| 词条 | Paul Cherry (author) |
| 释义 |
Paul Cherry is an American author, professional speaker, and business trainer, who writes and lectures internationally on sales effectiveness, customer-relationship management, and sales leadership. He lives with his family in Wilmington, Delaware, outside of Philadelphia. Cherry is the founder of Performance Based Results[1] which offers business-to-business training programs and sales coaching workshops. Cherry’s sales presentation methods have been featured in publications such as Sales & Marketing Management[2] and Selling Power[3]. He has been acknowledged as one of the best proven sales leaders[4]. Cherry is a graduate of the University of Delaware where he holds a BA and MPA degree. He has been a member of the National Speakers Association and is a frequent keynote speaker and presenter at colleges, corporate events, business-to-business publishers[5] and live education webinars[6]. PublicationsQuestions That Sell – The Powerful Process for Discovering What Your Customer Really Wants (AMACOM)[7] was published in 2006. A second edition (HarperCollins Leadership)[8] was released in 2017. Questions That Sell was identified and ranked as one of the “100 Best Sales Books of All Time” by BookAuthority[9] and has been published in four languages. The book has received numerous positive reviews. CRM Magazine states, “Cherry gives readers key questions that get orders and a process to uncover the real needs of their customers.”[10] Michael C. Gray of Profit Advisors comments, “Questions That Sell is advanced sales education material that will be valuable for anyone who needs to persuade others.”[11]. WeZBest states: “This great book was written for salespeople, but it’s relevant to non-sales professionals; all of us are selling every single day.”[12]. Dan Beaulieu of I-Connect007 writes: “He makes us realize that questioning is an art, a craft that must be studied and perfected.”[13]. Questions That Get Results – Innovative Ideas Managers Can Use to Improve Their Teams’ Performance (Wiley)[14] was published in November 2010 and coauthored by Patrick Connor[15]. Anna Price at Amazon stated, “...this is the BEST sales training/information I have ever experienced. Learning the ‘art’ of how to ask questions has transformed the way I conduct my sales calls and has helped me to close deals much sooner.”[16] A reviewer at Barnes & Noble noted that “the book pushes past the usual employee/supervisor protocol to practical, why didn’t I think of that wisdom.”[17]The Ultimate Sales Pro – What The Best Sales People Do Differently (HarperCollins Leadership)[18] was published in August 2018. The Mezzanine Group states “The Ultimate Sales Pro is a great read full of practical and sage advice.”[19]. Business author Scott M. Aughtmon writes “...a great book. What I loved about it was how Paul weaves his own personal story throughout the book so you learn powerful, sometimes unconventional strategies, in the context of the real-world.”[20] CEO business coach Denita Connor remarks “I’ve known Paul for more than 20 years. Unlike so many me-too sales books, The Ultimate Sales Pro is packed with innovative and radical ideas to catapult your sales career.”[21]Podcasts
Articles
Webinars
References1. ^Jim Brown, [https://www.salestuners.com/paul-cherry/ "To Sell into the Future, Dig Into the Past | Paul Cherry"], August 30, 2018, Sales Tuners {{DEFAULTSORT:Cherry, Paul}}2. ^Paul Cherry, [https://salesandmarketing.com/content/sell-slower-0 “Sell Slower”], Sales & Marketing Management, October 2018 3. ^Robert McGarvey, [https://www.sellingpower.com/2010/02/02/7210/the-buyers-emotional-side “The Buyer’s Emotional Side”], Selling Power, February, 2010 4. ^[https://www.salesforce.com/quotable/contributors/ “Meet the proven sales leaders that share their sales tips and wisdom on Quotable”], Salesforce 5. ^[https://www.b21training.com/products/mastering-impact-questions-that-move-buyers-toward-the-sale “Mastering ‘Impact Questions’ That Move Buyers Toward the Sale”], Business 21 Publishing 6. ^[https://www.lorman.com/training/sales/5-things-customers-won-t-tell-you-but-you-need-to-know “5 Things Customers Won’t Tell You... But You Need to Know”], Lorman Education Services 7. ^{{cite book |last1=Cherry |first1=Paul |title=Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants |date=2006 |publisher=AMACOM |location=New York, NY |isbn=9780814473399 |pages=192 |edition=first |url=https://www.harpercollinsleadership.com/9780814473399/questions-that-sell/ |ref=qts1}} 8. ^{{cite book |last1=Cherry |first1=Paul |title=Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants |date=2017 |publisher=HarperCollins Leadership |location=New York, NY |isbn=9780814438701 |pages=208 |edition=second |url=https://www.harpercollinsleadership.com/9780814438701/questions-that-sell/ |ref=qts2}} 9. ^{{cite web |title=100 Best Sales Books of All Time |url=https://bookauthority.org/books/best-sales-books#book-1543640753 |website=BookAuthority}} 10. ^Colin Beasty, [https://www.destinationcrm.com/Articles/Columns-Departments/Insight/Required-Reading-What’s-Your-Competitive-Advantage-41987.aspx “Required Reading: What’s Your Competitive Advantage?”], November 2006, CRM Magazine 11. ^Michael C. Gray, [https://www.profitadvisors.com/questions.shtml “Questions That Sell by Paul Cherry, A Book Review”], 2010, Profit Advisors 12. ^[https://wezbest.com/2017/04/18/questions-that-sell-by-paul-cherry/ “Questions that Sell by Paul Cherry”], April 2017, WeZBest 13. ^Dan Beaulieu, “Book Review: Questions That Sell”, April 2018, I-Connect007 14. ^{{cite book |last1=Cherry |first1=Paul |last2=Connor |first2=Patrick |title=Questions That Get Results – Innovative Ideas Managers Can Use to Improve Their Team’s Performance |date=2010 |publisher=John Wiley & Sons, Inc. |location=Hoboken, NJ |isbn=978-0-470-76784-9 |pages=192 |url=https://www.wiley.com/en-us/Questions+That+Get+Results%3A+Innovative+Ideas+Managers+Can+Use+to+Improve+Their+Teams%27+Performance-p-9780470767849}} 15. ^[https://www.amazon.com/Patrick-Connor/e/B004E30FU4/ref=sr_tc_2_0?qid=1546537049&sr=1-2-ent “Author Profile – Patrick Connor”], Amazon 16. ^Anna Price, [https://www.amazon.com/Questions-That-Get-Results-Performance/product-reviews/0470767847/ref=cm_cr_dp_d_ttl?ie=UTF8&reviewerType=all_reviews&sortBy=recent#R3MVN01WABKEWE “Questions That Get Results: Innovative ideas managers can use to improve their teams’ performance by Paul Cherry”], 2011, Amazon 17. ^Dorian Tenore-Bartilucci,[https://www.barnesandnoble.com/reviews/questions-that-get-results-paul-cherry/1100296268?ean=9780470767849#reviews-header “The Word ‘EMPOWERMENT’ Was Invented for Books Like This”], November 2011, Barnes & Noble 18. ^{{cite book |last1=Cherry |first1=Paul |title=The Ultimate Sales Pro - What the Best Salespeople Do Differently |date=August 2018 |publisher=HarperCollins Leadership |location=New York, NY |isbn=9780814438954 |pages=240 |url=https://www.harpercollinsleadership.com/9780814438954/the-ultimate-sales-pro/}} 19. ^[https://info.themezzaninegroup.com/blog/book-review-the-ultimate-sales-pro "Book Review: The Ultimate Sales Pro”], The Mezzanine Group 20. ^Scott M. Aughtmon, [https://www.amazon.com/Ultimate-Sales-Pro-Salespeople-Differently/dp/0814438954#customerReviews “25 Valuable Strategies from Over Two Decades of Selling”], November 2018, Amazon 21. ^[https://www.amazon.com/Ultimate-Sales-Pro-Salespeople-Differently/dp/0814438954 “The Ultimate Sales Pro: What the Best Salespeople Do Differently”], back cover, August 2018, Amazon 8 : American business writers|American male bloggers|American bloggers|Living people|Year of birth missing (living people)|Writers from Wilmington, Delaware|Place of birth missing (living people)|21st-century American non-fiction writers |
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