“Marketing Communication Consultant Association”的意思、由来-开放百科全书

词条

Marketing Communication Consultant Association

释义

Mission
MCCA services
Agency management support Agency development support New Business Support Networking Support
References
Website

The Marketing Communication Consultant Association (MCCA) is the trade association of marketing communications agencies in the United Kingdom. It was established to protect, defend and support marketing communication agencies. It is being renamed as the Marketing Agencies Association in 2011.^[1]

Membership of the MCCA encompasses digital, experiential, direct marketing and integrated agencies.

Mission

Energise communication agencies for a changing future, by sharing knowledge, sharing vision and sharing possibilities. The MCCA is agency only in membership and non-discipline specific.

MCCA services

Agency management support

Legal and copy advice
Pitch protection
Access to all MCCA guides, surveys and tool kits
Access to the procurement eDesk
Preferred suppliers
Management consultancy

Agency development support

Preferential MCCA training rates
Preferential rates for entry to The Best Awards
Online advertising of agency vacancies to the industry via the web site
Graduate recruitment programme run by the MCCA

New Business Support

Agency Finder
Feature in the online directory and Agency Finder search
Inclusion in The Agency Little Black Book
Inclusion in The Handy Case Studies Book
New Business Services
New Business Group

Networking Support

Members Dinners
Access to MCCA Groups and message boards

References

1. ^Marketing Agencies Association

Website

2 : Industry trade groups based in the United Kingdom|Marketing organizations

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