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词条 Flanker (perfume)
释义

  1. Examples

  2. References

In perfumery, a flanker refers to newly created perfume that shares some attributes of an already existing perfume.[1] These attributes may be the name, packaging or notes of the existing fragrance.

Examples

  • Dior's 1985 fragrance Poison was followed by Tendre Poison (1994), Hypnotic Poison (1998), Pure Poison (2004), Midnight Poison (2007) and Poison Girl (2016).[2]
  • Issey Miyake's 1992 fragrance "L'eau d'Issey" was followed by "L'Eau d'Issey Florale" in 2011.[3]
  • The Jimmy Choo fragrance "Jimmy Choo" released in 2011 was supplemented by a flanker perfume "Exotic" released in 2013.[4]
  • Paco Rabanne's highly successful 2008 perfume for men "1 Million" was followed by a perfume for women "Lady Million" in 2010. Its packaging was very similar to the original fragrance.[5]

References

1. ^{{cite news|url=https://www.independent.co.uk/life-style/fashion/upcoming-fragrance-launches-issey-miyake-serge-lutens-guerlain-2195262.html|title=Upcoming fragrance launches: Issey Miyake, Serge Lutens, Guerlain|date=26 January 2011|work=The Independent|publisher=Independent Print Limited|accessdate=16 October 2013}}
2. ^{{Cite web |url=https://www.fragrantica.com/news/Original-vs-Flanker-Dior-s-Poison-Tendre-Poison-Hypnotic-Poison-Pure-Poison-and-Midnight-Poison-10975.html |title=Original vs Flanker: Dior's Poison, Tendre Poison, Hypnotic Poison, Pure Poison and Midnight Poison ~ Original vs Flanker ~ Fragrantica |website=Fragrantica.com |language=EN |access-date=2018-07-30}}
3. ^{{Cite web |url=http://scentbound.co/perfume-flankers-and-why-they-make-a-good-business-sense/ |title=Perfume Flankers and Why They Make a Good Business Sense |date=2012-12-27 |website=ScentBound |language=en-US |access-date=2018-07-30}}
4. ^{{cite news|url=http://sg.news.yahoo.com/jimmy-choo-launches-fruity-floral-flanker-flagship-perfume-084330695.html|title=Jimmy Choo launches fruity/floral flanker of flagship perfume|date=1 July 2013|work=Yahoo! News Singapore|publisher=Yahoo! News|accessdate=16 October 2013}}
5. ^{{cite news|url=https://www.independent.co.uk/life-style/fashion/paco-rabanne-launches-female-flanker-to-1-million-bestseller-1985307.html|title=Paco Rabanne launches female flanker to 1 Million bestseller|date=28 May 2010|work=The Independent|publisher=Independent Print Limited|accessdate=17 October 2013}}

1 : Perfumery

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