| 词条 | Draft:John A. Groves |
| 释义 |
This page has been declined or rejected as an abandoned draft by an inactive editor. If it is not edited further within six months after it has been declined or rejected, it will be deleted as a disused draft. Since the originator of this draft is inactive, any comments may be addressed to the last reviewer. Robert McClenon (talk) 16:44, 22 February 2019 (UTC)}} {{AFC comment|1=See Articles for deletion/John A. Groves. Robert McClenon (talk) 16:43, 22 February 2019 (UTC)}}John A. Groves ... John A. Groves (* August 9, 1953) is a composer, music producer and consultant on the use of sound and music in advertising and communications. In the early 90s he became one of the pioneers of Sound Branding [1], by developing a structured system for the creation and implementation of brand and corporate Sound Identities. This method has provided the basis for what has become a market standard. His company GROVES Sound Communications has offices in Hamburg and London with representation in Stockholm, Zurich and Madrid. Their client list contains a number of distinguished brands such as Olympus, Wrigley’s, Mentos, Bacardi, Audi, Nivea, BMW, Visa as well as a large number of radio and TV stations. He is president of the Composers Club, Germany, vice president of FFACE – the Federation of Film and Audio-visual Composers of Europe, and board member of ECSA – the European Composers and Songwriters Alliance, member of the Art Directors Club and deputy for the advisory board of the GVL. John Groves is guest lecturer at various universities and institutions eg. the University of Surrey/UK, the Hamburger Texterschmiede, the Miami Ad School and a faculty member at the Danube University Krems/Austria.[2] He also holds workshops and master classes at a number of marketing, design and communications congresses. References1. ^Human-Computer Interaction series 2011, Meyer, Max & Gilbert Beyer. Pervasive Advertising - Interacting with sound. 325 - 342. 325: „John Groves, a pioneer in the field of sound branding, proposes that...“ 2. ^ http://www.donau-uni.ac.at/de/studium/musicfilmmedia/15074/index.php
External links |
| 随便看 |
|
开放百科全书收录14589846条英语、德语、日语等多语种百科知识，基本涵盖了大多数领域的百科知识，是一部内容自由、开放的电子版国际百科全书。