| 词条 | Book:Marketing Management XUB MBA 1 |
| 释义 |
|title= |subtitle= |cover-image= |cover-color= | setting-papersize = a4 | setting-showtoc = 1 | setting-columns = 1 }} Marketing_Management_XUB_MBA_1
Marketing management Pricing strategies Marketing warfare strategies Customer lifetime value Strategic planning
Consumer Consumer behaviour Marketing myopia Sustainability marketing myopia
Marketing mix Segmentation Positioning Marketing strategy Forecasting Sales
Product differentiation
Marketing research Market segmentation Psychographic Target market Quantitative marketing research Qualitative marketing research Qualitative psychological research Marketing effectiveness Social marketing Shopper marketing
Brand Brand management Brand management issues Brand implementation Brand strength analysis Brand equity Brand name
Industrial marketing Business marketing |
| 随便看 |
|
开放百科全书收录14589846条英语、德语、日语等多语种百科知识，基本涵盖了大多数领域的百科知识，是一部内容自由、开放的电子版国际百科全书。