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词条 Homejoy
释义

  1. History

  2. Operations

  3. Homejoy Foundation

  4. Controversies

  5. See also

  6. References

  7. External links

{{Missing information|employee classification lawsuits|date=July 2015}}{{UDP|date=November 2017}}{{Infobox company
|name = Homejoy, Inc.
|logo = File:Homejoy_logo.png
|type = Private
|foundation = {{Start date|2010}}
|founder =
|location_city = San Francisco, California
|location_country = United States
|key_people = Adora Cheung (Co-founder & CEO)
Aaron Cheung (Co-founder & VP of Growth)
|industry = Cleaning services
|services = Home services
|revenue =
|operating_income =
|net_income =
|assets =
|num_employees = 100+
|homepage = {{url|https://www.homejoy.com/}}
}}Homejoy was an online platform which connected customers with home service providers, including house cleaners and handymen.[1] The company was based in San Francisco.[2][3] Homejoy served the United States, Canada, and United Kingdom[4] for a total of over 31 major cities. It charged a variable rate of $25–$35 per hour (or £13 an hour in the UK).[5]

History

Homejoy was founded in 2010 by siblings Adora and Aaron Cheung, who worked as CEO and VP of Growth, respectively.[6] Originally, the company was named Pathjoy.[7][8]

Co-founder Adora Cheung did the first few cleaning jobs herself, and until late 2013 continued to work at least one cleaning job per month.[9][10]

Homejoy received an undisclosed amount of funding from Y Combinator in March 2010, but began operations in 2012.[6] Paul Graham said Homejoy was the fastest growing Y Combinator company.[11]

The company raised another $1.7 million in seed funding in early 2013.[7] The seed investors included Andreessen Horowitz,[12] First Round Capital, Resolute.VC, and other individuals and groups.[6] Since then, there have been two other rounds of fundraising conducted by Homejoy (Series A and Series B). Series A was conducted in October 2013, and the amount invested during this round has not been publicly disclosed. After Series B, led by Google Ventures,[13] completed in early December 2013, the total raised from both rounds was around $38 million.[14][15][16]

In April 2014, Homejoy expanded into the United Kingdom, its first market outside North America.[17] It charges £13 per hour, of which cleaners earn between £7 and £9.5.[13]

On July 17, 2015, Homejoy announced that it would cease operations on July 31, 2015. [18]The company cited difficulties in maintaining profitability, as well as lawsuits over whether its workers are contractors or employees.[19]

Google hired portions of the company's technical staff.[20]

Operations

Homejoy was run by a team of over 100 employees, and worked with thousands of independent professional cleaners in their cities of operation as of early 2014.[15] They charged a uniform rate of $25 an hour[21] for service. Cleanings were fully bonded, and cleaners contracting on the platform had to go through a screening process which involved third-party background checks and a certification process.[16]

Homejoy’s company culture focused on the use of technology to increase operating efficiency and offer on-demand services.[22][23][24] Investors have also credited Homejoy for creating jobs in a slow job market by connecting their service to the demand and expanding their scope beyond traditional house cleaning companies.[25][26][27]

Homejoy Foundation

In December 2013, Homejoy announced the establishment of the Homejoy Foundation, a nonprofit organization that supports initiatives for veterans and their families.[28][29][30]

Controversies

A former employee claimed there were other reasons Homejoy shut down besides the worker classification lawsuits, including a costly international expansion and the leakage of its best workers to direct employment arrangements with its own (now former) clients.[31] Some questioned growth of the customers by giving a steep $19 deal for the first cleaning, where other companies charge $85.[32]

In October 2015, three months after Homejoy shut down, Aaron Cheung, the Co-Founder of Homejoy bought and used the Homejoy customer database to start a similar company, Fly Maids. Cheung admitted that he was behind the startup after a Homejoy user found his credit card and profile information on the Fly Maid site — without even signing up. Cheung decided to shut down Fly Maids after the news became public to avoid another lawsuits due to seemingly improper usage of Homejoy customer database.[33][34]

See also

  • Handy (company)
  • List of cleaning companies
  • TaskRabbit

References

1. ^{{cite book | last=Cohan | first=P.S. | title=Disciplined Growth Strategies: Insights from the Growth Trajectories of Successful and Unsuccessful Companies | publisher=Apress | year=2017 | isbn=978-1-4842-2448-9 | url=https://books.google.com/books?id=kGMSDgAAQBAJ&pg=PA44 | access-date=November 12, 2017 | pages=44–46}}
2. ^{{cite web|url=http://www.crunchbase.com/company/homejoy|title=Homejoy|publisher=CrunchBase|accessdate=26 January 2014}}
3. ^{{cite web|url=http://news.cnet.com/8301-1023_3-57606116-93/online-home-cleaning-service-homejoy-expands-rapidly-hits-31-cities/|title=Online home-cleaning service Homejoy expands rapidly, hits 31 cities|last=Tam|first=Donna|date=4 October 2013|publisher=CNET|accessdate=26 January 2014}}
4. ^{{cite web | url=https://www.standard.co.uk/business/business-news/googlebacked-us-startup-homejoy-opens-london-headquarters-9250542.html | title=Google-backed US start-up Homejoy opens London headquarters | publisher=London Evening Standard | date=10 April 2014 | accessdate=25 May 2014 | author=Williams-Grut, Oscar}}
5. ^{{cite web|url=http://www.betakit.com/homejoy-launches-in-second-canadian-city-after-success-at-home/|title=Homejoy Launches in Second Canadian City After Success at Home|last=Czikk|first=Joseph|date=20 September 2013|publisher=Betakit|accessdate=26 January 2014}}
6. ^1 2 {{cite web|url=https://angel.co/homejoy|title=Homejoy|publisher=AngelList|accessdate=27 January 2014}}
7. ^1 {{cite web|url=https://techcrunch.com/2013/03/05/homejoy-seed-funding/|title=Home Cleaning Service Pathjoy Becomes Homejoy, Raises $1.7M From Andreessen Horowitz And Others|last=Ha|first=Anthony|date=5 March 2013|publisher=TechCrunch|accessdate=27 January 2014}}
8. ^{{cite web|url=http://pando.com/2013/01/17/pathjoy-brings-its-economical-on-demand-maid-service-to-la-and-seattle/|title=PathJoy brings its economical on-demand maid service to LA and Seattle|last=Carney|first=Michael|date=17 January 2013|publisher=Pando Daily|accessdate=27 January 2014}}
9. ^{{cite web | url=http://www.fastcompany.com/3028423/whos-next/the-homejoy-creation-story-it-all-started-with-a-dirty-bathroom | title=The Homejoy Creation Story: It All Started With A Dirty Bathroom | publisher=FastCompany | date=1 April 2014 | accessdate=25 May 2014 | author=Naasel, Kenrya Rankin}}
10. ^{{cite web | url=http://www.fastcompany.com/3026170/most-creative-people/homejoy-the-startup-that-makes-all-new-hires-scrub-toilets | title=Homejoy, The Startup That Makes All New Hires Scrub Toilets | publisher=Fast Company | date=13 February 2014 | accessdate=25 May 2014 | author=Truong, Alice}}
11. ^{{Cite web|url=http://www.paulgraham.com/ff.html|title=Female Founders|last=Graham|first=Paul|date=January 2014|access-date=2016-06-29}}
12. ^{{cite web|url=http://jeff.a16z.com/2013/12/19/local-heroes-the-public-companies-of-tomorrow/|title=Local Heroes: The Public Companies of Tomorrow|last=Jordan|first=Jeff|date=19 December 2013|publisher=Andreesen Horowitz|accessdate=27 January 2014}}
13. ^1 {{cite web | url=https://www.forbes.com/sites/natalierobehmed/2014/04/10/house-cleaning-startup-homejoy-expands-to-london/ | title=House Cleaning Startup Homejoy Expands To London | publisher=Forbes | date=10 April 2014 | accessdate=25 May 2014 | author=Robehmed, Natalie}}
14. ^{{cite web|url=https://techcrunch.com/2013/12/05/homejoy-38-m/|title=Homejoy Raises $38M As It Looks To Expand Beyond Home Cleaning|last=Ha|first=Anthony|date=5 December 2013|publisher=TechCrunch|accessdate=27 January 2014}}
15. ^1 {{cite web|url=http://allthingsd.com/20131205/homejoy-raises-38m-to-bring-20hour-home-cleaning-to-the-masses/|title=Homejoy Raises $38M to Bring $20/Hour Home Cleaning to the Masses|last=Gannes|first=Liz|date=5 December 2013|publisher=All Things D|accessdate=27 January 2014}}
16. ^1 {{cite web|url=https://blogs.wsj.com/venturecapital/2013/12/05/homejoy-raises-38m-for-house-cleaning-on-demand/|title=Homejoy Raises $38M for House Cleaning On Demand|last=Kolodny|first=Lora|date=5 December 2013|publisher=The Wall Street Journal|accessdate=27 January 2014}}
17. ^{{cite web | url=https://techcrunch.com/2014/04/09/homejoy-uk/ | title=Homejoy Comes To Clean Up The UK, Its First Market Outside North America, For £13/Hour | publisher=TechCrunch | date=9 April 2014 | accessdate=25 May 2014 | author=Lunden, Ingrid}}
18. ^{{Cite news|url=https://www.forbes.com/sites/ellenhuet/2015/07/17/cleaning-startup-homejoy-shuts-down-citing-worker-misclassification-lawsuits/#220cb93a78be|title=Homejoy Shuts Down, Citing Worker Misclassification Lawsuits|last=Huet|first=Ellen|work=Forbes|access-date=2018-05-17|language=en}}
19. ^{{cite web|title=Homejoy Shuts Down After Battling Worker Classification Lawsuits|url=http://recode.net/2015/07/17/cleaning-services-startup-homejoy-shuts-down-after-battling-worker-classification-lawsuits/|website=Re/code|publisher=Vox Media|accessdate=17 July 2015}}
20. ^{{cite web|title=Google Hires Tech Team From Homejoy, Readies Leap Into Home Services Market|url=http://recode.net/2015/07/17/google-hires-homejoys-technical-team-to-build-its-own-home-services-marketplace/|website=Re/code|publisher=Vox Media|accessdate=17 July 2015}}
21. ^{{cite web|url=https://www.homejoy.com/|title=Get Your Place Cleaned|accessdate=17 November 2014}}
22. ^{{cite web|url=https://techcrunch.com/2013/08/18/homejoy-behind-the-scenes/|title=Behind The Scenes At Homejoy, A Cleaning Startup That Says It’s Really A Tech Company|last=Ha|first=Anthony|date=18 August 2013|publisher=TechCrunch|accessdate=27 January 2014}}
23. ^{{cite web|url=http://www.glam.com/the-uber-for-apartment-cleaning/|title=The Uber for Apartment Cleaning|last=Posterli|first=Bianca|date=19 March 2013|publisher=Glam|accessdate=27 January 2014}}
24. ^{{cite web|url=http://www.huffingtonpost.com/2013/05/07/homejoy_n_3232148.html|title=Homejoy, Online House Cleaning Service, Aims To Be The 'Uber' Of Its Field|last=Schwartz|first=Carly|date=7 May 2013|publisher=Huffington Post|accessdate=27 January 2014}}
25. ^{{cite web|url=https://www.forbes.com/sites/maurapennington/2013/09/26/the-upside-of-a-bleak-job-market-millennials-creating-opportunities/|title=The Upside Of A Bleak Job Market: Millennials Creating Opportunities|last=Pennington|first=Maura|date=26 September 2013|publisher=Forbes|accessdate=27 January 2014}}
26. ^{{cite web|url=https://www.wired.com/business/2013/12/google-homejoy-funding/|title=Google Pours Millions Into New Tech Gold Rush: Housecleaning|last=Wohlsen|first=Marcus|date=5 December 2013|publisher=Wired|accessdate=27 January 2014}}
27. ^{{cite web|url=https://venturebeat.com/2013/12/05/homejoy-sweeps-up-millions-of-dollars-to-liberate-you-from-the-burden-of-brooms/|title=Homejoy sweeps up millions of dollars to liberate you from the burden of brooms|last=Grant|first=Rebecca|date=5 December 2013|publisher=VentureBeat|accessdate=27 January 2014}}
28. ^{{cite web|url=https://venturebeat.com/2013/11/27/yc-startup-homejoy-establishes-charitable-foundation-to-support-veterans/|title=YC startup Homejoy establishes charitable foundation to help veterans|last=Grant|first=Rebecca|date=27 November 2013|publisher=VentureBeat|accessdate=27 January 2014}}
29. ^{{cite web|url=https://homejoy.org/about/ |archive-url=https://web.archive.org/web/20150717194251/https://www.homejoy.org/about |dead-url=yes |archive-date=17 July 2015 |title=About Us |publisher=Homejoy Foundation |accessdate=27 January 2014 }}
30. ^{{cite web|url=http://readwrite.com/2014/01/25/entrepreneurs-social-good-tech-change-the-world#awesm=~ovCpyO36Ljc8gl|title=Meet 6 Entrepreneurs Who Use Tech To Change The World|last=Larson|first=Selena|date=25 January 2014|publisher=ReadWrite|accessdate=12 February 2014}}
31. ^{{Cite web|url=https://backchannel.com/why-homejoy-failed-bb0ab39d901a|title=Why Homejoy Failed — Backchannel|last=Farr|first=Christina|date=2015-10-26|website=Medium|access-date=2016-06-29}}
32. ^{{Cite web|url=https://www.forbes.com/sites/ellenhuet/2015/07/23/what-really-killed-homejoy-it-couldnt-hold-onto-its-customers/|title=What Really Killed Homejoy? It Couldn't Hold On To Its Customers|last=Huet|first=Ellen|access-date=2016-06-29}}
33. ^{{Cite web|url=http://www.businessinsider.sg/aaron-cheung-brings-homejoy-customers-to-fly-maids-2015-10/|title=Customers of dead house-cleaning startup Homejoy are being funneled to a copycat site - Business Insider|date=2015-10-29|language=en-US|access-date=2016-06-29}}
34. ^{{Cite web|url=http://www.fastcompany.com/3052897/fast-feed/homejoy-mysteriously-relaunches-as-fly-maids-customer-confusion-ensues|title=Homejoy Mysteriously Relaunches As Fly Maids, Customer Confusion Ensues|date=2015-10-29|language=en-US|access-date=2016-06-29}}

External links

  • {{Official website|https://www.homejoy.com/}}

6 : Cleaning companies|Companies based in San Francisco|Y Combinator companies|2010 establishments in California|2015 disestablishments in California|Matchmaking software companies
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