| 词条 | Johnson's Baby |
| 释义 |
HistoryJohnson's Baby Powder and sanitary napkins (1893)Johnson's Baby Powder was an invention of Dr. Frederick B. Kilmer, company's first director of scientific affairs.[2] In 1892 he got a letter from a physician noting that patient suffered skin irritations after using medicated plasters. Kilmer suggested to use scented Italian talcum powder to mitigate the irritation and sent a can to the doctor.[3] Baby Powder debuted in 1893 and went to the market in 1894.[4] The earliest Baby Powder was in a yellow and red tin with a label "For Toilet and Nursery”.[4] According to Robert Shook, sanitary napkins were included in the young mother's kit but never considered a separate product until customers asked the company for it. {{quote|quote=In 1893 the talc was packaged in a box that was originally distributed to midwives and given to mothers following childbirth. The mothers liked it so much, the company started to sell it in drugstores. Also in the midwife's box were twelve sanitary napkins. Prior to this, there was no such product available to purchase. After the company received hundreds of letter from women wanting to know where they could buy these products, the company started to manufacture them – the first company to make sanitary napkins in the United States.[5]}}The first baby to appear on Johnson's Baby powder label was Mary Lea Johnson Richards, granddaughter of Robert Wood Johnson I (co-founder of Johnson & Johnson).[6][7] Johnson's Baby Powder has a particular scent that for many Americans is associated with the smell of the baby itself. According to Johnson & Johnson's representative Fred Tewell, baby powder-scented cleaning products became almost a standard not only to cosmetics, but to diapers as well.[8] Johnson's Baby Cream (1921)Johnson's Baby cream was introduced in 1921.[9] The Gift Box (1921)According to Margaret Gurowitz, Johnson & Johnson's corporate historian, in 1921 the company released its first "Baby Gift Box" that contained small packages of Baby Powder, Baby Cream and Baby Soap and "was designed as a small gift that people could take when visiting a family with a new baby".[4] Johnson's Baby oil (1938)Introduced in 1938[10][11] Johnson's Baby massage oil was heavily advertised nationwide ("Life" magazine[12]) since 1943 as a complementary product to Baby Powder.[13] Johnson's Baby Lotion (1942)Often referred as the "Pink Brand"[14] (after the color of the bottle), Johnson's Baby Lotion appeared in 1942.[8][14] Johnson's Baby Shampoo (1953)"No More Tears" shampoo was introduced in 1953.[15] As noted by Nunes and Johnson: {{quote|quote=In 1953 Johnson & Johnson introduced its No More Tears baby shampoo. Targeting this particular use involved a real soap breakthrough, however, with the company introducing amphoteric cleansing agents to consumer use. Though these agents are not as effective as traditional soaps, they are extremely mild, which makes them quite literally easy on the eyes and perfect for a baby's sensitive but presumably not-too-dirty skin. Designing this new category of cleaners for this user segment enabled Johnson & Johnson to capture a category it still dominates today, more than fifty years later. Within six months of its introduction, Johnson & Johnson had captured 75 percent of the baby shampoo market, a share it held as recently as 1995.[16]}}In 1955 Johnson & Johnson placed advertising at the "Adventures of Robin Hood TV series for Band-Aid and Johnson's baby shampoo. The later was advertised with the tagline "Johnson's can't burn eyes".[17] "No More Tears" has been registered as a trademark only since 1959.[18] No More Tangles (1971)"No More Tangles" shampoo (named after popular "No More Tears" shampoo) debuted in 1971.[19] Book publishing (1976)In 1976 the brand entered publishing business with the book "Infant development program: birth-12 months" by Richard A. Chase,[20] followed by "The First wondrous year: you and your baby" (1979) by Chase and Richard R. Rubin.[21] Johnson's Baby Wipes (1980)Johnson's baby wipes appeared in 1980 as Johnson's Baby Wash Cloths.[22] The product was renamed "wipes" sometime during 90s (the product has already been present as early as 1990[23]). In 1994 it was advertised as a better option for cleansing baby skin than water due to mild, pH-neutral cleansing lotion that wipes contain.[24] Sun Screen (1991)Sun screen was introduced in Spring 1991.[25] Head-To-Toe Cleanser (1997)Head-To-Toe ultra mild cleanser was introduced in 1997.[26][27] Bedtime range (2000)Bedtime Bath introduced in 2000[28] was the first of products later known as Johnson’s Baby Bedtime range with four products (Bedtime Bath, Bedtime Lotion, Bedtime Wash and Bedtime Oil) that contain lavender and camomile.[29] In 2001 Bedtime lotion was advertised in magazines like "Working Mom Magazine" as "The world's first lullaby in a lotion".[30] "So much more" campaign (2015)In 2015 the brand launched the "So much more" campaign focused on multi-sensory experiences (such as a massage during bathing[31]) highlighting the benefits of such experiences for baby's development.[32] Marketing baby products to adultsThe company has been using "Best for the Baby – Best for You" tagline since the early days. Some examples of such advertising can be spotted as early as 1913, when only Johnson's Baby Powder existed.[33] Sometime in the beginning of 70s[34] Johnson & Johnson started marketing baby products to families, promoting so-called "family usage". The strategy has been a success. By the 80s Johnson's Baby grew market share in the adult market due to the perception that "baby products are milder than others".[35] In 1985, for instance, 70 percent of Johnson's Baby powder in the United States was used by adults.[35] Non-baby usageJohnson's Baby products are widely used for non-baby occasions. For example, Johnson's Baby Oil is used as a facial cleanser (it has been reported by the "New York" magazine that popular TV talk show host Martha Stewart uses it this way[36]), by male strippers[37] as well as a lubricant in some sexual practices. Health risk issuesIn December 1985 two physicians urged parents not to use baby powder, stating that it was unsafe to inhale and Johnson & Johnson responded with an official statement that "product is safe when used as it is intended".[38] In February 2016, J&J was ordered to pay $72 million in damages to the family of Jackie Fox, a 62-year-old woman who died of ovarian cancer in 2015. She had used Johnson's Baby Powder for many years. J&J claimed that the safety of cosmetic talc is supported by decades of scientific evidence and it plans to appeal the verdict. The British charity, Ovacome was quoted as saying that while there were 16 studies which showed that using talc increased the risk of ovarian cancer by around a third, and a 2013 review of US studies had similar results for genital, but not general, talcum powder use they were not convinced that the results were reliable. Furthermore, they said, "Ovarian cancer is a rare disease, and increasing a small risk by a third still gives a small risk."{{cn|date=December 2018}} Clinical studiesIn 2007 Johnson & Johnson sponsored "1st European Round Table meeting on 'Best Practice for Infant Cleansing" (a panel of expert dermatologists and paediatricians from across Europe) focused on the use of liquid cleansers in bathing as opposed to washing with water. It has been concluded that "bathing is generally superior to washing, provided basic safety procedures are followed, and has psychological benefits for the infant and parents".[39] A randomized clinical trial, sponsored by Johnson's baby brand in 2010 studied the effectiveness of using moisturizer as part of a standardized skin care regimen, for improving moisture levels in baby skin. Research showed that using baby lotion is effective for maintaining favorable moisture levels in baby skin (in comparison to not using baby lotion).[40] In February 2013 Journal of Obstetric, Gynecologic, & Neonatal Nursing published a research by academics at The University of Manchester that showed that washing newborn babies with Johnson’s Baby Top-to-Toe wash is just as safe as using water alone.[41] Research has been sponsored by Johnson & Johnson "but carried out under strict, independent scientific protocols, including blind testing and peer review".[42] References1. ^{{cite news |url = https://www.nytimes.com/1981/02/08/magazine/beauty-the-boom-in-no-frills-cosmetics.html |title = Beauty; THE BOOM IN NO-FRILLS COSMETICS |date = February 8, 1981 |publisher = The New York Times |accessdate = August 5, 2014 |archiveurl = https://www.webcitation.org/6Rbr21OJ0?url=http://www.nytimes.com/1981/02/08/magazine/beauty-the-boom-in-no-frills-cosmetics.html |archivedate = August 5, 2014 |deadurl = no }} 2. ^{{cite book |last = Turner |first = Tyya |date = 2007 |title = Vault Guide to the Top Consumer Products Employers |url = https://books.google.com/?id=aT59Q0J1QV0C&printsec=frontcover&dq=Vault+Guide+to+the+Top+Consumer+Products+Employers#v=onepage&q=kilmer&f=false |publisher = Vault |page = 185 |isbn = 978-1-58131-323-9 |accessdate = August 3, 2014 }} 3. ^{{cite book |last = Oppenheimer |first = Jerry |date = 2013 |title = Crazy Rich: Power, Scandal and Tragedy Inside the Johnson and Johnson Dynasty |url = https://books.google.com/?id=17q2qiDwhyQC&printsec=frontcover&dq=jerry+oppenheimer#v=onepage&q=kilmer&f=false |publisher = St. Martin's Press |page = 46 |isbn = 978-0-312-66211-0 |accessdate = August 3, 2014 }} 4. ^1 2 {{cite web |url = http://www.kilmerhouse.com/2007/04/the-birth-of-our-baby-products/ |title = The Birth of Our Baby Products |author = Margaret Gurowitz |date = April 30, 2007 |publisher = Kilmerhouse.com |accessdate = August 3, 2014 |archiveurl = https://www.webcitation.org/6RXvDOkzp?url=http://www.kilmerhouse.com/2007/04/the-birth-of-our-baby-products/ |archivedate = August 3, 2014 |deadurl = no }} 5. ^{{cite book |last = Shook |first = Robert L. |date = 2007 |title = Miracle Medicines: Seven Lifesaving Drugs and the People Who Created Them |url = https://books.google.com/?id=3f7rnSnP7LUC&printsec=frontcover&dq=Miracle+Medicines:+Seven+Lifesaving+Drugs+and+the+People+Who+Created+Them#v=onepage&q=Baby%20Powder&f=false |publisher = Penguin Group |isbn = 978-1-4406-9607-7 |accessdate = August 3, 2014 }} 6. ^{{cite book |url = https://books.google.com/?id=peMCAAAAMBAJ&pg=PA129&lpg=PA129#v=onepage&q&f=false |title = Crazier Than You and Me |author = Rhoda Koenig |date = February 23, 1987 |publisher = New York Magazine |accessdate = November 25, 2014 }} (Google Books) 7. ^{{cite news|url=https://www.nytimes.com/1987/02/15/nyregion/about-books.html?scp=3&sq=mary%20lea%20johnson&st=cse |title=About books |author=Shirley Horner |date=February 15, 1987 |publisher=The New York Times |archiveurl=https://www.webcitation.org/6UKj5BiTc?url=http://www.nytimes.com/1987/02/15/nyregion/about-books.html?scp=3 |archivedate=November 24, 2014 |accessdate=November 25, 2014 |deadurl=yes |df= }} 8. ^1 {{cite web |url = https://www.thestar.com/life/2008/04/18/smelling_like_a_baby.html |title = Smelling like a baby: now at the grownup fragrance counter – the scent of a baby |author = Samantha Critchell |date = April 18, 2008 |publisher = Toronto Star |accessdate = August 6, 2014 |archiveurl = https://web.archive.org/web/20140806191519/http://www.thestar.com/life/2008/04/18/smelling_like_a_baby.html |archivedate = August 6, 2014 |deadurl = no }} 9. ^{{cite book |last = Meyer |first = Thomas A. |date = 2010 |title = Innovate!: How Great Companies Get Started in Terrible Times |url = https://books.google.com/?id=2CWkH2peM6MC&printsec=frontcover&dq=Innovate!:+How+Great+Companies+Get+Started+in+Terrible+Times#v=onepage&q=baby%20cream&f=false |publisher = John Wiley & Sons |page = 74 |isbn = 978-0-470-56058-7 |accessdate = August 3, 2014 }} 10. ^{{cite web |url = https://www.yahoo.com/beauty/old-school-products-that-still-rock-88003401298.html |title = Old School Products That Still Rock |author = Joanna Douglas |quote = Back in 1938 this was a must-have for newborns, but nowadays people of all ages have a million and one uses for oil. Among them: sealing in moisture post-shower, removing makeup, relieving dry skin, extending the life of fragrances, adding a subtle shine to your hair, and taking off wax, grease or other sticky things from your skin — all while smelling incredible. |date = June 16, 2014 |publisher = Yahoo! |accessdate = August 6, 2014 |archiveurl = https://web.archive.org/web/20140806184639/https://www.yahoo.com/beauty/old-school-products-that-still-rock-88003401298.html |archivedate = August 6, 2014 |deadurl = no }} 11. ^{{cite web |url = https://www.facebook.com/201881730533/posts/10151300360515534/ |title = Introduction of JOHNSON'S® Baby Oil (February 23, 1938) |publisher = Johnson's Baby Facebook page |accessdate = August 6, 2014 }} 12. ^{{Cite book |url = https://books.google.com/?id=T1AEAAAAMBAJ&pg=PA6&dq=Johnson%27s+Baby+oil#v=onepage&q=Johnson's%20Baby%20oil&f=false |title = Page 6 |date = August 9, 1943 |publisher = LIFE |accessdate = August 3, 2014 }} 13. ^{{cite web |url = https://www.newspapers.com/newspage/58361140/ |title = Page 4 |date = February 25, 1943 |publisher = The Evening News from Harrisburg, Pennsylvania |quote = JOHNSON'S BABY GIFT SET For any lucky baby! Contain. John' son. Baby powder, oil, cream, soap |accessdate = August 3, 2014 }} 14. ^1 {{cite book |last1 = Shrimp |first1 = Terence |last2 = Andrews |first2 = J. Craig |date = 2013 |title = Advertising Promotion and Other Aspects of Integrated Marketing Communications |url = https://books.google.com/books?id=HTcWAAAAQBAJ&pg=PA361&lpg=PA361#v=onepage&q&f=false |publisher = Cengage Learning |page = 361 |isbn = 978-1-111-58021-6 |accessdate = August 6, 2014 }} 15. ^{{cite journal |url = http://ideas.time.com/2012/08/22/the-real-lesson-of-formaldehyde-in-baby-shampoo/ |title = The Real Lesson of Formaldehyde In Baby Shampoo |journal = Time |author = Dominique Browning |date = August 22, 2012 |accessdate = August 3, 2014 |archiveurl = https://web.archive.org/web/20140803085226/http://ideas.time.com/2012/08/22/the-real-lesson-of-formaldehyde-in-baby-shampoo/ |archivedate = August 3, 2014 |deadurl = no }} 16. ^{{cite book |last1 = Nunes |first1 = Paul |last2 = Johnson |first2 = Brian |date = 2004 |title = Mass Affluence: Seven New Rules of Marketing to Today's Consumer |url = https://books.google.com/books?id=LLmU8dWCem4C&pg=PA95&dq#v=onepage&q&f=false |publisher = Harvard Business Review Press |page = 95 |isbn = 978-1-59139-196-8 |accessdate = August 5, 2014 }} 17. ^{{cite AV media |year = 1955 |title = Adventures of Robin Hood (1955–59) Complete Open (J&J) |url = https://www.youtube.com/watch?v=KyCFHm5LnDA |access-date = June 28, 2015 }} 18. ^{{cite web |url = http://trademarks.justia.com/722/01/no-more-tears-72201033.html |title = NO MORE TEARS – Trademark Details |publisher = Justia.com |accessdate = August 8, 2014 |archiveurl = https://web.archive.org/web/20140807204305/http://trademarks.justia.com/722/01/no-more-tears-72201033.html |archivedate=August 7, 2014 |deadurl = no }} 19. ^{{cite web |url = https://www.facebook.com/201881730533/posts/10151299980920534/ |title = Introduction of JOHNSON'S® Baby NO MORE TANGLES® (December 4, 1971) |publisher = Johnson's Baby Facebook page |accessdate = August 6, 2014 }} 20. ^{{cite book |url = http://www.worldcat.org/title/infant-development-program-birth-12-months/oclc/4818230 |title = Infant development program: birth-12 months |publisher = OCLC |accessdate = October 3, 2015 |archiveurl = https://web.archive.org/web/20151004202537/http://www.worldcat.org/title/infant-development-program-birth-12-months/oclc/4818230 |archivedate=October 4, 2015 |deadurl = no |year = 1976 }} 21. ^{{cite book |url = http://www.worldcat.org/title/first-wondrous-year-you-and-your-baby/oclc/5495957 |title = The First wondrous year: you and your baby |publisher = OCLC |accessdate = October 3, 2015 |archiveurl = https://web.archive.org/web/20151004202939/http://www.worldcat.org/title/first-wondrous-year-you-and-your-baby/oclc/5495957 |archivedate=October 4, 2015 |deadurl = no |isbn = 9780020771005 |year = 1979 }} 22. ^{{cite web |url = https://news.google.com/newspapers?nid=1964&dat=19800717&id=aP4sAAAAIBAJ&sjid=qswFAAAAIBAJ&pg=2920,3988141 |title = Get your baby wash cloth clean at every diaper change |date = July 17, 1980 |publisher = The Palm Beach Post |accessdate = December 12, 2014 }}{{Dead link|date=July 2016}} 23. ^{{cite book |last1 = Biracree |first1 = Tom |last2 = Biracree |first2 = Nancy |year = 1990 |title = Buying the Best for Your Baby |publisher = Knightsbridge Publishing Company Trade |isbn = 978-1-877961-69-4 |page = 123 }} 24. ^{{cite web |url = https://news.google.com/newspapers?nid=1295&dat=19941218&id=y_lNAAAAIBAJ&sjid=jRMEAAAAIBAJ&pg=5353,3718555 |title = Water alone does not provide total cleansing |date = December 18, 1994 |publisher = New Sunday Times |accessdate = December 12, 2014 }} 25. ^{{cite news |url = https://www.nytimes.com/1991/07/06/business/creating-the-well-groomed-child.html |title = Creating the Well-Groomed Child |author = Stephanie Strom |date = July 6, 1991 |publisher = The New York Times |accessdate = August 5, 2014 |archiveurl = https://web.archive.org/web/20140805215719/http://www.nytimes.com/1991/07/06/business/creating-the-well-groomed-child.html |archivedate = August 5, 2014 |deadurl = no }} 26. ^{{cite web |url = https://www.facebook.com/201881730533/posts/10151298735230534/ |title = Introduction of JOHNSON'S® Baby HEAD-TO-TOE® Wash (December 12, 1997) |publisher = Johnson's Baby Facebook page |accessdate = August 8, 2014 }} 27. ^{{cite web|url=http://tmsearch.uspto.gov/bin/showfield?f=doc&state=4809:om6vu9.2.5 |title=Johnson's head-to-toe |publisher=United States Patent and Trademark Office |accessdate=June 28, 2015 |archiveurl=https://www.webcitation.org/6ZcTP4vAf?url=http://tmsearch.uspto.gov/bin/showfield?f=doc |archivedate=June 28, 2015 |deadurl=no |df= }} 28. ^{{cite web |url = https://www.facebook.com/201881730533/posts/10151298721235534/ |title = Introduction of JOHNSON'S® Baby BEDTIME® BATH (May 10, 2000) |publisher = Johnson's Baby Facebook page |accessdate = August 8, 2014 }} 29. ^{{cite web |url = http://www.cosmeticsbusiness.com/technical/article_page/Baby_toiletries__Cradle_to_cradle/47662 |title = Baby toiletries – Cradle to cradle |date = July 13, 2010 |publisher = Cosmetics Business |accessdate = August 8, 2014 |archiveurl = https://web.archive.org/web/20140807210253/http://www.cosmeticsbusiness.com/technical/article_page/Baby_toiletries__Cradle_to_cradle/47662 |archivedate=August 7, 2014 |deadurl = no }} 30. ^{{cite web |url = https://books.google.com/books?id=avKwKDzlTY0C&pg=PA54&dq=#v=onepage&q&f=false |title = world's first lullaby in a lotion |date = June 2001 |publisher = Working Mom, #6 |accessdate = June 28, 2015 }} 31. ^{{cite web |url = http://www.cbsnews.com/news/johnson-baby-wash-commercial-star-monterey-stealing-hearts-around-world/ |title = Meet the adorable new face of Johnson's Baby Wash |date = September 7, 2015 |publisher = CBS News |accessdate = October 4, 2015 |archiveurl = https://web.archive.org/web/20151004205505/http://www.cbsnews.com/news/johnson-baby-wash-commercial-star-monterey-stealing-hearts-around-world/ |archivedate = October 4, 2015 |deadurl = no }} 32. ^{{cite web |url = https://blogs.wsj.com/cmo/2015/02/04/jjs-baby-unit-launches-new-campaign-to-show-baths-are-so-much-more/ |title = J&J's Baby Unit Launches New Campaign to Show Baths are 'So Much More' |author = Nathalie Tadena |date = February 4, 2015 |publisher = The Wall Street Journal |accessdate = June 28, 2015 |archiveurl = https://www.webcitation.org/6Zcb66PBT?url=https://blogs.wsj.com/cmo/2015/02/04/jjs-baby-unit-launches-new-campaign-to-show-baths-are-so-much-more/ |archivedate = June 28, 2015 |deadurl = no }} 33. ^{{cite web |url = https://news.google.com/newspapers?id=2SkuAAAAIBAJ&sjid=29QFAAAAIBAJ&pg=4810%2C820658 |title = The Red Cross Pharmacy |date = January 13, 1913 |publisher = The Miami News |quote = Johnson's Toilet and Baby Powder. Best for Baby and Best for You. The Purest Toilet Powder that it is possiblt to manufacture" |accessdate = August 8, 2014 }}{{Dead link|date=July 2016}} 34. ^{{cite web |url = https://news.google.com/newspapers?id=D_wjAAAAIBAJ&sjid=62YEAAAAIBAJ&pg=6866%2C3789354 |title = Us Births Decline, Baby Businesses Grow |date = September 9, 1974 |publisher = Sarasota Herald-Tribune |quote = The company has produced heavy family-oriented advertising for the past few years" |accessdate = August 8, 2014 }} 35. ^1 {{cite news |url = https://www.nytimes.com/1985/05/19/magazine/babying-grown-ups.html |title = Babying grown-ups |author = Deborah Blumenthal |date = May 19, 1985 |publisher = The New York Times |accessdate = August 5, 2014 |archiveurl = https://web.archive.org/web/20140805213809/http://www.nytimes.com/1985/05/19/magazine/babying-grown-ups.html |archivedate = August 5, 2014 |deadurl = no }} 36. ^{{cite web |url = http://nymag.com/thecut/2014/01/martha-stewarts-2000-beauty-regimen.html |title = Martha Stewart's $2,000 Beauty Regimen |author = Kathleen Hou |date = January 9, 2014 |publisher = The Cut |accessdate = August 8, 2014 |archiveurl = https://www.webcitation.org/6RgAJCZtR?url=http://nymag.com/thecut/2014/01/martha-stewarts-2000-beauty-regimen.html |archivedate = August 8, 2014 |deadurl = no }} 37. ^{{cite web |url = http://nymag.com/thecut/2012/06/men-of-hunk-o-mania-on-grooming-routines.html |title = The Male Exotic Dancers of Hunk-A-Mania on Their Grooming Routines |author = Christina Han |date = June 28, 2012 |publisher = The Cut |accessdate = August 8, 2014 |archiveurl = https://web.archive.org/web/20140808175518/http://nymag.com/thecut/2012/06/men-of-hunk-o-mania-on-grooming-routines.html |archivedate = August 8, 2014 |deadurl = no }} 38. ^{{cite news |url = https://www.nytimes.com/1985/12/27/us/2-physicians-assert-baby-powder-can-endanger-infants-breathing.html |title = 2 physicians assert baby powder can endanger infants' breathing |date = December 27, 1985 |publisher = The New York Times |accessdate = August 5, 2014 |archiveurl = https://web.archive.org/web/20140805214512/http://www.nytimes.com/1985/12/27/us/2-physicians-assert-baby-powder-can-endanger-infants-breathing.html |archivedate = August 5, 2014 }} 39. ^{{cite journal |last1 = Blume-Peytavi |first1 = U |last2 = Cork |first2 = MJ |last3 = Faergemann |first3 = J |last4 = Szczapa |first4 = J |last5 = Vanaclocha |first5 = F |last6 = Gelmetti |first6 = C |title = Bathing and cleansing in newborns from day 1 to first year of life: recommendations from a European round table meeting |journal = Journal of the European Academy of Dermatology and Venereology |volume = 23 |issue = 7 |pages = 751–759 |date = June 3, 2009 |doi = 10.1111/j.1468-3083.2009.03140.x |pmid = 19646134 }} 40. ^{{cite journal |last1 = Garcia Bartels |first1 = N |last2 = Scheufele |first2 = R |last3 = Prosch |first3 = F |last4 = Schink |first4 = T |last5 = Proquitté |first5 = H |last6 = Wauer |first6 = PR |last7 = Blume-Peytavi |first7 = U |title = Effect of standardized skin care regimens on neonatal skin barrier function in different body areas |journal = Pediatric Dermatology |volume = 27 |issue = 1 |pages = 1–8 |date = February 23, 2010 |doi = 10.1111/j.1525-1470.2009.01068.x |pmid = 20199402 }} 41. ^{{Cite journal |pmc = 3664406 |title = Randomized, Controlled Trial Evaluating a Baby Wash Product on Skin Barrier Function in Healthy, Term Neonates |journal = Journal of Obstetric, Gynecologic, and Neonatal Nursing : Jognn |author = Tina Lavender |date = February 19, 2013 |pages = 203–14|doi = 10.1111/1552-6909.12015|pmid = 23421327|display-authors = etal |volume=42|issue = 2 |url = http://ncbi.nlm.nih.gov/ }} 42. ^{{cite web|url=http://www.manchester.ac.uk/discover/news/article/?id=9546 |title=Baby wash does not damage baby's skin barrier function, study finds |date=February 19, 2013 |website=manchester.ac.uk/ |publisher=University of Manchester |archive-url=https://www.webcitation.org/6S2sHPnh5?url=http://www.manchester.ac.uk/discover/news/article/?id=9546 |archive-date=August 23, 2014 |accessdate=August 23, 2014 |deadurl=yes |df= }} External links{{Portal|Business and economics|Health and fitness}}{{Commons category|Johnson's Baby}}
5 : Babycare|Skin care|Johnson & Johnson brands|Products introduced in 1893|American brands |
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