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词条 TrialPay
释义

  1. References

  2. External links

{{multiple issues|{{advertisement|date=July 2015}}{{notability|Companies|date=October 2014}}
}}{{Infobox company
|name = TrialPay
|logo =
|type = Private
|foundation = 2006
|location = Mountain View, California, United States
|key_people = Alex Rampell, Co-Founder and CEO
Terry Angelos, Co-Founder & CPO
Eddie Lim, Co-Founder & CTO
|industry = E-commerce, online payments and promotions, online retail, retail and consumer goods, virtual goods/currencies, casual gaming, financial services
|products = Alternative payment platform; Purchase incentives
|homepage = {{URL|http://trialpay.com}}
}}

TrialPay is an alternative e-commerce payment system in which a consumer gets an item for free from a participating merchant in exchange for buying or trying out another product or service from a TrialPay advertiser. The merchant is then paid for the item by the advertiser. TrialPay refers to this payment model as “Get It Free”.

The company works with online merchants in the software, social applications, casual games, online services and retail industries, relying "on a web of business relationships to give consumers free goods, as long as they buy something else from a long list of well-known online stores.”[1]

TrialPay's payment platform presents online shoppers with advertising offers as a way to pay for goods or services. Shoppers sign up for a trial or purchase a product from an advertiser to receive a free product. The system tries to provide benefits for each party: online stores make more sales from their current traffic, advertisers acquire new customers on a pay-for-performance basis and shoppers get a free product with every purchase.[2]

Financial Insights analyst Dana Gould says, “This is a [...] unique animal. [S]ince these offers come at exit points, companies are basically saving lost sales.”[1] PC World analyst Yardena Arar, howehver, noted that the service made her feel like it encouraged people "to get products they don't really need by trying out other products they don't really need." She also found that in some cases the company exaggerated the actual benefits a consumer would receive.[3]

References

1. ^{{Cite news |url = https://www.nytimes.com/2008/02/18/technology/18ecom.html |title = A Referral Service That Ensures Somebody Actually Makes a Sale |work = New York Times |date = February 18, 2008 |accessdate = November 11, 2011}}
2. ^{{Cite web |url = http://www.sfgate.com/cgi-bin/blogs/techchron/detail?blogid=19&entry_id=24119 |title = TrialPay Offers Double the Savings for Valentine's Day |work = SFGate |publisher = San Francisco Chronicle |date = February 11, 2008 |accessdate = November 11, 2011 |first1 = Ryan |last1 = Kim}}
3. ^{{Cite news |url = http://www.pcworld.com/article/140029/trialpayfree_stuff_with_some_strings.html |title = TrialPay--Free Stuff With Some Strings |work = PC World |date = December 17, 2007 |first1 = Yardena |last1 = Arar |accessdate = November 11, 2011}}

External links

  • {{Official website|http://www.trialpay.com}}
  • {{cite web|last=Buckman|first=Rebecca|title=TrialPay Helps Turn Browsers Into Buyers|url=http://info.trialpay.com/pr/press_coverage/the_wall_street_journal_aug_08.pdf|work=The Wall Street Journal|publisher=Dow Jones Company Inc.|accessdate=11 November 2011|format=PDF|date=28 August 2007}}
  • Updated list of programs available via TrialPay
{{DEFAULTSORT:Trialpay}}

2 : Electronic funds transfer|Internet properties established in 2006

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