its original franchise owner, Lottie Traubtz;[2] dozens more opened in the late 1940s and early 1950s, mostly in the U.S. South and Midwest.

Taylor Freezer Corp, reportedly growing frustrated with managing a retail business and dealing with unhappy franchisees, abandoned the Zesto concept in 1955 and left the remaining franchisees to fend for themselves.[3]

Taylor Freezer Corp later became known as Taylor Company, currently a division of Middleby Corporation.

While some former franchisees continued to operate under different names, others retained the Zesto name, and they do so today independently of each other and without support from a governing franchise structure.

The Zesto trademark was first registered in 1985 by Zesto Inc., a Missouri corporation owned by Harold Brown, who purchased and operated the first known Zesto in Jefferson City, Missouri in 1973. The trademark currently belongs to Todd B. Jansa of TJ Group Investments LLC located in Wahoo, Nebraska, who grants exclusive rights to use the Zesto name by territory.

Current Territorial Locations

{{div col}}
  • Atlanta, Georgia
  • Angola, Indiana
  • Bluffton, Indiana
  • Clarksville, Indiana
  • Evansville, Indiana
  • Fort Wayne, Indiana
  • Huntington, Indiana
  • New Albany, Indiana
  • New Haven, Indiana
  • Bogalusa, Louisiana
  • Jefferson City, Missouri
  • Alliance, Nebraska
  • Fremont, Nebraska
  • Lincoln, Nebraska
  • Omaha, Nebraska
  • Wahoo, Nebraska
  • Columbia, South Carolina
  • Newberry, South Carolina
  • Brookings, South Dakota
  • Mitchell, South Dakota
  • Pierre, South Dakota
  • Watertown, South Dakota
{{div col end}}

See also

  • List of frozen custard companies
  • List of hamburger restaurants

References

1. ^{{cite web | last = Court of Civil Appeals of Texas | title = Patrini v. McAninch | work = Patrini v. McAninch | publisher = Findacase.com | date = May 20, 1953 | url = http://tx.findacase.com/research/wfrmDocViewer.aspx/xq/fac.19530520_0040659.TX.htm/qx | accessdate =September 4, 2011 }}
2. ^{{cite web |coauthors = |title = Zesto's History |publisher = Zestodrivein.com |url = http://www.zestodrivein.com/html%20pg/zesto_history.html |accessdate = September 5, 2011 |archive-url = https://web.archive.org/web/20120331164239/http://www.zestodrivein.com/html%20pg/zesto_history.html |archive-date = March 31, 2012 |dead-url = yes |df = mdy-all}}
3. ^{{cite web |coauthors = |title = About Zesto Atlanta |url = http://www.burritobroz.com/index.cfm?action=pages&ID=1 |accessdate = September 4, 2011 |archive-url = https://web.archive.org/web/20120128081921/http://www.burritobroz.com/index.cfm?action=pages&ID=1 |archive-date = January 28, 2012 |dead-url = yes |df = mdy-all}}

External links

  • Zesto of West Columbia,SC
  • [https://web.archive.org/web/20130605035757/http://www.zestoatlanta.com/ Zesto of Atlanta, GA]
  • Zesto of Fort Wayne, IN
  • Zesto of Jefferson City, MO
  • Zesto of Columbia, SC
  • Pictures of Zesto restaurants
  • Zesto of Pierre, SD

6 : Fast-food hamburger restaurants|Fast-food chains of the United States|Regional restaurant chains in the United States|Fast-food franchises|Drive-in restaurants|Frozen custard

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