词条 | Hollandia Produce |
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|company_name = Hollandia Produce |type = Private |foundation = 1970 [1] |logo = |location = Carpinteria, California |key_people = Peter Overgaag, CEO |industry = Food industry |products = Vegetables |num_employees = 70 [1] |homepage= livegourmet.com }}Hollandia Produce Inc. is an American agricultural company based in Carpinteria, California that specializes in the production and wholesale and retail marketing of vegetables, which it grows in greenhouses using hydroponic methods. All of its products are sold under its label "Live Gourmet."[2] The company was established in 1970 by Art and Magda Overgaag.[3] ProductsThe lettuce types grown are butter lettuce, known also as bibb lettuce, red butter lettuce, and the three lettuces red oak leaf, lollo bionda and lollo rossa, which are grown, harvested, and sold together in one package.[4] The company also grows Barbarea verna, also known as Upland Cress and early yellowrocket.[5] Tomatoes, arugula and watercress have also been grown.[6] Hydroponic methodThe hydroponic method used by the company recycles water, and the company collects rainwater runoff in retention basins to reduce erosion and protect nearby estuaries. The company claims that its hydroponic greenhouse production of lettuce conserves from 65 to 84 percent of the water that would be used if the lettuce were field-grown, depending on field conditions, time of year, and other factors.[7] Distinguishing featuresDistinguishing features include the vegetables’ ability to retain freshness for longer than conventionally harvested vegetables resulting from the roots remaining intact at harvest, enabling packaging to promote a micro-environment which extends the life of the plant.[2] Predator insects are used for pest management.[3] References1. ^1 Dun and Bradstreet Company Profile Report. Accessed July 12, 2008 [https://smallbusiness.dnb.com/webapp/wcs/stores/servlet/ViewReport?orderItemId=104840513&do=print] 2. ^1 {{cite news|last=Fabricant|first=Florence|title=Peppery watercress: fresh to the roots|publisher=The New York Times|date=March 2, 2005|url=https://query.nytimes.com/gst/fullpage.html?res=9907E7D9123DF931A35750C0A9639C8B63&scp=2&sq=watercress%20fabricant&st=cse}} 3. ^1 {{cite news|author=Frank Nelson|title=Carpinteria-Based Hollandia Produce Takes Hydroponics to the Next Level|publisher=Santa Barbara Press-News|date=2003-05-11|accessdate=2008-07-26|url=http://www.newspress.com/Top/Article/article.jsp?Section=ARCHIVESW&ID=563888520545042462&Archive=true}} 4. ^{{cite web|title= Hollandia Produce Official Website|url= http://www.livegourmet.com/3n1.html}} 5. ^{{cite web|title=New Products Roundup|publisher=The Food Institute Report, The Food Institute|date=July 27, 1998|url=http://www.highbeam.com/doc/1G1-50335294.html|archive-url=https://web.archive.org/web/20121021041440/http://www.highbeam.com/doc/1G1-50335294.html|dead-url=yes|archive-date=October 21, 2012}} 6. ^{{cite web|title= Produce|publisher= Savor California|url= http://savorcalifornia.com/template2.php?id=288&img=13}} 7. ^{{cite web| title= Hollandia Produce Official Website|url=http://www.livegourmet.com}} 8 : Food manufacturers of the United States|Agriculture companies of the United States|Hydroponics|Carpinteria, California|Companies based in Santa Barbara County, California|Food and drink companies established in 1970|Privately held companies based in California|1970 establishments in California |
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