| 词条 | Mayfair (cigarette) |
| 释义 |
| name= Mayfair | logo= | image= | caption=An old English pack of Mayfair cigarettes, with a U.K. text warning at the bottom of the pack. | type= Cigarette | producedby= Gallaher Group, a subsidiary of Japan Tobacco | origin= United Kingdom | introduced= {{start date and age|1992}} | discontinued= | related= | markets= See Markets | previousowners= | trademarkregistrations= | ambassadors= | tagline="A good smoke at a fair price" | website= }} Mayfair is an English brand of cigarette, currently owned and manufactured by Gallaher Group, a subsidiary of Japan Tobacco. HistoryMayfair was launched in 1992 with the slogan "A good smoke at a fair price".[1] The brand is Gallaher Group's leading value cigarette brand.[2] Mayfair is one of the least expensive cigarette brands in the U.K., despite its name presumably being chosen to evoke the glamour of Mayfair, the famous London district.[1] By 2007 Mayfair had become the second most popular cigarette brand in the U.K., with total sales of £663 million.[3] In 2012, the brand's 20th anniversary, JTI introduced a limited edition pack, from 1 August, for two months only, with packs feature a modern new background and a 3-D crest, as well as the introduction of a "20 Years of Quality" message on-pack and a coloured inner foil.[4] MarketsMayfair is mainly sold in the United Kingdom, but also is, or was, sold in Ireland, Austria, Portugal, Spain, Italy, Poland, Greece, Australia and Canada.[5][6][7] ProductsThe brand is available in seven versions; Fine King Size, King Size or original blue, King Size Smooth Sky Blue Menthol, Superkings, Superkings Menthol and Superkings Smooth. [8] See also
References1. ^1 {{cite web|url=http://www.tobaccopapers.com/PDFs/0500-0599/0512.pdf|title=www.tobaccopapers.com|website=tobaccopapers.com}} {{Cigarettes}}2. ^{{cite web|url=http://www.gallaher-group.com/ir/publications/2002_review/opfinreview.asp|title=gallaher-group.com|website=gallaher-group.com}} 3. ^{{cite web|url=https://www.independent.co.uk/news/uk/home-news/ban-prompts-dip-in-cigarette-sales-787327.html|title=Ban prompts dip in cigarette sales|date=26 February 2008|website=independent.co.uk}} 4. ^https://www.talkingretail.com/products-news/tobacco/mayfair-cigarettes-celebrate-20-birthday-02-08-2012/ 5. ^{{cite web|url=http://www.cigarettespedia.com/index.php/BrandMayfair|title=BrandMayfair - Cigarettes Pedia|website=www.cigarettespedia.com}} 6. ^{{cite web|url=http://www.zigsam.at/B_Mayfair.htm|title=Mayfair|website=www.zigsam.at}} 7. ^ 8. ^{{cite web|url=http://www.gallaher-group.com/products/table3.asp?country=UNITED+KINGDOM&product_type=CIGARETTE&brand_family=Mayfair&brand_name=|title=gallaher-group.com|website=gallaher-group.com}} 3 : Gallaher Group brands|Japan Tobacco brands|British brands |
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