| 词条 | Direct Line for Business |
| 释义 |
| name = Direct Line for Business | logo = | type = Subsidiary | industry = Business Insurance | fate = | predecessor = | successor = | founded = 2007 in Leeds, West Yorkshire, United Kingdom | founder = | defunct = | hq_location_city = Leeds | hq_location_country = UK | area_served = | key_people = Jasvinder Gakhal (Director) | products = | owner = | num_employees = 250 | num_employees_year = 2017 | parent = Direct Line Group | website = }}Direct Line for Business is an UK insurance company that provides a range of business insurance products to landlords and the small business sector, over the phone or online.[1] Company historyThe company was founded in Leeds in 2007 and as of 2017 has 450,000 customers. Since 2010 the company has been led by Jasvinder Gakhal (who has been the director since 2014).[2][3] In 2017 the company appointed Claire Sadler as Marketing Director.[4] The company used Price Waterhouse Coopers to improve their product[5] and in 2018 they launched a new advertising campaign with Saatchi and Saatchi London.[6] References1. ^[https://www.crunchbase.com/organization/direct-line#section-overview Company Overview - Direct Line for Business]. Crunchbase. {{UK-finance-company-stub}}2. ^(27 July 2017). [https://www.standard.co.uk/business/secrets-of-my-success-jazz-gakhal-head-of-direct-line-for-business-a3597601.html Secrets of my success: Jazz Gakhal, head of Direct Line for Business]. The Evening Standard. 3. ^Jackson, Suzy (27 Sept, 2017). Meet the MD: Jasvinder Gokhal, Direct Line for Business. BQ Live. 4. ^Taruc, Paolo (30 Oct, 2017). [https://www.insurancebusinessmag.com/uk/news/breaking-news/direct-line-for-business-appoints-new-marketing-director-83246.aspx Direct Line for Business appoints new marketing director]. Insurance Business magazine. 5. ^[https://www.pwc.co.uk/industries/financial-services/fs-case-study-customer-experience.html Case study: micro SME insurance market]. PWC.co.uk 6. ^Direct Line 'Keeping up with your world' Saatchi - Work. 3 : Insurance companies of the United Kingdom|Companies based in Leeds|British companies established in 2007 |
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