| 词条 | Mike and Ike | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 释义 |
| name = Mike and Ike | image = New_Mike_and_Ike_Original_Fruits_packaging_launched_in_2013.png | image_size = 220px | caption = | alternate_name = | country = Bethlehem, Pennsylvania, USA (1940) | region = | creator = Just Born, Inc. | course = | served = | main_ingredient = | variations = Tropical Typhoon, Berry Blast, etc. | calories = 140 (40g serving) | Sodium = 30mg | Carbohydrate = 36g | Sugars = 25g | other = 0 grams of fat; kosher; gluten-free }} Mike and Ike is a brand of fruit-flavored candies that were first introduced in 1940 by the company Just Born, Inc. The origin of the candy's name remains unknown, but there are many theories on how the candy got its name. Mike and Ikes were originally all fruit flavored but now come in several different varieties which have been introduced over the years. HistoryThe Mike and Ike brand was first introduced in 1940 by Just Born, Inc., which is located in Bethlehem, Pennsylvania.[1] There are different theories on how the candy got its name which have over time come to light. The name could have come from the comic strip Mike and Ike (They Look Alike), however by the 1940s the comic strip had ended. Another theory for the name involves the Matina Brothers, two of whom were nicknamed "Mike" & "Ike". Author Dean Jensen writes that the younger twin brothers became very popular in America to an extent that a boxed candy was named after them.[2] The brothers were billed as circus midgets and had a role in the 1939 film The Wizard of Oz as munchkins. Other theories include a company-wide contest, a vaudeville song titled “Mike and Ike”, and the Eisenhower era which was nicknamed ("IKE").[3] Just Born acquired the Rodda Candy Company in 1953 which allowed it to produce new flavors of the candy that included cotton candy. Additional flavors such as Root Beer came in the 1960s, since then different varieties have been introduced on and off.[4] CandyMike and Ike are oblong fruit-flavored chewy candies that come in several colors and varieties, including cherry, orange, lime, lemon, and strawberry. Popular varieties are Tropical Typhoon, Berry Blast and Jolly Joes. Each candy has 7 calories, 0 grams of fat, and approximately 1 gram of sugar. The candy is kosher and gluten-free.[5] They are similar to Hot Tamales, another candy introduced by the same manufacturer in 1950, though they are not spicy.[6] VarietiesJust Born produces several varieties of Mike and Ikes, including:[7][8]
Retro/limited varieties include:[8][10]
There are also seasonal packages for Easter in which the Mike and Ike flavors are formed as jelly beans.[11] MediaIn April 2012, they ran an ad campaign based on the premise that Mike and Ike were "breaking up" due to "creative differences"; the packaging showed one or the other name scratched out. The campaign was intended to capture the interest of younger consumers.[12][13][14] In 2013 the company announced Mike and Ike would reunite. In addition to a re-designed packaging and juicier tasting candy, a trailer for a movie was released, entitled, The Return of Mike and Ike.[15] References1. ^{{cite book|url=https://books.google.com/books?id=4jIOEZ5F9fAC&pg=PA185&lpg=PA185&dq=%22Mike+and+Ike%22+%22just+born%22+1940&source=bl&ots=xEV3rueYeK&sig=SDnejSqosHoEEv2eRSyXXiBXBic&hl=en&ei=vEicTPvjHcLflgfLldjBCQ&sa=X&oi=book_result&ct=result&resnum=7&ved=0CDYQ6AEwBjgU#v=onepage&q=%22Mike%20and%20Ike%22%20%22just%20born%22%201940&f=false|author=Andrew F. Smith |title=Encyclopedia of junk food and fast food |publisher=Greenwood Publishing Group |year=2006|accessdate=September 24, 2010}} 2. ^{{cite book|url=https://books.google.com/books?id=SJAvsvanFwMC&pg=PA53&lpg=PA53&dq=Matina+midget+candy&source=bl&ots=6iGSO3eu6M&sig=6qkKU-aFhkEDs1CUZ9aMkiOjzVo&hl=en&sa=X&ved=0ahUKEwi7vJD6psfTAhXH4yYKHSuCAqgQ6AEINzAH#v=onepage&q=Matina%20midget%20candy&f=false|title=The Lives and Loves of Daisy and Violet Hilton: A True Story of Conjoined Twins|author=Dean Jensen|publisher=Ten Speed Press|page=53|ISBN=978-1580087582|date=September 1, 2006|accessdate=April 28, 2017}} 3. ^{{cite web|url=https://www.oldtimecandy.com/walk-the-candy-aisle/mike-ike|title=Mike & Ike History|work=Old Time Candy|accessdate=November 22, 2017}} 4. ^{{cite web|url=http://mentalfloss.com/article/69293/10-sweet-and-colorful-facts-about-mike-and-ike|title=10 Sweet and Colorful Facts About Mike and Ike|author=Jeff Wells|work=Mental Floss|date=January 22, 2016|accessdate=November 22, 2017}} 5. ^{{cite press release|url=http://multivu.prnewswire.com/mnr/justborn/33812/docs/33812-M&I_Fun_Facts.7.2.08pdf.pdf |title=Fruity Facts about Mike and Ike |publisher=Just Born |date= |accessdate=September 24, 2010}} 6. ^{{cite book|url=https://books.google.com/books?id=AoWlCmNDA3QC&pg=PT365&dq=%22Mike+and+Ike%22+%22just+born%22+1940&hl=en&ei=vkecTIffCoGKlweruZ2PCg&sa=X&oi=book_result&ct=result&resnum=2&ved=0CDYQ6AEwAQ#v=onepage&q=%22Mike%20and%20Ike%22%20%22just%20born%22%201940&f=false|author=Andrew F. Smith |title=The Oxford companion to American food and drink|publisher=Oxford University Press |year=2007 |accessdate=September 24, 2010}} 7. ^{{cite web | url=http://www.justborn.com/mike-and-ike/products/everyday | title=Mike and Ike candy flavors | publisher=justborn | accessdate=2013-05-11}} 8. ^1 {{cite web | url=http://www.justborn.com/resource/corporate/pdf/historytimeline.pdf | title=Just Born Interactive Timeline | publisher=Just Born | accessdate=2013-05-11}} 9. ^{{cite web | url=http://www.huffingtonpost.com/2013/03/20/mike-ike-geting-back-together_n_2885982.html | title=Mike And Ike Getting Back Together After Messy Divorce | publisher=huffingtonpost | date=2013-03-20 | accessdate=2013-05-11}} 10. ^{{cite web | url=http://www.justborn.com/mike-and-ike/products/retro | title=Mike and Ike candy flavors | publisher=justborn | accessdate=2013-05-11}} 11. ^{{cite web|url=http://www.justborn.com/mike-and-ike/stock-up/everyday|author=Just Born INC|title=Stock up|year=2010 |accessdate=December 1, 2010}} 12. ^{{cite news | first = Maryclaire | last = Dale | title = Mike and Ike announce split in cheeky ad campaign | date = April 13, 2012 | url = http://www.businessweek.com/ap/2012-04/D9U4ADMG1.htm | agency = Associated Press |work = Bloomberg Businessweek | accessdate = May 15, 2012}} 13. ^{{cite news | first = Dave | last = Bangert | title = A culture war in the candy aisle | date = April 28, 2012 | url = http://www.jconline.com/article/20120429/COLUMNISTS30/120428023/Bangert-A-culture-war-in-the-candy-aisle-?odyssey=tab/mostpopular/text/FRONTPAGE | work = Journal & Courier | accessdate = May 15, 2012}} 14. ^{{cite news | first = Ana Marie | last = Cox | title = Same-sex marriage amendments: bigotry's last gasp | date = May 8, 2012 | url = https://www.theguardian.com/commentisfree/cifamerica/2012/may/08/same-sex-marriage-amendments | work = The Guardian | accessdate = May 15, 2012}} 15. ^{{cite web | url=http://www.adweek.com/news/technology/mike-and-ikes-breakup-lifted-sales-and-social-148183 | title=Mike and Ike's 'Breakup' Lifted Sales and Social | publisher=ADWEEK | date=2013-03-27 | accessdate=2013-05-11}} External links
4 : Just Born brands|Brand name confectionery|Products introduced in 1940|Kosher food |
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 随便看 |
|
开放百科全书收录14589846条英语、德语、日语等多语种百科知识，基本涵盖了大多数领域的百科知识，是一部内容自由、开放的电子版国际百科全书。