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词条 Modern Tales
释义

  1. Concept

  2. History

     Spin-off sites  Closure 

  3. Success and impact

  4. References

  5. External links

{{Infobox website
|name = Modern Tales
|logo = Modern_Tales_logo.gif
|logo_caption = 2004 logo
|url = [https://web.archive.org/web/20040703033748/http://www.moderntales.com:80/ ModernTales.com] (archived)
|owner = Joey Manley
|editor =
|launch date = {{Start date|2002|03|02}}
|current status = Discontinued
}}

Modern Tales was a webcomics site published from 2002 to 2012. Joey Manley was the site's publisher and original editor. The site featured a diverse roster of approximately 30 professional webcomic artists. Shaenon Garrity, one of the site's original artists, took over as the publication's editor in 2006. Other Modern Tales artists included Gene Luen Yang, James Kochalka, Dorothy Gambrell, Harvey Pekar and Will Eisner.

When the site launched, the most recent webcomic pages and strips were free, and the website's archives were available by subscription. The site's archives eventually became free to read as well, as online advertisement rates improved. Modern Tales did solid business and Manley spun off a number of similar subscription services, including Serializer.net, Girlamatic, and Kochalka's "American Elf", which together became known as the "Modern Tales family".

Concept

Working in San Francisco for Streaming Media in the early 2000s, Joey Manley became interested in the possibilities for artists on the web. To introduce himself to the webcomic community, he started a podcast Digital Comics Talk and a review website Talk About Comics. In 2001, Manley conceptualized a for-profit subscription-based webcomic collective where readers can pay a monthly or annual fee to get access to a library of webcomic archives. He hoped the subscription model would allow artists to work together to increase each other's visibility and profits. Manley began to recruit artists, many of whom he had met through his podcast. Shaenon Garrity described the webcomics showcased on Modern Tales as "ambitious, offbeat, and often visually experimental." The publication was named in the spirit of old pulp magazines, such as Amazing Stories and Weird Tales.[1]

The most recent update of each webcomic on Modern Tales was freely available, and readers could pay US$3 per month or $30 per year to get access to the website's archive.[2]

History

Modern Tales launched on March 2, 2002 with a diverse roster of artists and cartoonists. Its launch line-up included Lark Pien, Jason Shiga, Jesse Hamm, Gene Luen Yang, James Kochalka, and Dorothy Gambrell. Established heavy hitters like Harvey Pekar and Will Eisner contributed later, but Modern Tales was primarily a showcase for new artists.[1] The website grew rapidly in its first week: while Manley predicted his website would accrue around 150 subscribers in its first year, Modern Tales actually earned over 700 subscribers in its first week.[3] Manley attributed this to high cost of bandwidth and the relatively low number of high-quality webcomics available at the time. As time went on and the number of high-quality free webcomics increased exponentially, the subscriber count of Modern Tales went stagnant.[4]

In January 2006, Manley launched a secondary, advertisement-driven version of Modern Tales, edited by blogger and critic Eric Burns. Manley decided to establish this free version of Modern Tales in response to changes in economic circumstances that drive website models.[5] In an interview with The Comics Reporter, Manley stated that "the Modern Tales brand isn't really sustainable in the current environment," and that he saw a need to append free webcomics to his subscription services.[4] Narbonic-creator Shaenon Garrity took over as editor of Modern Tales in August 2006.[6] As the subscription model became less and less popular, Manley eventually made the website entirely free.[1]

Spin-off sites

Manley spun off several other sites based on Modern Tales' subscription model, including Serializer.net, Girlamatic, and Graphic Smash. Modern Tales also included two separate single-webcomic subscription services: one for James Kochalka's American Elf and Lea Hernandez' Rumble Girls. Each of these websites featured their own editor, but Manley remained the main editor of Modern Tales throughout its run. The group of subscription services Manley owned were known as the Modern Tales family.[7] Manley launched the free hosting provider Webcomics Nation in 2005 as he took note of the changing Web economy.[1]

Closure

As Modern Tales declined in readership, it shut down in 2012.[1] The remaining family of subscription services closed down in April 2013, and Manley died in November 2013 of pneumonia.[8]

Success and impact

In 2005, Hernandez described her income from Modern Tales as "gas money", and Dave Roman said he typically made less than US$100 per year on the website.[2] Throughout 2005 and 2006, Modern Tales had around 2,100 subscribers, which was the most of Manley's four subscription services. The entire Modern Tales family grossed around US$100,000 per year, though this had to be cut among around 100 cartoonists as well as the Web hosting companies.[3]

Though Manley never reached his goal of providing artists a living wage through Modern Tales, the service did do solid business.[1] The Sunday Times did criticize the website for its unintuitive homepage and slow pages loading,[9] but Modern Tales was cited by Comic Book Resources as one of the first workable and profitable subscription models for webcomics.[8] The viability of Modern Tales inspired Marvel Comics and DC Comics to develop their own digital comic websites.[10]

References

1. ^{{cite web|url=http://www.tcj.com/joey-manley-1965-2013/|work=The Comics Journal|title=Joey Manley, 1965-2013|last=Garrity|first=Shaenon|authorlink=Shaenon Garrity|date=2013-11-15}}
2. ^{{cite web|url=https://www.wired.com/2005/07/webcomics-attract-spit-fans/|work=Wired.com|title=Webcomics Attract Spit, Fans|last=Dotinga|first=Randy|date=2005-07-18}}
3. ^{{cite web|url=http://www.tcj.com/the-joey-manley-interview-by-dirk-deppey/|work=The Comics Journal|title=The Joey Manley Interview|last=Deppey|first=Dirk|date=July 2006|archive-url=https://web.archive.org/web/20180929000326/http://www.tcj.com/the-joey-manley-interview-by-dirk-deppey/|archive-date=2018-09-29|dead-url=no}}
4. ^{{cite web|url=http://www.comicsreporter.com/index.php/index/newsmaker_interview_joey_manley/|work=The Comics Reporter|title=Newsmaker Interview: Joey Manley|last=Spurgeon|first=Tom|author-link=Tom Spurgeon|date=2007-11-02}}
5. ^{{cite web|url=http://www.comicsreporter.com/index.php/eric_burns_to_edit_new_moder_tales_site/|work=The Comics Reporter|title=Eric Burns to Edit New Modern Tales|date=2006-01-02}}
6. ^{{cite web|url=http://www.talkaboutcomics.com/blog/?p=503|work=Talk About Comics|title=Meet the new new editor of Modern Tales|last=Manley|first=Joey|date=2006-08-01|archive-url=https://web.archive.org/web/20060820155704/http://www.talkaboutcomics.com/blog/?p=503|archive-date=2006-08-20}}
7. ^{{cite web|url=http://www.tcj.com/one-of-those-things/|work=The Comics Journal|title=One of Those Things|last=Garrity|first=Shaenon|author-link=Shaenon Garrity|date=2013-04-18}}
8. ^{{cite web|url=https://www.cbr.com/modern-tales-founder-joey-manley-passes-away/|work=Comic Book Resources|title=Modern Tales founder Joey Manley passes away|last=Melrose|first=Kevin|date=2013-11-08}}
9. ^{{cite newspaper|work=The Sunday Times|title=The tooniverse explodes|last=O'Brien|first=Danny|date=2006-02-26|page=27[S]}}
10. ^{{cite web|url=https://www.thehindu.com/books/panels-in-pixels/article24348459.ece|work=The Hindu|title=Panels in Pixels|last1=Venkatesan|first1=Sathyaraj|last2=Yuvan|first2=S.|date=2018-07-07}}

External links

  • {{Official website|https://web.archive.org/web/20040703033748/http://www.moderntales.com:80/}}, archived using the Wayback Machine
{{Joey Manley}}

3 : Webcomic syndicates|Internet properties established in 2002|Internet properties disestablished in 2013

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