| 词条 | Williams Murray Hamm |
| 释义 |
{{Use British English|date=September 2014}} {{Use dmy dates|date=August 2010}}{{Infobox company| name = Williams Murray Hamm (WMH) | logo = File:Williams_Murray_Hamm,_WMHagency,_logo.jpg | caption = WMH logo | type = Subsidiary | predecessor = | successor = | defunct = | fate = | key_people = WMH ltd. Richard Williams, Chairman & Founder; Garrick Hamm, Creative Partner; Wybe Magermans, Managing Director; | industry = Brand Innovation, Design and Strategy Agency | products = | services = Innovation: Brand creation, growth business platforms, products and services, positioning, brand behaviour and services development. Strategy: Positioning, brand behaviour, portfolio architecture, communication strategy. Creative: Packaging, identity, naming, comms, in store activation, digital content and film. Activation: Packaging roll outs, campaign activation, retouching, artwork, photography | revenue = | operating_income = | net_income = | aum = | assets = | equity = | owner = | num_employees = 30 | parent = Writtle Holdings | divisions = | subsid = | homepage = {{URL|http://wmhagency.com/}} | footnotes = | intl = | foundation = 1997 | location_country = | location_city = London, UK: [https://www.google.co.uk/maps/place/10+Dallington+St,+London+EC1V+0DB/@51.5243953,-0.103431,17z/data=!3m1!4b1!4m2!3m1!1s0x48761b50bedf2e99:0xcca800ee39338e00?sa=X&ved=0ahUKEwj01eOokLzKAhWDwBQKHZlVCRQQ8gEIHDAA 10 Dallington Street, London, EC1V 0DB] }} Williams Murray Hamm (WMH) is a brand innovation, design and strategy agency based in London. It specialises in inventing or reinventing brands. HistoryFounded in 1997,[1] Williams Murray Hamm was acquired in 2006 by Loewy Group, a business that was subsequently acquired by Writtle Holdings in 2011.[2] Chairman & Founder, Richard Williams and Creative Partner, Garrick Hamm both remain on the board of directors.[3] Founding Partner, Richard Murray died in 2010.[4] Wybe Magermans[5] was appointed to the board in 2016 and became the agency's Managing Director in 2019. Work & AccoladesWMH’s work in Fast-moving Consumer Goods (FMCG) packaging for GSK's Horlicks,[6] Hovis,[7] McVitie's Jaffa Cakes [8] and Sainsbury's SO organics [9][10] and Sainsbury's Basics[11][12] led to the business being named Design Agency of the Year by Marketing Magazine in 2002 and 2004.[13] WMH has won DBA Design Effectiveness Awards for its work on Here Organics, Sainsbury’s SO organic,[14][15] Wild Brew (which also won a D&AD yellow pencil),[16][17] while Hovis and Clipper Teas won the DBA Design Effectiveness Grand Prix in 2002 and 2004 respectively.[18][19] Notable WMH clients have included 2003's redesign of the Barclays Bank identity,[20] 2004's relaunch for Fortnum & Mason,[21] via a brand book and repackaging exercise. The company has maintained an eight-year relationship with Syngenta, the Swiss agrochemicals business.[22] Other WMH clients include Beazley Group,[23] Brummells of London,[24] Way to Blue[25] and Jamie Oliver's store Recipease venture,[26] Burger delivery start-up Chosen Bun,[27] Magic Me,[28] JuiceBurst (Purity Soft Drinks),[29] Syngenta,[30] charity Ella's Home,[31] and globally for Carlsberg[32] and Castrol.[33] More recent work includes the launch of [https://wmhagency.com/our-work/food-drink/waitrose-free-from/ Waitrose & Partners Free From] range of foods, creation of completely new container shipping company, [https://wmhagency.com/our-work/transport-automotive/ocean-network-express/ Ocean Network Express] (ONE), brand positioning and identity redesign for USA based food producer Lamb Weston;[34] and brand world creation for Pernod Ricard's leading boutique single malt whisky, [https://wmhagency.com/our-work/alcohol/aberlour/ Aberlour]. In 2015, the agency was awarded the top prize at The Drum's inaugural Dream Awards[35] and gold at the Fresh Awards [36] for its packaging design for UK erotica brand Coco de Mer.[37] Additionally, WMH won gold in the body category at the celebrated Pentawards[38] for its work with beauty brand Prismologie.[39] 2016 saw WMH's return to win gold at the Design Effectiveness Awards (Design Business Association) for their interactive brand design work with JuiceBurst (Purity Soft Drinks).[40] The award-winning continued for its brand identity and packaging work for Coco de Mer winning the coveted D&AD Yellow Pencil Award,[41] the Drum Design Award,[42] Design Week Award (Package Design Category)[43] and Creative Review Annual where it was awarded 'Best In Book: Design'.[44] In 2017, WMH started a new division that specialises in implementing large packaging roll-out and major cross-media campaigns. WMHAdaptive works for clients such as Waitrose, Castrol and Network Rail. Publications
References1. ^{{Cite web|url = https://beta.companieshouse.gov.uk/company/03305951|title = Incorporation date WMH|date = |access-date = |website = |publisher = |last = |first = }} 2. ^{{cite web|author=Fri, 1 Dec 2006 |url=http://www.designweek.co.uk/news/exclusive-loewy-acquires-wmh/1133418.article |title=Exclusive: Loewy acquires WMH | News |publisher=Design Week |date=2006-12-01 |accessdate=2014-08-25}} 3. ^{{cite web|title=People: Company 03305951 - Williams Murray Hamm|url=https://www.duedil.com/company/03305951/williams-murray-hamm-limited/people|website=Duedill|accessdate=21 January 2016}} 4. ^{{cite web|url=http://www.creativereview.co.uk/cr-blog/2010/march/richard-murray |title=Richard Murray: 1965 – 2010 |publisher=Creative Review |date= |accessdate=2014-08-25}} 5. ^{{Cite web| url = https://beta.companieshouse.gov.uk/company/03305951/officers| title = WILLIAMS MURRAY HAMM LIMITED - Officers (free information from Companies House)| website = beta.companieshouse.gov.uk| access-date = 2016-02-29}} 6. ^{{cite web|author=23.11.2005 |url=http://www.marketingmagazine.co.uk/article/529457/design-awards-packaging-food |title=Design Awards: Packaging (food) |publisher=Marketing Magazine |date=2005-11-23 |accessdate=2016-01-21}} 7. ^{{cite web|url=http://www.creativebloq.com/branding/william-murray-hamm-3059897 |title= Branding Interview: Williams Murray Hamm, sub section: Bread Winners |date= |accessdate=2005-03-02}} 8. ^{{cite web|author=4 March 2004 |url=http://www.designweek.co.uk/news/wmh-repacks-jaffa-cakes-for-a-bigger-bite-of-market/1120393.article |title=WMH repacks Jaffa Cakes for a bigger bite of market | News |publisher=Design Week |date=2004-03-04 |accessdate=2014-08-25}} 9. ^{{cite web|url=http://www.dandad.org/awards/professional/2006/packaging-design/15195/sainsburys-organics/ |title= D&AD Awards 2006 Professional packaging design winner wood pencil Sainsbury's Organics/ |accessdate=2016-01-21}} 10. ^{{cite web|url=http://images.businessweek.com/ss/06/11/1128_designawards/source/10.htm |title=Putting a Prize on Effectiveness | BusinessWeek |publisher=Images.businessweek.com |date= |accessdate=2016-01-21}} 11. ^{{cite web|url=http://www.creativereview.co.uk/cr-blog/2011/august/when-sainsburys-was-out-on-its-own/ |title=Creative Review: When Sainsbury’s was out on its own |date=2011-08-25 |accessdate=2016-01-21}} 12. ^{{cite web|url=http://www.enewswire.co.uk/2005/11/27/sainsburys-basics-designed-williams-murray-hamm-grow-fifty-percent-year/ |title=Sainsbury’s Basics as designed by Williams Murray Hamm grow fifty percent in one year |date=2005-11-27 |accessdate=2016-01-21}} 13. ^{{cite web|author=12.12.2002 |url=http://www.marketingmagazine.co.uk/article/166974/agency-2002-design-agency-year---williams-murray-hamm |title=AGENCY 2002: Design Agency of the Year - Williams Murray Hamm |publisher=Marketing Magazine |date= |accessdate=2014-08-25}} 14. ^{{Cite web|url=https://www.newswire.com/sainsbury-s-basics-as-designed/35406|title=Sainsbury's Basics as designed by Williams Murray Hamm|last=|first=|date=|website=www.newswire.com|publisher=|access-date=}} 15. ^{{Cite web|url=http://www.dba.org.uk/aboutdba/documents/WinterSpring2007.pdf|title=dba Insight magazine Winter Spring 2007|last=|first=|date=|website=www.dba.org.uk|publisher=|access-date=}} 16. ^{{Cite web|url=http://www.dandad.org/awards/professional/2001/packaging/11405/wildbrew/|title=D&AD Professional Awards 2001 - Yellow Pencil for Packaging Design: Wildbrew|last=|first=|date=|website=D&AD|publisher=|access-date=}} 17. ^{{Cite web|url=https://www.theguardian.com/money/2002/jan/19/workandcareers.jobsandmoney|title=A fur day's work|last=|first=|date=|website=The Guardian|publisher=|access-date=}} 18. ^http://www.dba.org.uk/aboutdba/documents/DBANewsletter01.pdf 19. ^{{cite web|url=http://www.agideas.net/speakers/speakers/richard-murray/ |title=Richard Murray |publisher=agIdeas |date= |accessdate=2014-08-25}} 20. ^{{cite web|url=http://www.marketingmagazine.co.uk/article/196451/barclays-opts-wmh-develop-cohesive-image |title=Barclays opts for WMH to develop cohesive image |publisher=Marketing Magazine |date=2003-11-26 |accessdate=2014-08-25}} 21. ^{{cite web|author=10 November 2005 |url=http://www.designweek.co.uk/news/team-of-designers-restructures-fortnum-and-mason-brand/1107771.article |title=Team of designers restructures Fortnum & Mason brand | News |publisher=Design Week |date=2005-11-10 |accessdate=2014-08-25}} 22. ^{{Cite web|url=https://www.newswire.com/williams-murray-hamm-works-with/43706|title=News Wire|last=|first=|date=|website=Newswire|publisher=|access-date=}} 23. ^{{cite web|url=http://www.corpcommsmagazine.co.uk/news/61-risky-business |title=CorpComms - News - 61 Risky Business |publisher=Corpcommsmagazine.co.uk |date=2008-04-27 |accessdate=2014-08-25}} 24. ^{{cite web|title=Brummells and Sage Pay Cloud Connect Case Study |url=https://www.youtube.com/watch?t=139&v=KjiFoqRAbAs}} 25. ^{{cite web|title=A live neon identity for Way to Blue|url=http://www.designweek.co.uk/a-live-neon-identity-for-way-to-blue/|publisher=Design Week|accessdate=21 January 2016}} 26. ^{{cite web|url=http://www.thedrum.com/news/2012/08/06/branding-jamie-oliver-s-retail-store-recipease-unveiled-williams-murray-hamm |title=Branding for Jamie Oliver’s retail store Recipease unveiled by Williams Murray Hamm |publisher=The Drum |date= |accessdate=2014-08-25}} 27. ^{{cite web|author=Simon Nias, marketingmagazine.co.uk, 12 June 2013, 12:41PM |url=http://www.brandrepublic.com/news/1185984/chosen-bun-launch-worlds-first-gourmet-burger-delivery-business/ |title=Chosen Bun to launch world's first gourmet burger delivery business |publisher=Brandrepublic.com |date=2013-06-12 |accessdate=2014-08-25}} 28. ^{{cite web|title=Williams Murray Hamm creates Plasticine identity for charity Magic Me|url=https://www.designweek.co.uk/williams-murray-hamm-creates-plasticine-identity-for-charity-magic-me/|publisher=Design Week|accessdate=21 January 2016}} 29. ^http://www.designweek.co.uk/exploding-fruit-drink-packaging-from-williams-murray-hamm/ 30. ^{{cite web|title=Syngenta: "FLOWERS PRO CONTROLS" Design & Branding by Williams Murray Hamm |url=http://www.coloribus.com/adsarchive/design/syngenta-flowers-pro-controls-18902005/}} 31. ^{{cite web|author=Matthew McIntyre |url=http://desktopmag.com.au/news/williams-murray-hamms-pretty-campaign-against-sex-trafficking/#.U7KvQl7SuN8 |title=Williams Murray Hamm’s ‘pretty’ campaign against sex trafficking | Desktop |publisher=Desktopmag.com.au |date=2014-04-07 |accessdate=2014-08-25}} 32. ^{{cite web|title=BOILERMAKER CHALLENGE – USE A GLASS THAT DOESN’T EXIST!|url=http://www.philsills.co.uk/blog/boiler-beer |publisher=Phil Sills -Photographer |archivedate=2015-09-09}} 33. ^{{cite web|title=Castrol EDGE film|url=https://www.youtube.com/watch?v=1EkeF5O-jWI|website=youtube}} 34. ^{{cite web|author1=Derrick Lin |title= PROJECTS YOU SHOULDN'T MISS: Lamb Weston New Visual Identity |url=http://www.packagingoftheworld.com/2015/07/lamb-weston-new-visual-identity.html |archivedate=2015-07-14}} 35. ^{{cite web|title=Williams Murray Hamm scoops top prize at The Drum Dream Awards|url=http://www.thedrum.com/news/2015/10/06/williams-murray-hamm-scoops-top-prize-drum-dream-awards|website=The Drum|archivedate=2015-10-06}} 36. ^{{Cite web|url=http://www.freshawards.co.uk/Awards/Winners/Index/11|title=Fresh Awards Winners 2015, Packaging Design, Coco de Mer|last=|first=|date=|website=Fresh Awards|publisher=|access-date=}} 37. ^{{cite web|author1=Derrick Lin|title=Showcase and discover creative packaging: Coco de Mer|url=http://www.packagingoftheworld.com/2015/06/coco-de-mer.html|website=Packaging of the World|archivedate=2015-06-05}} 38. ^{{cite web|title=GOLD PENTAWARD 2015 – BODY – WILLIAMS MURRAY HAMM|url=http://www.pentawards.org/winners/?p=18136|website=Pentawards}} 39. ^{{cite web|title=PRISMOLOGIE|url=http://www.thedieline.com/blog/2015/4/29/prismologie|website=The Dieline|archivedate=2015-04-30}} 40. ^{{cite web|title=Winners/ Beverags: Gold - JuiceBurst & WMH winners|url=http://www.effectivedesign.org.uk/winners/2016/beverages/juiceburst|website=Design Effectiveness Awards winners 2016|publisher=Design Business Association|accessdate=11 February 2016}} 41. ^{{Cite web|url=http://www.dandad.org/awards/professional/2016/packaging-design/25232/coco-de-mer/|title=D&AD Awards Professional Yellow Pencil Packaging Design 2016 Coco de Mer|last=|first=|date=|website=|publisher=|access-date=}} 42. ^{{Cite web|url=http://www.thedrum.com/news/2016/04/27/drum-design-awards-winners-announced-nb-taking-years-grand-prix|title=Drum Design Winners Announced|last=|first=|date=|website=The Drum|publisher=|access-date=}} 43. ^{{Cite web|url=https://twitter.com/Design_Week/status/742829706442121216?lang=en-gb|title=@Design_Week DWawards16 Twitter @WMHagency|last=|first=|date=|website=Design Week Twitter|publisher=|access-date=}} 44. ^{{Cite web|url=https://www.creativereview.co.uk/cr-blog/2016/april/cr-annual-best-in-book-design/|title=CR Annual - Best In Book: Design|last=|first=|date=|website=www.creativereview.co.uk|publisher=27th April 2016|access-date=}} External links
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