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词条 BabyFirst
释义

  1. History

     Origins  Distribution expansion  Recent history 

  2. Programming

      Original programming    Acquired programming    Programming segments  

  3. References

  4. External links

{{good article}}{{Infobox TV channel|

name = BabyFirst


| logosize = 230px
| logofile = Babyfirst-logo.png
| logoalt =
| logo2 =
| launch = {{Start date and age|2006|5|11|y=df}}
| UK launch = December 21, 2011
| Spain launch = June 30, 2013
| Asia launch = January 1, 2015
| picture format = 480i (SDTV)
720p (HDTV) 9 Letterbox
| share =
| share as of =
| share source =
| network =
| language = Albanian, Chinese, English, Spanish, French, Turkish, German, Korean, Japanese, Portuguese, Polish, Russian, Thai, and Hebrew
| owner = First Media (70%)
Regency Enterprises (30%)
| slogan = Watch Your Baby Blossom
| country =Indonesia
United States
| broadcast area = United States, Mexico, Europe, Asia, Canada, Central America,Caribbean, South America , Africa, Oceania
| headquarters = Los Angeles
| former names =
| timeshift names =
| web = {{url|www.babyfirsttv.com}}
| sat serv 1 = DirecTV (United States)
| sat chan 1 = 293 (SD)
| sat serv 2 = Dish Network (United States)
| sat chan 2 = 823
|sat serv 3 = Sky (Latin America)
|sat chan 3 = 327
|sat serv 4 = Digiturk (Turkey)
|sat chan 4 = 64
|sat serv 5 = Dish Home (Nepal)
|sat chan 5 = 802
| sat serv 8 = OrangeTV (Indonesia)
| sat chan 8 = Channel 303
| cable chan 1 = Channel 314
| cable serv 1 = XFINITY/Comcast
| cable serv 2 =Spectrum
| cable chan 2 = 256
| cable serv 3 = Suddenlink Communications (USA)
| cable chan 3 = 309
|cable serv 4 = Rogers (Canada)
|cable chan 4 = 233
| cable serv 5 =UPC Polska (Poland)
| cable chan 5 = 667
| cable serv 6 =ZON TVCabo (Portugal)
| cable chan 6 = 46
| cable serv 7 =First Media (Indonesia)
| cable chan 7 = 128
| cable serv 8 = SkyCable (Philippines)
| cable chan 8 = 121
| cable serv 9 = Parasat Cable TV (Cagayan de Oro)
| cable chan 9 = 103
| iptv serv 1 =Orange (Spain)
| iptv chan 1 =Mobile
| iptv serv 2 =Vodafone (Spain)
| iptv chan 2 =Mobile
| iptv serv 3 =Turkcell (Turkey)
| iptv chan 3 =Mobile
| iptv serv 4 =Unifi TV (Malaysia)
| iptv chan 4 =Channel 561
| iptv serv 6 = CHT MOD (Taiwan)
| iptv chan 6 = 112
| iptv serv 7 =Macau Cable TV (Macau)
| iptv chan 7 = 732
| iptv serv 8 =Verizon FiOS (United States)
| iptv chan 8 = 765 (HD)
1719 (Spanish feed)
| iptv serv 11 = Amazon Fire TV (USA)
| iptv chan 11 = 118
| iptv serv 12 =
| iptv chan 12 =
| iptv serv 13 = UseeTV (Indonesia)
| iptv chan 13 = 311
|iptv serv 5=Dhiraagu TV
(Maldives)|iptv chan 5=Channel 170 (SD)}}

BabyFirst is an Indonesian-American TV channel that produces and distributes content for babies through television, the internet, and mobile applications. The channel is owned by First Media.[1] The content is intended to develop an infant's skills, such as color recognition, counting and vocabulary. There are about 90 BabyFirst TV shows and 41 apps for mobile devices. As of 2014, the network is distributed to 81 million homes, and is based in Los Angeles, California.

BabyFirst was founded in 2003 by Guy Oranim and Sharon Rechter. Its first broadcast was through DirecTV in 2006. It was founded by Regency Enterprises, Kardan, and Bellco Capital. Distribution expanded through agreements with the Echostar Dish Network, Comcast, AT&T U-verse and others. It also developed a premium BabyFirst YouTube channel, and mobile apps. One app developed with AT&T U-verse allows babies to interact with the television programming by drawing on a mobile device.

Regency Enterprises owns 30% of BabyFirst.[2]

History

Origins

BabyFirst was founded in 2004[3] by Guy Oranim and Sharon Rechter.[4] The network was launched on May 11, 2006 on DirecTV and made available through EchoStar's Dish Network that June.[5][3] The network is based in Los Angeles and was initially funded by Regency Enterprises (a Hollywood movie studio), Kardan (a holding company) and Bellco Capital (a private fund).[4] BabyFirst was controversial as the first 24-hour channel for children six months to three years in age, [4][5] but it was popular among parents[6][7][8] and grew quickly.[5]

Distribution expansion

In 2011, BabyFirst obtained agreements to distribute the channel in the United Kingdom through the BSkyB satellite network as well as in Mexico through Sky Mexico and Cablevision.[9] A French version was introduced with CanalSat in 2011.[10] By the end of 2011, it had arranged broadcasting agreements throughout Europe,[11] the Middle East[9][11], and Canada[12] .

By 2008, it was broadcasting in ten territories in the Asia Pacific, such as China and Korea.[13] In October 2008, SingTel started distributing the channel to the Singapore audience.[14] It was also being broadcast in Africa and Latin America.[15] In May 2008, it signed a distribution agreement with Time Warner Cable.[15][16] In 2009, HBO Asia became the exclusive distributor for the channel in Asia.[17] A bilingual Latin/English channel, BabyFirst Americas, was launched with Comcast in 2012.[18][19] A premium BabyFirst YouTube channel was introduced in June 2013.[20]

In the early 2000s, the Federal Trade Commission responded to a complaint by the Campaign for a Commercial Free Childhood alleging that BabyFirst's advertising that it helped babies develop skills was misleading. The FTC did not impose any sanctions.[15][21] As of 2014, it has 81 million viewers[22] and is broadcast in over 100 territories, in thirteen languages.[32]

Recent history

In 2013, former ABC Network President Steven McPherson[20] and Rich Frank, the former chairman of Disney Channel[23] became investors and board members as the company worked to develop new content and improve advertising revenues.[23] In May 2014, BabyFirst and AT&T U-verse released a co-developed second-screen app for mobile devices for children to interact with the television programming through tablets or smartphones.[24]

Programming

BabyFirst's television channel provides 24-hour programming for babies.[25] About 90 percent of the 90 shows BabyFirst produces are original content created at its studios.[4][32] Acquired programs include Shape A Majigs, Mio Mao, , Ready Dress Go, Squeak!, Tec the Tractor, Suzy's Zoo, Color Crew, Rainbow Horse, and . The format of the network limits each of the network's presentations to three to five minutes of length that are either live-action or animated.[5][32]

Original programming

  • Color Crew
  • Harry the Bunny
  • GooGoo
    • GooGoo & GaaGaa
  • Ready, Dress, Go!
  • Rainbow Horse
  • ABC Galaxy
  • Peek-A-Boo
  • Shape School
  • The Notekins
  • Brave Brain

Acquired programming

  • Tec the Tractor
  • The Ollie and Moon Show
  • Mio Mao
  • Suzy's Zoo
  • Squeak!
  • Wonder Box
  • Musti
  • Shape A Majigs

Programming segments

  • BabyFirst Club
  • Baby First Favorites
The New York Times described the content as "decidedly unhurried," making extensive use of bright colors and upbeat music.[5] Programming development is guided by child psychology experts and is designed to encourage a child's skills development, such as counting, vocabulary and color recognition.[20][4][11][26] The BabyFirst logo in the corner changes colors to indicate the skills a segment is intended to develop. Late-night programming is intended to lull viewers to sleep. [5]

There are also 41 BabyFirst apps for mobile devices.[27] An app available to AT&T U-verse viewers allows children to draw on a mobile device and have the drawing appear on the television screen.[24]

Some experts argue that exposing children to television at such an early age is taking technology too far or that parents are using BabyFirst as a digital babysitter. Parents in-turn refute that argument, claiming that experts have lost touch with the realities of raising a child.[28] BabyFirst suggests the programming is intended to be watched by parents and their children together in an interactive way.[29] The American Academy of Pediatrics recommends against exposing children under the age of two to television, while a 2003 study by the Kaiser Family Foundation found that most children under two years of age are already watching TV.[4] According to The Washington Post, very little is known about whether young children watching television has a negative or positive effect on them.[6]

References

1. ^{{cite news |title=BABYFIRST Now on Verizon Fios |url=https://www.multichannel.com/pr-feed/babyfirst-now-verizon-fios-412437 |accessdate=September 15, 2018 |work=Multichannel |agency=Media Financial Management Association |date=April 25, 2017 |language=en-us}}
2. ^{{Cite web|url=https://www.foxnews.com/story/round-the-clock-channel-for-infants-debuts-on-directv|title=Round-the-Clock Channel for Infants Debuts on DirecTV|date=2015-03-25|website=Associated Press|language=en-US|access-date=2019-03-21}}
3. ^{{cite news |newspaper=The New York Post|date=May 12, 2006 |title='Screen Test' Toddler - Kid & Folks Rate Baby TV |pp=8 |last=Robinson |url=https://nypost.com/2006/05/12/screen-test-toddler-kid-folks-rate-baby-tv/}}
4. ^{{cite news|title=EchoStar to offer BabyFirst channel|newspaper=Rocky Mountain News|date=June 14, 2006|first=Joyzelle|last=Davis|url=http://www.highbeam.com/doc/1G1-146996029.html|archive-url=https://web.archive.org/web/20140921200728/http://www.highbeam.com/doc/1G1-146996029.html|dead-url=yes|archive-date=September 21, 2014|accessdate=May 22, 2014}}
5. ^{{cite news|last=Itzkoff|first=Dave|title=TV Moves A Step Closer To the Womb|work=The New York Times|page=1|date=May 21, 2006|url=https://www.nytimes.com/2006/05/21/arts/21itzk.html}}
6. ^{{cite news|title=Diaper Demographic; TV, Video Programming for the Under-2 Market Grows Despite Lack of Clear Educational Benefit|newspaper=The Washington Post|date=February 24, 2007|first=Annys|last=Shin}}
7. ^Karen B. TV for tots a turnoff. Courier Mail, The (Brisbane) [serial online]. October 14, 2009;:33. Available from: Newspaper Source Plus, Ipswich, MA. Accessed May 22, 2014.
8. ^{{cite news|last=Clemetson|first=Lynette|title=Parents Making Use of TV Despite Risks|work=The New York Times|page=16|date=25 May 2006|url=https://www.nytimes.com/2006/05/25/us/25crib.html}}
9. ^{{cite news|title=BabyFirstTV crawls its way to U.S.|date=March 2006, 2011|first=Steve|last=Brennan|newspaper=The Hollywood Reporter|accessdate=May 23, 2014|url=http://www.hollywoodreporter.com/news/babyfirsttv-crawls-way-us-132343}}
10. ^{{cite news|title=Fox, CanalSat members of a baby boom |date=December 21, 2011 |first1=Elizabeth |last=Guid |first2=Rebecca |last2=Leffler|publisher=Hollywood Reporter|url=http://www.hollywoodreporter.com/news/fox-canalsat-members-a-baby-152187|accessdate=June 17, 2014}}
11. ^{{cite news|title=24-hour TV for kids under 3 is on the air|publisher=Winnipeg Free Press|date=July 27, 2012|first=Shannon|last=Proudfoot}}
12. ^{{cite news|title=BabyFirst crawling onto Canadian TV|date=July 26, 2012|first=Etan|last=Vlessing|newspaper=The Hollywood Reporter}}
13. ^{{cite news|newspaper=Television Asia|title=Crossing the channels: despite the economic crisis, this year has seen a slew of new channels roll out in the region, with some still set to launch|date=November 1, 2008 | last=Wong|first=Christine}}
14. ^{{cite news|publisher=Television Asia|title=BabyFirstTV on SingTel's mio TV|date=October 1, 2008}}
15. ^{{cite news|title=What can TV do for your baby? 2 channels specialized in child fare are thriving, but critics cite risks of too much viewing|newspaper=International Herald Tribune|date=May 19, 2008 | first=Doreen|last=Carvaja}}
16. ^{{cite news|title=Time Warner to carry BabyFirst|first=Michael|last=Schneider|url=https://variety.com/2008/more/news/time-warner-to-carry-babyfirst-1117985425/|date=May 9, 2008|accessdate=May 23, 2014}}
17. ^{{cite news|title=HBO Asia strikes agreement to represent BabyFirst, WarnerTV across Asia|publisher=Television Asia|date=December 1, 2009}}
18. ^{{cite news|title=Comcast to start new minority-owned cable channels|publisher=Associated Press|date=February 21, 2012 |first=Frazier|last=Moore}}
19. ^{{cite news|title= Comcast Outlines Plan to Carry 4 Minority-Owned Channels|work=The New York Times|page=2|url=https://query.nytimes.com/gst/fullpage.html|accessdate=August 28, 2014}}
20. ^{{cite news|date=June 6, 2013|url=http://articles.latimes.com/2013/jun/06/business/la-fi-ct-babyfirst-youtube-channel-new-investor-20130606|newspaper=Los Angeles Times|first=DiAngelea |last=Miller |title=BabyFirst, with premium YouTube channel and new investor, expands}}
21. ^{{cite news|last=Lafayette|first=Hayes|title=McPherson Seeks More Carriage for Kid-TV Net|newspaper=Broadcasting & Cable |date=September 2, 2013}}
22. ^{{cite news|title=KneeBouncers Joins BabyFirst to Develop Interactive TV Series|first=Cherese |last=Jackson|date=February 22, 2014|url=http://guardianlv.com/2014/02/kneebouncers-joins-with-babyfirst-to-develop-interactive-tv-series/#zhFveRZ1PCYc57YY.99|accessdate=June 2, 2014}}
23. ^{{cite news|title=With Rich Frank on-board, BabyFirst kicks into ad mode|date=December 9, 2013|first=Wendy|last=Getzler|url=http://kidscreen.com/2013/12/09/with-rich-frank-on-board-babyfirst-kicks-into-ad-mode/#ixzz2n0AqVT8H|publisher=Kidscreen|accessdate=June 3, 2014}}
24. ^{{cite news|title=AT&T, BabyFirst Team On U-verse App|date=May 8, 2014|first=Jeff|last=Baumgartner|url=http://www.multichannel.com/news/tv-apps/att-babyfirst-team-u-verse-app/374423|newspaper=Multichannel News}}
25. ^{{cite news |title=Ok, I admit it: Treehouse is a parent's dream |first=Kate |last=Taylor |newspaper=Globe and Mail|date=August 8, 2007|accessdate=May 22, 2014|url=https://www.theglobeandmail.com/arts/ok-i-admit-it-treehouse-is-a-parents-dream/article18142827/}}
26. ^{{cite news|newspaper=The Star Phoenix |date=July 27, 2007 |title=New network for the newly born; Commercial-free, 24-hour station for babies to launch in Canada |first=Shannon |last=Proudfoot |pp=B8 |url=http://www.canada.com/story.html?id=da6d6cd3-43a5-4da1-8a9f-7b97ae147f73 |deadurl=yes |archiveurl=https://web.archive.org/web/20140809190507/http://www.canada.com/story.html?id=da6d6cd3-43a5-4da1-8a9f-7b97ae147f73 |archivedate=2014-08-09 |df= }}
27. ^{{cite news|title=Baby Boom: Profile: BabyFirst|date=Spring 2014}}
28. ^{{cite book|author=Karen Brooks|title=Consuming Innocence: Popular Culture and Our Children|url=https://books.google.com/books?id=7mmFBXf-m7YC&pg=PA129|year=2008|publisher=Univ. of Queensland Press|isbn=978-0-7022-3645-7|pages=129}}
29. ^{{cite news|title=BabyFirst develops baby's first apps|first=Nicole|last=Villalpando|url=http://www.statesman.com/news/lifestyles/parenting/babyfirst-develops-babys-first-apps-1/nRNjW/|date=August 24, 2012 |accessdate=May 23, 2014|publisher=The Statesman}}

External links

  • {{url|www.babyfirsttv.com/}}, official website
  • {{url|first.media}}, First Media company website
{{U.S. premium television services (variety)}}{{U.S. family-oriented television channels}}{{Children's Television Channels in Portugal}}{{Children's channels in UK & Ireland}}{{DEFAULTSORT:Babyfirsttv}}

5 : American television networks|Children's television networks in the United States|Television channels and stations established in 2003|Early childhood education|Articles containing video clips

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