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词条 Avis Car Rental
释义

  1. History

  2. See also

  3. References

  4. Further reading

  5. External links

{{Use mdy dates|date=July 2018}}{{refimprove|date=July 2015}}{{Infobox company
|name = Avis Rent a Car System, LLC
|logo = AVIS logo 2012.svg
|logo_size = 200px
|type = Subsidiary
|founder = Warren Avis
|area_served = Worldwide
|key_people = Larry D. De Shon, Chief Executive Officer and Chief Operating Officer

David B. Wyshner, President and Chief Financial Officer


|industry = Car rental
|revenue = $8,502 million (parent company—2015)
|operating_income = $888 million (parent company—2015)
|net_income = {{profit}} −{{US$}}916 million (2007)
|assets = $17,634 million (parent company—2015)
|equity = $439 million (parent company—2015)
|owner = Avis Budget Group
|num_employees = 30,000 (2008)
|foundation = Ypsilanti, Michigan, U.S. (1946)
|location = Parsippany, NJ, U.S.
|locations = Approximately 5,550
|homepage = Avis.com
}}Avis is an American car rental company headquartered in Parsippany, New Jersey, United States.[1] Avis, Budget Rent a Car, Budget Truck Rental and Zipcar are all units of Avis Budget Group.[2]

Avis Budget Group operates the Avis brand in North America, South America, India, Australia, and New Zealand. In 2011, Avis announced it was acquiring Avis Europe plc,[3] which had been a separate corporation licensing the Avis brand.

Since the late 1970s, Avis has featured mainly General Motors (GM) vehicles such as Chevrolet and Cadillac, but today also rents popular non-GM brands including Ford and Toyota.

Avis is a leading rental car provider to the commercial segment serving business travelers at major airports around the world, and to leisure travellers at off-airport locations. Many of the off-airport locations are franchised operations rather than company-owned and -operated, as is the case with most airport locations. Avis was the first car rental business to be located at an airport.[4]

In January 2013, the company agreed to acquire Zipcar for $491 million.[4]

History

The company was founded in 1946 with three cars at Willow Run Airport,[5] Ypsilanti, Michigan, by Warren Avis (August 4, 1915 – April 24, 2007).[6] It established branch operations across the United States over the next few years, becoming the second largest car rental company in the country by 1953. By its tenth anniversary in 1956 it had opened its first international offices in Europe, Canada and Mexico.

The Avis corporate motto of "We Try Harder" was adopted in 1962,[7] during CEO Robert Townsend's tenure. The company aimed to put a positive spin on Avis' status as the second largest car rental company in the United States while also taking a shot at larger competitor The Hertz Corporation. The slogan was used for 50 years before a re-branding in 2012, when Avis unveiled a new slogan—"It's Your Space."[8]

In 1972, Avis introduced Wizard,[9] the first computer-based information and reservations system to be used in the United States car rental business; to this day, almost all frequent Avis customers are identified by their unique "Wizard number". In 1981, the company instituted its system of vehicle tracking, that was not coincidentally named Advanced Vehicle Identification System (AVIS).

Avis has been owned by a number of other companies over the years, along with several periods of being a public company. These include:

  • 1956: The Amoskeag Company
  • 1962: Investment group Lazard Freres
  • 1965: ITT Corporation
  • 1977: Norton Simon
  • 1983: Esmark
  • 1984: Beatrice Foods
  • 1986: Investment firm Wesray Capital Corporation[10]
  • 1987: Majority ownership under an Employee Share Ownership Plan
  • 1989: General Motors (acquires 29% stake)
  • 1996: HFS Corporation
  • 2001: Cendant
  • 2006: Avis Budget Group

See also

  • Car rental
  • Colin Marshall, British peer and former CEO and COO.
  • Robert Townsend, Avis CEO who launched the "We Try Harder" advertising campaign

References

1. ^"Corporate Facts." Avis Rent a Car System. Retrieved on June 14, 2009.
2. ^{{Cite web|url=http://www.avisbudgetgroup.com/|title=Avis Budget Group :: Home|last=Group|first=Avis Budget|website=www.avisbudgetgroup.com|language=en|access-date=January 29, 2018}}
3. ^{{Cite news|url=https://dealbook.nytimes.com/2011/06/14/avis-budget-to-buy-avis-europe-for-1-billion/|title=Avis Budget to Buy Avis Europe for $1 Billion|last=Nicholson|first=Chris V.|work=DealBook|access-date=January 29, 2018|language=en}}
4. ^{{cite web|title=Avis Budget Makes $491 Million Offer to Acquire Zipcar|url=https://www.bloomberg.com/news/2013-01-02/avis-budget-makes-491-million-offer-to-acquire-zipcar.html|work=Bloomberg|accessdate=January 2, 2013|date=January 2, 2013}}
5. ^Business Superbrands, Editor: Marcel Knobil, Author James Curtis (2000), Superbrands Ltd. {{ISBN|0-9528153-4-6}}, p. 18.
6. ^[https://www.npr.org/templates/story/story.php?storyId=9814473 Car-Rental Pioneer Avis Dies at 92], Morning Edition, April 25, 2007
7. ^{{cite web|url=http://www.avis.com/AvisWeb/JSP/global/en/aboutavis/press_room/2003-022.jsp|title=Car Rentals from Avis, Book Online Now & Save|first=|last=ABG|website=Avis - Rent a Car}}
8. ^{{Cite news|url=https://www.cnbc.com/id/48859670|title=Is Avis 'Trying Hard' Enough With New Slogan?|last=Booth|first=Darren|date=August 31, 2012|work=CNBC|access-date=January 29, 2018}}
9. ^{{Cite web|url=https://www.avis.com.au/en/about-avis/company-information/historical-chronology|title=Historical Chronology|last=ABG|website=www.avis.com.au|access-date=January 29, 2018}}
10. ^{{Cite news| issn = 0362-4331| last = Cole| first = Robert J.| title = Wesray Gets Turn at Owning Avis| work = The New York Times| accessdate = July 21, 2018| date = April 30, 1986| url = https://www.nytimes.com/1986/04/30/business/wesray-gets-turn-at-owning-avis.html}}

Further reading

  • {{cite news|title=We Try Harder (but What’s the Point?) |author=Michael Kinsley |date=May 16, 2007 |work=The New York Times |url=https://www.nytimes.com/2007/05/16/opinion/16kinsley.html}}

External links

{{Commons category|Avis Rent A Car System}}
  • {{official|http://www.avis.com}}
{{Vehicle rental brands}}{{DEFAULTSORT:Avis Rent A Car System}}

8 : 1946 establishments in Michigan|Car rental companies|Companies based in Morris County, New Jersey|Companies based in Nassau County, New York|Franchises|Parsippany-Troy Hills, New Jersey|Transport companies established in 1946|Transportation companies of the United States

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