| 词条 | Cake Maternity |
| 释义 |
| name = Cake Maternity | logo = | logo_size = | logo_alt = | logo_caption = | logo_padding = | image = | image_size = | image_alt = | image_caption = | trading_name = | native_name = | native_name_lang = | romanized_name = | former_name = | type = Private | traded_as = | ISIN = | industry = Fashion, Clothing, Lingerie | genre = | fate = | predecessor = | successor = | founded = 2008 | founder = | defunct = | hq_location = | hq_location_city = | hq_location_country = | num_locations = | num_locations_year = | area_served = | key_people = Tracey Montford | products = Maternity | brands = Cake Maternity, Rosewater & CupCake | production = | production_year = | services = | revenue = | revenue_year = | operating_income = | income_year = | net_income = | net_income_year = | aum = | assets = | assets_year = | equity = | equity_year = | owner = | members = | members_year = | num_employees = | num_employees_year = | parent = | divisions = | subsid = | module = | website = [https://www.cakematernity.com cakematernity.com] | footnotes = }} Cake Maternity is a maternity clothing brand, which specialises in nursing bras and other maternity products. Their products are designed to provide femininity like in mainstream lingerie and other clothing items, with the function required in maternity related products. Cake Maternity was awarded the best UK Maternity brand in 2011 at the UK Lingerie Awards in Mayfair, London. HistoryTracey Montford founded the company in 2008, following a pregnancy of her own. She felt that maternity bras that were available at the time were often poorly designed and had poor features.[1] After researching the market, Montford created a range of maternity bras, before expanding into other maternity fields.[2] In 2012, the company founder was interviewed on The Morning Show on the Seven Network in Australia. Company founder Montford said during the interview that she focused on three areas when she started the brand. She wanted comfortable and attractive clothing that was also practical.[2] Cake Lingerie in 2014 won the Best Maternity Lingerie Brand at the Junior Design Awards, which was hosted by Junior Magazine.[3] In February 2015, a Cake Maternity model featured on the cover of Creations Lingerie magazine in their February/March edition of the magazine.[4] The edition went on to question why so few mainstream retailers carried maternity lingerie.[5] During the same month, the company featured on the front page of the British magazine, Gurgle.[6] ProductsThe company offers a range of products from maternity lingerie, essential maternity items to maternity nightwear. Made for mums in 2010 stated that their bras were one of the 10 of the best products for breastfeeding.[7] The bras featured on The Morning Show were part of the My Bust range of nursing bras, stating that the bras are designed differently, depending on the cup size of the woman wearing the bra. The B to D Cup is designed in a plunge style and the D to G cup bra is designed in a balcony style.[2] The products demonstrated on the show were nursing bras with drop down cups and extra sling extra support. It was also stated that all bras come with a number of hooks and eyes, allowing the bra to be adapted during a pregnancy as the woman's stomach grows.[2] Cake Maternity also produces a range of nightwear clothing. The nightwear tops provide drop down cups from the straps for added functionality.[2] Cupcake Nursing Pads were first introduced in 2014. Omaha Family Magazine stated that the Cupcake Nursing Pads were the only nursing pads on the market that were adaptable for low, medium and heavy milk flow absorption.[8] This can be achieved by adding in or removing liners. UK Lingerie AwardsThe company's most notable achievement came in 2011, when they were part of the inaugural UK Lingerie Awards. The event was held in Mayfair, London.[9][10] The company went on to win the award for best maternity lingerie brand.[11][12] Cake Maternity went on to be finalists in the same category for the following three years in 2012,[13][14] 2013[15] and 2014 at the awards.[16][17] References1. ^{{cite web|last1=Bird|first1=Debbie|title=We meet up with Tracey Montford from Cake Lingerie|url=http://babyworld.co.uk/2014/10/we-meet-up-with-tracey-montford-from-cake-lingerie/|publisher=Baby World|date=October 21, 2014|access-date=2015-03-24|archive-url=https://web.archive.org/web/20150321064005/http://babyworld.co.uk/2014/10/we-meet-up-with-tracey-montford-from-cake-lingerie/#|archive-date=2015-03-21|dead-url=yes|df=}} 2. ^1 2 3 4 {{cite web|title=Cake Maternity on The Morning Show|url=https://www.youtube.com/watch?v=dWx_qOve5MQ|publisher=The Morning Show (TV program)|date=2012}} 3. ^{{cite web|last1=Hudson|first1=Catherine|title=Cake Lingerie: Best Maternity Lingerie Brand, Junior Design Awards 2014 Winner|url=http://www.juniormagazine.co.uk/fashion-awards/cake-lingerie-best-maternity-lingerie-brand-junior-design-awards-2014-winner/18830.html|publisher=Junior Magazine|date=7 November 2014}} 4. ^{{cite web|title=CLNA #9 – February / March 2015|url=http://creationslingerie.com/digital-edition/|publisher=Creations Lingerie (North America)|page=1}} 5. ^{{cite web|title=CLNA #9 – February / March 2015|url=http://creationslingerie.com/digital-edition/|publisher=Creations Lingerie (North America)|page=38}} 6. ^{{cite news|title=Cake Maternity in Gurgle|url=http://www.media-ten.com/3dissue/gurgle/issue172/|issue=172|publisher=Gurgle|date=February 2015}} 7. ^{{cite web|last1=Kempster-Roberts|first1=Cassandra|title=10 of the best products for breastfeeding|url=http://www.madeformums.com/baby/10-of-the-best-products-for-breastfeeding/5271.html|publisher=Made for Mums}} 8. ^{{cite web|last1=Kruger|first1=Carolyn|title=Cupcake Nursing Pads|url=http://parentsavvy.com/articles-and-blog/320/|publisher=Omaha Family Magazine|date=November 2014}} 9. ^{{cite web |url=http://www.lingerieinsight.com/article-1230-uk-lingerie-awards-celebrates-the-best-of-2011/ |title=UK Lingerie Awards celebrates the best of 2011 |publisher=Lingerieinsight.com |date=2011-09-08 |accessdate=2012-09-27 |archive-url=https://web.archive.org/web/20110924044754/http://www.lingerieinsight.com/article-1230-uk-lingerie-awards-celebrates-the-best-of-2011/# |archive-date=2011-09-24 |dead-url=yes |df= }} 10. ^{{cite web|url=http://www.onemayfair.com/about.php |title=One Mayfair – A 'One Events' Venue - About Us |publisher=Onemayfair.com |date=2012-07-18 |accessdate=2012-09-27}} 11. ^{{cite web|url=http://thelingeriejournal.com/uk-lingerie-awards-recap-and-winners |title=UK Lingerie Awards Recap and Winners – The Lingerie Journal: Lingerie News, Lingerie Trends and Expert Advice for Lingerie Retailers |publisher=Thelingeriejournal.com |date=2011-09-14 |accessdate=2012-09-27}} 12. ^{{cite web|url=http://www.investinyourchest.co.uk/uk-lingerie-awards-finalists-released-this-week |title=UK Lingerie Awards: finalists released this week | Invest In Your Chest – A Lingerie Blog |publisher=Investinyourchest.co.uk |date=2011-07-27 |accessdate=2012-09-27}} 13. ^{{cite web |url=http://www.lingerieinsight.com/special-reports/uk-lingerie-awards/0/ |title=uk lingerie awards | Special Reports |publisher=Lingerieinsight.com |date= |accessdate=2012-09-27 |deadurl=yes |archiveurl=https://web.archive.org/web/20131029192854/http://www.lingerieinsight.com/special-reports/uk-lingerie-awards/0/ |archivedate=2013-10-29 |df= }} 14. ^{{cite web |url=http://www.lingerieinsight.com/special-reports/uk-lingerie-awards/15/ |title=uk lingerie awards | Special Reports |publisher=Lingerieinsight.com |date= |accessdate=2012-09-27 |deadurl=yes |archiveurl=https://web.archive.org/web/20120721053232/http://www.lingerieinsight.com/special-reports/uk-lingerie-awards/15/ |archivedate=2012-07-21 |df= }} 15. ^{{cite web|last1=Taylor|first1=Rachel|title=Winners of the UK Lingerie Awards 2013 revealed|url=http://www.lingerieinsight.com/article-4440-winners-of-the-uk-lingerie-awards-2013-revealed/|publisher=Lingerie Insight|date=December 4, 2013|access-date=2015-03-24|archive-url=https://web.archive.org/web/20140207223738/http://www.lingerieinsight.com/article-4440-winners-of-the-uk-lingerie-awards-2013-revealed/#|archive-date=2014-02-07|dead-url=yes|df=}} 16. ^{{cite web|last1=Kirkova|first1=Deni|title=Buying lingerie this Christmas? FEMAIL reveal the hottest seasonal sets and how to find the perfect fit|url=http://www.dailymail.co.uk/femail/article-2860487/Buying-lingerie-Christmas-FEMAIL-reveal-hottest-seasonal-sets-perfect-fit.html|publisher=Daily Mail|date=December 5, 2014}} 17. ^{{cite web |url=http://www.uklingerieawards.com/2014-finalists/ |title=UK Lingerie Awards 2014: the finalists |publisher=uklingerieawards.com |date=2014-12-03 |access-date=2015-03-24 |archive-url=https://web.archive.org/web/20150403085124/http://www.uklingerieawards.com/2014-finalists/# |archive-date=2015-04-03 |dead-url=yes |df= }} 2 : Companies established in 2008|Maternity clothing |
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