| 词条 | Andrea Febbraio | ||||||||||||
| 释义 |
| honorific_prefix = | name = Andrea Febbraio | honorific_suffix = | image = Andrea Febbraio headshot.png | image_size = | alt = | caption = | native_name = | native_name_lang = | birth_name = | birth_date = | birth_place = | baptised = | disappeared_date = | disappeared_place = | disappeared_status = | death_date = | death_place = | death_cause = | body_discovered = | resting_place = | resting_place_coordinates = | monuments = | residence = | nationality = | other_names = | ethnicity = | citizenship = | education = | alma_mater = | occupation = Entrepreneur, Writer, Professor, Investor | years_active = | era = | employer = | organization = | agent = | known_for = Founder, Ebuzzing[1] | notable_works = | style = | home_town = | salary = | net_worth = | height = | weight = | television = | title = | term = | predecessor = | successor = | party = | movement = | opponents = | boards = | religion = | denomination = | criminal_charge = | criminal_penalty = | criminal_status = | spouse = | partner = | children = | parents = | relatives = | callsign = | awards = | module = | module2 = | module3 = | module4 = | module5 = | module6 = | signature = | signature_alt = | signature_size = | website = [https://archive.is/20150404112935/https://it.linkedin.com/in/andreafebbraio Andrea Febbraio on LinkedIn] | footnotes = }}Andrea Febbraio is an Italian entrepreneur, writer, professor, and investor.[2] He is the founder of PromoDigital, a company he later sold for four times its revenues after two years of operation. Febbraio also co-founded Ebuzzing (now known as "Teads"), a video adtech company he led from startup to $100 million in revenue after four years of operation.[3] As a writer, Febbraio is the co-author of Viral Video: Content is King, Distribution is Queen and Buzz Marketing Nei Social Media, business books in the field of digital marketing and social media. Febbraio is an angel investor and venture capitalist[4] as well as a senior lecturer at SDA Bocconi School of Management and LUISS Business School.[3] His success as an entrepreneur was documented in the book Startup di successo, a book detailing 20 years of Italy's internet entrepreneurs.[5] CareerFebbraio began his career working at internet platform and digital media agencies during the dot-com boom in the 1990s.[3] He is an economics graduate and became a business school lecturer in 2010.[3] Febbraio is the former CEO of PromoDigital, an online advertising company he founded in 2008.[6] The company was the first buzz marketing platform in Italy and was sold two years later to the Wikio Group, Europe's top blog ranking service.[7] Febbraio is the co-founder of Ebuzzing (now known as "Teads"), a video adtech company he launched in 2010.[8] The company creates video advertising for companies and is credited as the creator of "outstream video."[8] The company had revenues of $67.5 million in 2013, operating in the United States, Latin America, Europe, and Asia.[8] Ebuzzing has created campaigns for major brands that includes Heineken, Acer, LG, and Evian.[9] The content it creates is distributed through 20,000 media, websites, social media sites, and mobile apps. Febbraio remained with the company as the vice president of sales through 2014 when the company's revenue topped $100 million for that year.[3][10] Febbraio's expanded his career to encompass that of an educator in 2010. He is a senior lecturer at SDA Bocconi School of Management and LUISS Business School where he teaches M.B.A. students.[3] He is also a professional speaker, previously speaking at events such as the Cannes Lions International Festival of Creativity,[11] Social Media Week,[12] I Strategy,[13] and IAB Forum.[14] His investing career is that of an angel investor[15] as well as a partner in the venture capital firm Adriadne Capital.[16] As a writer, Febbraio has published two books. The first is Buzz Marketing Nei Social Media, a business book about buzz marketing in social media that was published in 2009.{{citation needed|date=May 2015}} In 2014, he co-authored Viral Video: Content is King, Distribution is Queen along with Dario Caiazzo and Umberto Lisiero.[17] Bibliography
References1. ^{{cite news|title=Ebuzzing, Inread Il Primo Formato A Rivestire Le Caratteristiche Della Filosofia View-To-Play|url=http://www.pubblicitaitalia.it/2014061727679/digital/ebuzzing-inread-teads-il-primo-formato-a-rivestire-le-caratteristiche-della-filosofia-view-to-play|accessdate=27 March 2015|publisher=Pubblicita Italia|date=17 June 2014|language=Italian}} {{authority control}}{{DEFAULTSORT:Febbraio, Andrea}}2. ^{{cite news|last1=Caliendo|first1=Alessia|title=Moda e lifestyle. Start with yourself...ie|url=http://interno18.it/rubriche/41195/moda-e-lifestyle-start-yourselfie|accessdate=27 March 2015|publisher=Interno|date=24 March 2014|language=Italian}} 3. ^1 2 3 4 5 {{cite news|last1=Murray|first1=Seb|title=B-School Professor Disrupts Advertising With $100M Technology Start-Up|url=http://www.businessbecause.com/news/making-the-headlines/3083/bschool-professor-disrupts-advertising-with-tech-startup|accessdate=27 March 2015|publisher=Business Because|date=4 February 2015}} 4. ^{{cite news|last1=Di Turi|first1=Nicola|title=Vuoi fare la tua startup? Iscriviti all’università|url=http://www.wired.it/economia/start-up/2014/04/25/startup-ied-ebuzzing/|accessdate=27 March 2015|publisher=Wired|date=25 April 2014|language=Italian}} 5. ^{{cite news|title=Startup di successo, in un libro il who's who degli innovatori italiani|url=http://www.economyup.it/startup/2041_startup-di-successo-in-un-libro-il-who-s-who-degli-innovatori-italiani.htm|accessdate=27 March 2015|publisher=Economy Up|date=20 January 2015|language=Italian}} 6. ^{{cite news|title=Intervista ad Andrea Febbraio (PromoDigital)|url=http://blog.tagliaerbe.com/2010/03/intervista-ad-andrea-febbraio-promodigital.html|accessdate=27 March 2015|publisher=Tagliaerbe|date=25 March 2010|language=Italian}} 7. ^{{cite web|title=Wikio and PromoDigital Joine Forces|url=http://technews.tmcnet.com/business-video/news/2010/03/19/4681913.htm|website=TMC Net|accessdate=27 March 2015}} 8. ^1 2 {{cite news|last1=Hashemi|first1=Jessica|title=Entrepreneur profile: Andrea Febbraio, Ebuzzing & Teads|url=http://www.entrepreneurcountryglobal.com/united-kingdom/ecosystem-economics/item/entrepreneur-profile-andrea-febbraio-ebuzzing|accessdate=27 March 2015|publisher=Entrepreneur Country Global|date=2 October 2014}} 9. ^{{cite news|last1=Daly|first1=Mike|title=Ebuzzing Posts $67.5 Million In Revenue Following US Expansion|url=http://www.adotas.com/2014/02/ebuzzing-posts-67-5-million-in-revenue-following-us-expansion/|accessdate=27 March 2015|publisher=Adotas|date=12 February 2014}} 10. ^{{cite news|last1=Stellone|first1=Vincenzo|title=Andrea Febbraio: Video Mobile il mantra del 2014|url=http://www.engage.it/interviste/andrea-febbraio-video-mobile-il-mantra-del-2014#.VRULDuH0eXc|accessdate=27 March 2015|publisher=Engage|date=6 February 2014|language=Italian}} 11. ^{{cite web|title=Ebuzzing Protagonista Al Festival Di #Cannes |url=http://it.blog.teads.tv/article-ebuzzing-protagonista-al-festival-di-can-107112400.html |archive-url=https://archive.is/20150404113810/http://it.blog.teads.tv/article-ebuzzing-protagonista-al-festival-di-can-107112400.html |dead-url=yes |archive-date=4 April 2015 |website=Teads |accessdate=29 March 2015 }} 12. ^{{cite web|title=Andrea Febbraio|url=http://socialmediaweek.org/conference/smw_speaker/andrea-febbraio-2/|website=Social Media Week|accessdate=29 March 2015}} 13. ^{{cite web|title=The Hague 13|url=http://istrategyconference.com/events/the-hague-13/speaker/andrea-febbraio|website=I Strategy|accessdate=29 March 2015}} 14. ^{{cite web|title=IAB Forum 2011 - Andrea Febbraio|url=http://www.mymarketing.net/index.php?page=webtv&video=84|website=My Marketing|accessdate=30 March 2015}} 15. ^{{cite web|title=Andrea Febbrai|url=https://angel.co/andrea-febbraio|website=Angel|accessdate=29 March 2015}} 16. ^{{cite web|title=About The Team |url=http://www.ariadnecapital.com/html/about/the-team |website=Adriadne Capital |accessdate=29 March 2015 |deadurl=yes |archiveurl=https://web.archive.org/web/20150322094846/http://www.ariadnecapital.com/html/about/the-team |archivedate=22 March 2015 }} 17. ^{{cite news|last1=Russo|first1=Roberto|title=L'informzione al tempo dei social network e dei video virali|url=http://www.booksblog.it/post/46311/linformazione-al-tempo-dei-social-network-e-dei-video-virali|accessdate=27 March 2015|publisher=BooksBlog|date=4 April 2013}} 5 : Living people|Italian businesspeople|Italian non-fiction writers|Italian male non-fiction writers|Year of birth missing (living people) |
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