| 词条 | GoLite |
| 释义 |
GoLite® is an apparel company that has recently relaunched under new ownership[1]. More than just technical apparel, the new GoLite will pair humanitarian and environmental initiatives with an earth-friendly clothing collection that marries outdoor performance and athletic functionality[2]. Foundational to the new GoLite is a mission to leverage product sales – along with new company resources, materials, processes and partnerships – to power charitable and environmental impact. GoLite is funded by a Taiwanese-based holding company which now includes Seattle-based sales and marketing, operations out of Wichita, KS and an International supply chain. History{{Infobox Company|name = GoLite, LLC |logo = |type = Private |foundation = Seattle, WA |location_city = |location_country = United States |location = |locations = |area_served = |industry = Sporting goods and outdoor gear |products = Apparel |services = |revenue = |operating_income = |net_income = |num_employees = |parent = |divisions = |subsid = |slogan = |dissolved = |footnotes = |intl = }} In 1998 GoLite was founded by Kim[3] and Demetri "Coup" Coupounas as an outdoor equipment and clothing manufacturer based in Boulder, Colorado. During its 16-year run, GoLite was viewed as a market disruptor and innovator[4] in the outdoor industry in terms of technical performance (with a focus on lighter, simpler designs), channel distribution[5], and sustainable business[6] practice[7]. GoLite was widely viewed as the spark and driving force behind the ultralight backpacking movement and the overall shift towards lighter gear from other outdoor manufacturers that occurred in the decade after GoLite was founded. GoLite designed and manufactured light and ultra-light clothing, footwear, backpacks, tents, sleeping bags, hydration packs, and accessories. GoLite products were and are used for backpacking, hiking, thru-hiking, adventure racing, trail running, mountaineering, snowshoeing, cross-country skiing, adventure travel, and alpinism. GoLite products were sold in retail shops in 23 countries and in over 20 wholly owned retail stores in the United States. In 2008, GoLite became one of the first Certified B Corporations[8] in the world - and the first outdoor brand. In 2010, GoLite became one of a handful of global brands to release a [https://www.accountability-central.com/fileadmin/SHQ/Industry_Dashboards/Apparel/GoLite%20LLC%20(2009).pdf sustainability report] rated at the A+ verification level[9] by the Global Reporting Initiative[10]. In 2006, the GoLite founders entered into an unusual trademark deal[11] with The Timberland Company which ended[12] in 2014. GoLite filed for Chapter 11 bankruptcy protection in October 2014,[13] and was fully liquidated.[14] The founders started a new company called My Trail Company. In May 2018, GoLite relaunched under new ownership[15]. References1. ^{{Cite news|url=https://www.snewsnet.com/gear/rebirth-golite|title=Exclusive: The rebirth of GoLite|work=SNEWS|access-date=2018-05-15|language=en-us}} 2. ^{{Cite news|url=https://www.snewsnet.com/press-release/golite-relaunches-with-purpose-filled-blend-of-social-and-environmental-initiatives-and-earth-friendly-outletics-apparel-collection|title=GoLite® Relaunches with Purpose-filled Blend of Social and Environmental Initiatives and Earth-Friendly “Outletics™” Apparel Collection|work=SNEWS|access-date=2018-05-15|language=en-us}} 3. ^{{Citation|last=TEDx Talks|title=The joy of less {{!}} Kim Coupounas {{!}} TEDxBoulder|date=2014-10-23|url=https://www.youtube.com/watch?v=iGHzqmnGH4A|accessdate=2018-01-22}} 4. ^{{Cite news|url=https://www.outsideonline.com/1857356/outside-innovators-2014|title=The Outside Innovators of 2014|date=2013-11-05|work=Outside Online|access-date=2018-01-22|language=en}} 5. ^{{Cite news|url=https://andrewskurka.com/2012/demetri-coupounas-golite/|title=GoLite's Demetri Coupounas talks company strategy, product design, and the Beatles - Andrew Skurka|date=2012-05-10|work=Andrew Skurka|access-date=2018-01-22|language=en-US}} 6. ^{{Cite news|url=https://www.environmentalleader.com/2010/01/golite-set-to-reach-carbon-neutral-status/|title=GoLite Set to Reach 'Carbon Neutral' Status - Environmental Leader|date=2010-01-13|work=Environmental Leader|access-date=2018-01-22|language=en-US}} 7. ^{{Cite web|url=http://causecapitalism.com/how-getting-serious-about-sustainability-brought-golite-serious-growth-with-kim-coupounas/|title=How Getting Serious About Sustainability Brought GoLite Serious Growth–with Kim Coupounas {{!}} Cause Capitalism|website=causecapitalism.com|access-date=2018-01-22}} 8. ^{{Cite web|url=http://www.bcorporation.net|title=Welcome {{!}} B Corporation|website=www.bcorporation.net|language=en|access-date=2018-01-22}} 9. ^{{Cite news|url=https://greenoutdoorgear.wordpress.com/specific-companies/golite/|title=GoLite|date=2010-09-20|work=green & sustainable outdoor gear|access-date=2018-01-22|language=en-US}} 10. ^{{Cite web|url=http://www.csrwire.com/press_releases/28458-GoLite-Releases-Groundbreaking-Sustainability-Report|title=GoLite Releases Groundbreaking Sustainability Report – Press Releases on CSRwire.com|website=www.csrwire.com|language=en|access-date=2018-01-22}} 11. ^{{Cite news|url=https://www.inc.com/magazine/20070301/features-deal-playing-hard-to-get.html|title=Playing Hard to Get|last=|first=|date=2007-03-01|work=Inc.com|access-date=2018-01-22|archive-url=|archive-date=|dead-url=|language=en}} 12. ^{{Cite news|url=https://www.snewsnet.com/news/timberland-terminates-golite-trademark-golite-moves-to-liquidate-unless-competing-bid-arises|title=Timberland terminates GoLite trademark; GoLite moves to liquidate unless competing bid arises|work=SNEWS We know outdoors|access-date=2018-01-22|language=en-us}} 13. ^"Boulder-based GoLite files for Chapter 11 bankruptcy reorganization". Retrieved November 13, 2014. 14. ^"With bankruptcy dismissed, Boulder's GoLite hints at new company". Retrieved March 24, 2015. 15. ^{{Cite news|url=https://www.outsideonline.com/2304596/return-golite|title=Thru-Hikers' Favorite Brand Is Back. Sorta.|last=Gintzler|first=Ariella|date=2018-05-10|work=Outside Online|access-date=2018-05-15|language=en}} External links
3 : Companies based in Boulder, Colorado|Companies established in 1998|Sporting goods manufacturers of the United States |
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