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词条 Empower (company)
释义

  1. History

  2. Awards

  3. References

{{Infobox company
| name = Empower
| logo = Empower_Logo_as_of_Oct_11,_2017.jpg
| former_names = Media That Works {{!}} Empower MediaMarketing
| type =Private
| industry = Advertising, Marketing, Media
| founded = 1985
| founder = Mary Beth Price
| hq_location_city = Cincinnati, Ohio
| hq_location_country = United States
| num_locations = Two
| area_served = United States
| services =Media planning, Media buying, Digital Marketing, WOMM
| num_employees = 160 Employees
| website = {{URL|www.empowermm.com}}
}}Empower is an independently owned marketing agency headquartered in Cincinnati, Ohio.[1]

History

Mary Beth Price, former media planner and buyer for Leo Burnett, Procter and Gamble and A.C. Nielsen, founded Media That Works—now Empower MediaMarketing—in Cincinnati in 1985. Price stepped down as CEO in 1997 but remains on Empower's board of directors along with her husband, Bill Price. After leaving Empower, she was the Richard A. Forsythe Chair of Entrepreneurship at Miami University in Oxford, Ohio and earned multiple awards: McCall's/Ad Week Best Woman in Advertising Award, Cincinnati Business Person of the Year, Forbes/Advertising Age Media Maven, Ad Club of Cincinnati Silver Medalist, Leadership Cincinnati participant and YWCA Career Woman of Achievement.[2]

Empower’s current CEO is Mary Beth’s son, Jim Price,[3] who has led the company since 2008. In the time Jim has served as CEO, Empower revenue has grown by 56% and employee headcount has also increased by 50%. In 2016, Empower reported its highest revenues since its founding in 1985.

Awards

  • Empower MediaMarketing named 2016 Programmatic Agency of the Year by GABBCON (Bronze)[4]
  • Empower MediaMarketing chosen as one of Advertising Age’s 2010 Best Places to Work in Marketing and Media[5]
  • Company president and CEO Jim Price named one of The Cincinnati Business Courier's Forty Under 40 in 2009[6]
  • Named Web Marketing Association’s 2010 Best Restaurant Website[7]
  • 2010 Silver Wommy Winner for Experiential Marketing from the Word of Mouth Marketing Association[8]

References

1. ^{{cite news|title=Special Report: The Deloitte Cincinnati 100|url=http://news.cincinnati.com/assets/AB1225521116.PDF|accessdate=5 April 2011|newspaper=The Enquirer|date=March 16, 2008}}
2. ^{{cite web|title=2007 Missouri Honor Medal Winners|url=http://journalism.missouri.edu/honor-medal/winners-2007.html|work=Missouri School of Journalism|publisher=Missouri School of Journalism|accessdate=6 April 2011}}
3. ^{{Cite web|url=http://medialifemagazine.com/jim-price-joins-empower-mediamarketing-board-of-directors/|title=Jim Price joins Empower MediaMarketing board of directors - Media Life Magazine|website=medialifemagazine.com|language=en|access-date=2017-06-12}}
4. ^{{Cite web|url=https://gabbcon.com/2016-winners/|title=ABBI Awards – 2016 Winners – Gabbcon {{!}} It's All About Audience|website=gabbcon.com|language=en-US|access-date=2017-06-02}}
5. ^{{cite web|title=Best Places 2010|work=Best Places to Work|publisher=Advertising Age}}
6. ^{{cite news|title=Meet the 2009 Class of Forty Under 40|url=http://www.bizjournals.com/cincinnati/stories/2009/08/10/story25.html|work=The Business Journal|publisher=The Business Courier|accessdate=6 April 2011|date=10 August 2009}}
7. ^{{cite web|title=Empower MediaMarketing wins 2010 WebAward for Red Robin Restaurants Web Design|url=http://www.webaward.org/winner.asp?eid=14467|work=Web Awards|publisher=Web Marketing Association|accessdate=6 April 2011}}
8. ^{{cite web|title=2010 Winner's Gallery|url=http://www.womma.org/WOMMY/winners.html|work=WOMMY Awards|publisher=Word of Mouth Marketing Association|accessdate=6 April 2011}}
{{DEFAULTSORT:Empower MediaMarketing}}

2 : Advertising agencies of the United States|Digital marketing

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