| 词条 | Old Milwaukee | |||||||||||||||||||||||||
| 释义 |
| name = Old Milwaukee Beer | type = American-style lager | abv = 4.6% | proof = | manufacturer = Pabst Brewing Company | distributor = | origin = | introduced = 1849 | discontinued = | color = | flavor = | variants = | related = | website = {{URL|Oldmilwaukee.com}} }} Old Milwaukee is a brand of American dry lager owned by the Pabst Brewing Company and consists of four different brews—Old Milwaukee Lager, Old Milwaukee Light, Old Milwaukee Non-Alcoholic, and Old Milwaukee Ice. Old Milwaukee is brewed throughout the USA and various packages are currently distributed in all 50 US states, many Canadian provinces, and in select international markets. HistoryOld Milwaukee Beer was first brewed in the 1930's as a value priced beer by the Joseph Schlitz Brewing Company.[1] In 1982, the Schlitz Brewing Company and the Old Milwaukee brand were acquired by Stroh Brewery Company of Detroit. In 2000, Stroh's and all of its beer brands and recipes were acquired by Pabst Brewing Company, where the brand currently resides. Canada is one exception: in 1999, Sleeman Breweries of Guelph, Ontario (a division of Sapporo Breweries) acquired Stroh Canada, becoming the Canadian manufacturer and distributor of Old Milwaukee.[2][3] The purchase doubled Sleeman's volumes, although the Old Milwaukee brand competes on lower margins than premium beers.[2] In 1987 Old Milwaukee introduced a beer/party ball to the market.[4] It contains five gallons of beer. The "Beer Ball" was first introduced by F. X. Matt (at the time called the West End Brewing Co.) of Utica, New York, and that brewer coined the name "Beer Ball". Matt's first Beer Ball hit the market in 1977 and by 1982 it was being used by 10 other US and Canadian breweries. AccoladesAll four Old Milwaukee brews have won top honors at the Great American Beer Festival and the World Beer Cup. Over the past 10 years, Old Milwaukee Light has won more awards than any other light beer in America.[5] Old Milwaukee Light was awarded the Gold medal in the category American-Style Light Lager at the 2008 World Beer Cup.[6] All four brews have won numerous awards at the Great American Brew Festival including:[7] Old Milwaukee Lager:
Old Milwaukee Light:[8]
Old Milwaukee NA:[9]
Old Milwaukee Ice:[10]
AdvertisingIn 1991, Old Milwaukee ran TV ads featuring the fictional "Swedish Bikini Team". [11] In 2013, Will Ferrell recorded a series of ads for the company.[12] In 2014, Old Milwaukee teamed up with the Packard Brothers to create the Pass Me a Beer series. The latest release features Nick Packard and Tim Higgins completing challenging and comedic beer tosses for the Pass Me a Beer Summer Finale. [13] Alcohol content/nutritional value
References1. ^Joseph Schlitz Brewing Co. A Chronological History: 1933-1969 2. ^1 {{cite news |last=Hoffman |first=Andy |date=March 17, 2009 |title=A Few Too Many |url=https://www.theglobeandmail.com/report-on-business/a-few-too-many/article18163342/?page=all |newspaper=The Globe and Mail |location=Toronto |access-date=January 28, 2017 |quote=Sleeman purchased the Stroh Brewing Co. portfolio of discount beers in 1999 for $39-million. With brands including Old Milwaukee, Pabst Blue Ribbon, the deal helped Sleeman double the company's volumes but in a category with lower margins than premium beer}} 3. ^http://www.sleemanbreweries.ca/ 4. ^http://oldmilwaukee.com/ 5. ^https://www.greatamericanbeerfestival.com/ 6. ^http://www.beertown.org/events/wbc/winners_list/winners_2008.html{{dead link|date=March 2018 |bot=InternetArchiveBot |fix-attempted=yes }} 7. ^https://www.greatamericanbeerfestival.com/ 8. ^https://www.greatamericanbeerfestival.com/ 9. ^https://www.greatamericanbeerfestival.com/ 10. ^https://www.greatamericanbeerfestival.com/ 11. ^http://pabstbrewingco.com/ 12. ^http://www.huffingtonpost.com/2011/12/08/will-ferrell-beer-commercial-video_n_1137127.html 13. ^https://www.youtube.com/watch?v=0X3MgD8747Q&list=PLvZ6SBr2ZgsjzoCmvrJgcsJOcmhIbJ0CT External links
2 : American beer brands|Pabst Brewing Company |
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